The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry http://www.freshrag.com The best creative business news you will read all day! Thu, 28 Jul 2016 16:03:29 +0000 en-US hourly 1 https://wordpress.org/?v=4.5.9 The best creative business news you will read all day! The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry dave@freshrag.com dave@freshrag.com (The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry) Conversations With Successful Creative Entrepreneurs to Help You Get More From Your Business The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry http://www.freshrag.com/wp-content/uploads/2014/09/FRS-Icon1400x14001.jpg http://www.freshrag.com 2016 and the Evolution of Things http://www.freshrag.com/2016-and-the-evolution-of-things/ Thu, 14 Jan 2016 14:00:11 +0000 http://www.freshrag.com/?p=10493 http://www.freshrag.com/2016-and-the-evolution-of-things/#respond http://www.freshrag.com/2016-and-the-evolution-of-things/feed/ 0 This episode is a bit of a mixed bag, with tributes to Lemmy Kilmister, and David Bowie. There's talk about selling art, and why it's important to stay the course, but with intention. I also talk about the future of Fresh Rag and why that's important to you. That's all the teaser you get, because I don't want to spoil the surprise. Relative Links #RIPLemmy #RIPBowie Scary Monsters by David Bowie Live to Win by Motorhead The Young Ones Join the newsletter! This episode is a bit of a mixed bag, with tributes to Lemmy Kilmister, and David Bowie. There’s talk about selling art, and why it’s important to stay the course, but with intention. I also talk about the future of Fresh Rag and why that’s important to you. That’s all the teaser you get, because I don’t want to spoil the surprise.

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This episode is a bit of a mixed bag, with tributes to Lemmy Kilmister, and David Bowie. There’s talk about selling art, and why it’s important to stay the course, but with intention. I also talk about the future of Fresh Rag and why that’s important t... This episode is a bit of a mixed bag, with tributes to Lemmy Kilmister, and David Bowie. There’s talk about selling art, and why it’s important to stay the course, but with intention. I also talk about the future of Fresh Rag and why that’s important to you. That’s all the teaser you get, because […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 38:58
Megan Carty Fights Burnout and Wins http://www.freshrag.com/megan-carty-fights-burnout-and-wins/ Thu, 10 Dec 2015 17:00:34 +0000 http://www.freshrag.com/?p=10489 http://www.freshrag.com/megan-carty-fights-burnout-and-wins/#comments http://www.freshrag.com/megan-carty-fights-burnout-and-wins/feed/ 4 Today is the final installment in our three-part series on burnout, and we're ending on a really great note. In the first episode, we talked with designer, Katie MacAvoy about how she was knocking at the door of burnout and deciding which direction to take her business. Next, we chatted with artist, BJ Lantz about how she finally decided to give up a lucrative, but painful area of her business, in lieu of new ideas, and a fresh approach to her art. In today's conversation, we talk with another artist, Megan Carty, and how she faced down her demons, and came out triumphant, with a new focus, and renewed vigor toward her work. It's an inspiring conversation, and one that I believe will end the year on a strong point. That's right, this will be the last episode of 2015. The Fresh Rag Show will be taking a break until January. So, stack up your downloads if you haven't already, and I'll see you after the new year. Happy Hanukkah, Merry Christmas, and Happy New Year. Cheers, D. Relative Links Megan Carty Art Another Christmas Song by Pérenne Little Drummer Boy by Rush Coil   Today is the final installment in our three-part series on burnout, and we’re ending on a really great note.

In the first episode, we talked with designer, Katie MacAvoy about how she was knocking at the door of burnout and deciding which direction to take her business. Next, we chatted with artist, BJ Lantz about how she finally decided to give up a lucrative, but painful area of her business, in lieu of new ideas, and a fresh approach to her art.

In today’s conversation, we talk with another artist, Megan Carty, and how she faced down her demons, and came out triumphant, with a new focus, and renewed vigor toward her work. It’s an inspiring conversation, and one that I believe will end the year on a strong point.

That’s right, this will be the last episode of 2015. The Fresh Rag Show will be taking a break until January. So, stack up your downloads if you haven’t already, and I’ll see you after the new year.

Happy Hanukkah, Merry Christmas, and Happy New Year.

Cheers,

D.

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Today is the final installment in our three-part series on burnout, and we’re ending on a really great note. In the first episode, we talked with designer, Katie MacAvoy about how she was knocking at the door of burnout and deciding which direction to ... Today is the final installment in our three-part series on burnout, and we’re ending on a really great note. In the first episode, we talked with designer, Katie MacAvoy about how she was knocking at the door of burnout and deciding which direction to take her business. Next, we chatted with artist, BJ Lantz about […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:09:33
Kissing Burnout Goodbye, With Artist BJ Lantz http://www.freshrag.com/kissing-burnout-goodbye-with-artist-bj-lantz/ Thu, 03 Dec 2015 17:00:05 +0000 http://www.freshrag.com/?p=10485 http://www.freshrag.com/kissing-burnout-goodbye-with-artist-bj-lantz/#comments http://www.freshrag.com/kissing-burnout-goodbye-with-artist-bj-lantz/feed/ 1 This is part two of our burnout series, and this conversation takes a different outlook on dealing with it. Sometimes pushing through the burn is no longer an option. Sometimes it's better to step away from the thing that's killing you, even if you love it. Today on the show, artist BJ Lantz comes on to talk about her creative pursuits, and how she's finally decided to let part of her business go. As an illustrator and designer, she established herself with a successful licensing career... until the rules changed. When the work became tougher, and the money became thinner, there's only so much BJ could take before making what could possibly be the toughest decision she's every been faced with. That decision is what we talk about today. If you missed part one of our series, with Katie MacAvoy, you can find that one here. Relative Links See BJ's work Music: Blues for Des by Gerard Presencer This is part two of our burnout series, and this conversation takes a different outlook on dealing with it. Sometimes pushing through the burn is no longer an option. Sometimes it’s better to step away from the thing that’s killing you, even if you love it.

Today on the show, artist BJ Lantz comes on to talk about her creative pursuits, and how she’s finally decided to let part of her business go. As an illustrator and designer, she established herself with a successful licensing career… until the rules changed.

When the work became tougher, and the money became thinner, there’s only so much BJ could take before making what could possibly be the toughest decision she’s every been faced with. That decision is what we talk about today.

If you missed part one of our series, with Katie MacAvoy, you can find that one here.

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This is part two of our burnout series, and this conversation takes a different outlook on dealing with it. Sometimes pushing through the burn is no longer an option. Sometimes it’s better to step away from the thing that’s killing you, This is part two of our burnout series, and this conversation takes a different outlook on dealing with it. Sometimes pushing through the burn is no longer an option. Sometimes it’s better to step away from the thing that’s killing you, even if you love it. Today on the show, artist BJ Lantz comes on […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 54:48
Fresh Rag Show Mixtape #1 http://www.freshrag.com/fresh-rag-show-mixtape-1/ Thu, 26 Nov 2015 17:00:48 +0000 http://www.freshrag.com/?p=10481 http://www.freshrag.com/fresh-rag-show-mixtape-1/#respond http://www.freshrag.com/fresh-rag-show-mixtape-1/feed/ 0 Not all that we do revolves around the actual doing of creative things. I've been playing music on the show for quite awhile now, and I started because I always enjoy sharing good music with people. I figured I could help expose folks to some new bands and music they might never get a chance to hear. Ever since I started playing music, I've gotten at least one email a week from a different listeners telling me how much they appreciate the tunes I share. Also, music is a big part of my creative spirit—I can't work without it. This week being a holiday week, and we're all trying to keep from gorging ourselves on turkey and treats, or we're avoiding family while we watch an endless cycle of football games on TV, maybe you'll take some time to listen to this playlist. Maybe it will keep you company on the long ride to Grandma's house, or it's in your ears as you're camped out in front of Best Buy on Black Friday. Maybe it's just going to help you stay focused while you work on more products. Whatever your activity, I hope you enjoy this first Fresh Rag Show Mixtape. Relative Links Tennessee Whiskey - Christ Stapleton Lover Come Back - City and Colour Facing West - The Staves Callin' Out - Lyrics Born Paradise Waiting - Vacationer Valerie - Amy Winehouse w/ Mark Ronson The Seed 2.0 - The Roots That's Love - Oddisee It Was There That I Saw You - And You Will Know Us by The Trail of Dead One Day Like This - Elbow Soulshine - Govt. Mule   Not all that we do revolves around the actual doing of creative things. I’ve been playing music on the show for quite awhile now, and I started because I always enjoy sharing good music with people. I figured I could help expose folks to some new bands and music they might never get a chance to hear.

Ever since I started playing music, I’ve gotten at least one email a week from a different listeners telling me how much they appreciate the tunes I share. Also, music is a big part of my creative spirit—I can’t work without it.

This week being a holiday week, and we’re all trying to keep from gorging ourselves on turkey and treats, or we’re avoiding family while we watch an endless cycle of football games on TV, maybe you’ll take some time to listen to this playlist. Maybe it will keep you company on the long ride to Grandma’s house, or it’s in your ears as you’re camped out in front of Best Buy on Black Friday. Maybe it’s just going to help you stay focused while you work on more products.

Whatever your activity, I hope you enjoy this first Fresh Rag Show Mixtape.

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Not all that we do revolves around the actual doing of creative things. I’ve been playing music on the show for quite awhile now, and I started because I always enjoy sharing good music with people. I figured I could help expose folks to some new bands... Not all that we do revolves around the actual doing of creative things. I’ve been playing music on the show for quite awhile now, and I started because I always enjoy sharing good music with people. I figured I could help expose folks to some new bands and music they might never get a chance […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:10:34
Surviving burnout with Katie MacAvoy of Whiskey Ginger Collective http://www.freshrag.com/surviving-burnout-with-katie-macavoy-of-whiskey-ginger-collective/ Thu, 19 Nov 2015 17:00:24 +0000 http://www.freshrag.com/?p=10473 http://www.freshrag.com/surviving-burnout-with-katie-macavoy-of-whiskey-ginger-collective/#comments http://www.freshrag.com/surviving-burnout-with-katie-macavoy-of-whiskey-ginger-collective/feed/ 5 I posed a question in the Fresh Rag Army recently asking people about their stories of burnout, and if they'd be willing to share their story on the show. In record time, I had several people chime in ready to talk about it. Because of the way things worked out, I decided to show burnout from three different perspectives. First, from someone who is on the precipice of wondering where to go next with their work. Then I have a conversation with someone who dealt with the burnout by choosing to quit. Finally is a chat with an artist about finding a resurgence in their work, and embracing it with new vigor. The first conversation is with Katie MacAvoy of Whiskey Ginger Collective, and she was the first to respond to my question, with this statement. "That is straight up 100% me right now. I got pretty down in the dumps about it. It seems like I'm at a crossroads where my shop (@whiskeygingercollective) just isn't bringing me the joy it used to. Perhaps, that's ok; it may just be time for something else—something new." This conversation with Katie takes on a life of it's own, and it's inspiring despite the ominous subject matter. I think many people will relate to Katie's story, as well as the others, so I hope you enjoy it. Stay tuned for the other episodes in coming weeks. Relative Links Whiskey Ginger Collective Big Magic by Elizabeth Gilbert Daring Greatly by Brené Brown Music: Silueta del Viento Parte 1 by SatanicPornoCultShop Support the show through Patreon I posed a question in the Fresh Rag Army recently asking people about their stories of burnout, and if they’d be willing to share their story on the show. In record time, I had several people chime in ready to talk about it.

Because of the way things worked out, I decided to show burnout from three different perspectives. First, from someone who is on the precipice of wondering where to go next with their work. Then I have a conversation with someone who dealt with the burnout by choosing to quit. Finally is a chat with an artist about finding a resurgence in their work, and embracing it with new vigor.

The first conversation is with Katie MacAvoy of Whiskey Ginger Collective, and she was the first to respond to my question, with this statement.

That is straight up 100% me right now. I got pretty down in the dumps about it. It seems like I’m at a crossroads where my shop (@whiskeygingercollective) just isn’t bringing me the joy it used to. Perhaps, that’s ok; it may just be time for something else—something new.”

This conversation with Katie takes on a life of it’s own, and it’s inspiring despite the ominous subject matter. I think many people will relate to Katie’s story, as well as the others, so I hope you enjoy it. Stay tuned for the other episodes in coming weeks.

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I posed a question in the Fresh Rag Army recently asking people about their stories of burnout, and if they’d be willing to share their story on the show. In record time, I had several people chime in ready to talk about it. I posed a question in the Fresh Rag Army recently asking people about their stories of burnout, and if they’d be willing to share their story on the show. In record time, I had several people chime in ready to talk about it. Because of the way things worked out, I decided to show burnout […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 47:11
November Q&A episode http://www.freshrag.com/november-qa-episode/ Thu, 12 Nov 2015 17:00:49 +0000 http://www.freshrag.com/?p=10465 http://www.freshrag.com/november-qa-episode/#respond http://www.freshrag.com/november-qa-episode/feed/ 0 It's that time again. Lots of thing to talk about, so let's get to it. Here's the questions, and links to the fine individuals who posed them. Lizzi -  forgottencotton.com What is the biggest mistake you see in product photography and what is your best advice for taking your photography to the next level. Charles - CharlesCarterArtist.com I have no problem selling as I have been in sales since 1979.  My problem is that I am not that internet savy as I am a dinosaur when it comes to tech credibility.  I did more or less what you steered me to do.  I opened a web site and I have a presence on Etsy.  I am getting approx 3 hits a day on Etsy, but most are other artist attempting to get me to follow them, some I have become friends with.  I feel that some people are copying my work but this is not what bothers me.  I am just not getting inquiries.  Could you take a quick peek at my etsy site and give me some ideas how I could improve my Etsy site.  I am trying to sell mostly prints, but I feel that my prices might be too high. Julianna - Juliannasfibre.com What are your pros/cons of community building vs. marketing/selling? Carly - CarlyKnight.com What do you think of my Instagram account and pictures? Morgana - imagecinematic.com What do you know now that you wished you'd known when you first started out? Maria - suosaari.com Do you have any tips for avoiding distractions and focusing? Community Question What do you think is the future of Etsy, Dave? Relative Links (all those above, and...) Buffer Music: Da Rocinha 3 by Sango (full album) Other Tune: Strong Enough by A Silent Film It’s that time again. Lots of thing to talk about, so let’s get to it. Here’s the questions, and links to the fine individuals who posed them.

Lizzi –  forgottencotton.com

What is the biggest mistake you see in product photography and what is your best advice for taking your photography to the next level.

Charles – CharlesCarterArtist.com
I have no problem selling as I have been in sales since 1979.  My problem is that I am not that internet savy as I am a dinosaur when it comes to tech credibility.  I did more or less what you steered me to do.  I opened a web site and I have a presence on Etsy.  I am getting approx 3 hits a day on Etsy, but most are other artist attempting to get me to follow them, some I have become friends with.  I feel that some people are copying my work but this is not what bothers me.  I am just not getting inquiries.  Could you take a quick peek at my etsy site and give me some ideas how I could improve my Etsy site.  I am trying to sell mostly prints, but I feel that my prices might be too high.

Julianna – Juliannasfibre.com

What are your pros/cons of community building vs. marketing/selling?

Carly – CarlyKnight.com

What do you think of my Instagram account and pictures?

Morgana – imagecinematic.com
What do you know now that you wished you’d known when you first started out?

Maria – suosaari.com
Do you have any tips for avoiding distractions and focusing?

Community Question
What do you think is the future of Etsy, Dave?

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(all those above, and…)

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It’s that time again. Lots of thing to talk about, so let’s get to it. Here’s the questions, and links to the fine individuals who posed them. Lizzi –  forgottencotton.com What is the biggest mistake you see in product photography and what is your best... It’s that time again. Lots of thing to talk about, so let’s get to it. Here’s the questions, and links to the fine individuals who posed them. Lizzi –  forgottencotton.com What is the biggest mistake you see in product photography and what is your best advice for taking your photography to the next level. Charles […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:01:05
Art Pricing and Selling Strategies with Suze Ford http://www.freshrag.com/art-pricing-and-selling-strategies-with-suze-ford/ Thu, 05 Nov 2015 17:00:58 +0000 http://www.freshrag.com/?p=10462 http://www.freshrag.com/art-pricing-and-selling-strategies-with-suze-ford/#comments http://www.freshrag.com/art-pricing-and-selling-strategies-with-suze-ford/feed/ 7 Most of the time, these conversations are for you. Sometimes, they're for me, but yet, still for you. That is the situation today, because I've been eager to get my friend Suze Ford on the show to talk about her art selling strategy. As you may know, I am now selling my own art online these days, and the best way for me to make that as easy a process as possible it to learn from my contemporaries. I regard Suze in the highest esteem when it comes to making and selling art, and because she's always had my back, I figured it was only fair that I get her on the show to showcase her talents and expertise. On this episode, we dive into some heavy topics, like whether you need a gallery or not, what to do if you want to reach into new markets, what is the best method for pricing, and what kind of art sells better to which types of buyers. Of course, this is all from her own experience, so your results may vary, but she's got some learnin' to teach ya, so come have some fun with Suze and me. Relative Links SuzeFord.com Suze on Etsy James Victore's opinion on Instagram quotes Creative Block - Get Unstuck, Discover New Ideas Chuck Close quote on inspiration Music: Creepy by Oyster Kids   Most of the time, these conversations are for you. Sometimes, they’re for me, but yet, still for you. That is the situation today, because I’ve been eager to get my friend Suze Ford on the show to talk about her art selling strategy.

As you may know, I am now selling my own art online these days, and the best way for me to make that as easy a process as possible it to learn from my contemporaries. I regard Suze in the highest esteem when it comes to making and selling art, and because she’s always had my back, I figured it was only fair that I get her on the show to showcase her talents and expertise.

On this episode, we dive into some heavy topics, like whether you need a gallery or not, what to do if you want to reach into new markets, what is the best method for pricing, and what kind of art sells better to which types of buyers. Of course, this is all from her own experience, so your results may vary, but she’s got some learnin’ to teach ya, so come have some fun with Suze and me.

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Most of the time, these conversations are for you. Sometimes, they’re for me, but yet, still for you. That is the situation today, because I’ve been eager to get my friend Suze Ford on the show to talk about her art selling strategy. As you may know, Most of the time, these conversations are for you. Sometimes, they’re for me, but yet, still for you. That is the situation today, because I’ve been eager to get my friend Suze Ford on the show to talk about her art selling strategy. As you may know, I am now selling my own art online […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 59:52
Sean Howard wants to convert you to his way of thinking http://www.freshrag.com/sean-howard-wants-to-convert-you-to-his-way-of-thinking/ Thu, 29 Oct 2015 14:00:32 +0000 http://www.freshrag.com/?p=10450 http://www.freshrag.com/sean-howard-wants-to-convert-you-to-his-way-of-thinking/#comments http://www.freshrag.com/sean-howard-wants-to-convert-you-to-his-way-of-thinking/feed/ 2 Warning! We get really deep into a heavy topic this time around, but definitely an essential conversation is happening here. Let me ask you a question first. Do you know precisely where your business is coming from? Can you say without a shadow of a doubt that certain aspects of your marketing efforts are driving sales, and you know exactly what those efforts are? Do you know which pages on your site are making the best conversions, or which ones completely suck and need revamping? If you answer is no to any of those questions, then you need this conversation between Sean Howard and myself. Really, it's Sean talking about how important conversion tracking is, because I am the absolute worst at making note of these things, and Sean does a good job of schooling me. I'm sure he'll do the same for you too. Relative Links Sean Howard as a coach Sean Howard as an artist Sean's free book Sean's paid book, in case you just need to spend some money Google Analytics (Careful, this is dangerous territory) Music: It's Been Wild by Alexander Paul Harris Warning! We get really deep into a heavy topic this time around, but definitely an essential conversation is happening here.

Let me ask you a question first. Do you know precisely where your business is coming from? Can you say without a shadow of a doubt that certain aspects of your marketing efforts are driving sales, and you know exactly what those efforts are? Do you know which pages on your site are making the best conversions, or which ones completely suck and need revamping?

If you answer is no to any of those questions, then you need this conversation between Sean Howard and myself. Really, it’s Sean talking about how important conversion tracking is, because I am the absolute worst at making note of these things, and Sean does a good job of schooling me.

I’m sure he’ll do the same for you too.

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Warning! We get really deep into a heavy topic this time around, but definitely an essential conversation is happening here. Let me ask you a question first. Do you know precisely where your business is coming from? Warning! We get really deep into a heavy topic this time around, but definitely an essential conversation is happening here. Let me ask you a question first. Do you know precisely where your business is coming from? Can you say without a shadow of a doubt that certain aspects of your marketing efforts are driving […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:03:53
It’s a Process http://www.freshrag.com/its-a-process/ Thu, 22 Oct 2015 16:00:17 +0000 http://www.freshrag.com/?p=10446 http://www.freshrag.com/its-a-process/#comments http://www.freshrag.com/its-a-process/feed/ 2 Today is all about the rants and raves for different things I've run across in the last few weeks that I believe need discussing. There's no conversation this time around, but I promise, I'll give you something to talk about. In the first part, I talk about a new podcast I'm into, and how the latest episode that centers around Robert Frost's most popular poem, "The Road Not Taken," is one of the most widely mistaken pieces of art, and how the misinterpretation is affecting our decision making process. Second, there's a lot of chatter lately about Amazon Handmade, and how it's going to effect Etsy, or not effect Etsy, as the case may be. It's a hot topic, but I settle the score pretty quick on this one. Third is all about intellectual property, and how we need to be 1. careful when working with friends, and 2. be sure to watch how much inspiration we take from others. Also, I go into a long bit about my new theories on the Starving Artist mindset, and why I think it's the people who are not creative that might have this whole topic wrong from the start. Finally, I talk about how I increased my Instagram follower count by more than 25% in a week by using one simple technique, but that none of that even really matters... or does it. Relative Links Become a patron of the show Where There's Smoke podcast The Road Not Taken by Robert Frost The Gold Is In The List Mina Morgan and her 4-Letter-Word Cards Music: Ocean by AM & Shawn Lee Today is all about the rants and raves for different things I’ve run across in the last few weeks that I believe need discussing. There’s no conversation this time around, but I promise, I’ll give you something to talk about.

In the first part, I talk about a new podcast I’m into, and how the latest episode that centers around Robert Frost’s most popular poem, “The Road Not Taken,” is one of the most widely mistaken pieces of art, and how the misinterpretation is affecting our decision making process.

Second, there’s a lot of chatter lately about Amazon Handmade, and how it’s going to effect Etsy, or not effect Etsy, as the case may be. It’s a hot topic, but I settle the score pretty quick on this one.

Third is all about intellectual property, and how we need to be 1. careful when working with friends, and 2. be sure to watch how much inspiration we take from others.

Also, I go into a long bit about my new theories on the Starving Artist mindset, and why I think it’s the people who are not creative that might have this whole topic wrong from the start.

Finally, I talk about how I increased my Instagram follower count by more than 25% in a week by using one simple technique, but that none of that even really matters… or does it.

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Today is all about the rants and raves for different things I’ve run across in the last few weeks that I believe need discussing. There’s no conversation this time around, but I promise, I’ll give you something to talk about. In the first part, Today is all about the rants and raves for different things I’ve run across in the last few weeks that I believe need discussing. There’s no conversation this time around, but I promise, I’ll give you something to talk about. In the first part, I talk about a new podcast I’m into, and how the […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 52:22
Court McCracken Wants to Take You to School http://www.freshrag.com/court-mccracken-wants-to-take-you-to-school/ Thu, 15 Oct 2015 16:00:36 +0000 http://www.freshrag.com/?p=10429 http://www.freshrag.com/court-mccracken-wants-to-take-you-to-school/#respond http://www.freshrag.com/court-mccracken-wants-to-take-you-to-school/feed/ 0 Today's conversation is a real gem, because not only do I get to talk to one of my favorite people ever, but we really get into one of my top, hot-button conversations: Is art school still necessary? Court is a multi-disciplinary artist based on Asheville, North Carolina, who works as well on canvas and walls as she does with fiber arts. She has a pension for horses, and Milk Duds (which you'll find out in Patreon-only outtakes. She's also a vivacious and funny individual, who isn't afraid to go toe-to-toe with me on the subject. You'll have to decide for yourself who came out on top. Relative Links Court McCracken Art Art Nurture Creative Living She's also got a book! Caio Fonseca Music: The Apathy Hymn by Hardworker PS - As much as I love you, you're not getting all of this conversation. I am reserving some special bits just for my Patreon supporters, which means you're missing out... but you can fix that small problem right now. Head over to Patreon and become an elite listener today.   Today’s conversation is a real gem, because not only do I get to talk to one of my favorite people ever, but we really get into one of my top, hot-button conversations: Is art school still necessary?

Court is a multi-disciplinary artist based on Asheville, North Carolina, who works as well on canvas and walls as she does with fiber arts. She has a pension for horses, and Milk Duds (which you’ll find out in Patreon-only outtakes. She’s also a vivacious and funny individual, who isn’t afraid to go toe-to-toe with me on the subject. You’ll have to decide for yourself who came out on top.

Relative Links

PS – As much as I love you, you’re not getting all of this conversation. I am reserving some special bits just for my Patreon supporters, which means you’re missing out… but you can fix that small problem right now. Head over to Patreon and become an elite listener today.

 

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Today’s conversation is a real gem, because not only do I get to talk to one of my favorite people ever, but we really get into one of my top, hot-button conversations: Is art school still necessary? Court is a multi-disciplinary artist based on Ashevi... Today’s conversation is a real gem, because not only do I get to talk to one of my favorite people ever, but we really get into one of my top, hot-button conversations: Is art school still necessary? Court is a multi-disciplinary artist based on Asheville, North Carolina, who works as well on canvas and walls […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 53:31
Jon Wilkening’s Abstract Focus on Success http://www.freshrag.com/jon-wilkenings-abstract-focus-on-success/ Thu, 08 Oct 2015 16:00:54 +0000 http://www.freshrag.com/?p=10416 http://www.freshrag.com/jon-wilkenings-abstract-focus-on-success/#comments http://www.freshrag.com/jon-wilkenings-abstract-focus-on-success/feed/ 4 One thing I dig is innovation in the creative world, and how some people are taking ideas from other market niches and using them in new ways to sell their art or craft. That's one of the many reasons I invited photographer, Jon Wilkening to come talk about his process on the show. A few years ago, Jon made a conscious decision to leave his job in the finance world in order to pursue his dream of making art with a camera. He set himself up with a part-time job that helped bridge the money gap, and then proceeded to create the most compelling photo art he could with a $20 pinhole camera. On top of that, he also is looking for new ways to sell his art that goes beyond the typical "post a listing and hope it sells," with a graduated pricing system that allows collectors to buy in at a low cost to start, but quickly goes up as the pieces get purchased. Come listen in as we talk about selling, pricing, and pursuing purpose in a way that hasn't been talked about on this show in awhile. Relative Links Jon's site Music: Black Sheep by H20 Props to the Elites Catherine G. Elissa N. Elissa Sue N. Shannon Amidon [Photo by Jon Wilkening] One thing I dig is innovation in the creative world, and how some people are taking ideas from other market niches and using them in new ways to sell their art or craft. That’s one of the many reasons I invited photographer, Jon Wilkening to come talk about his process on the show.

A few years ago, Jon made a conscious decision to leave his job in the finance world in order to pursue his dream of making art with a camera. He set himself up with a part-time job that helped bridge the money gap, and then proceeded to create the most compelling photo art he could with a $20 pinhole camera.

On top of that, he also is looking for new ways to sell his art that goes beyond the typical “post a listing and hope it sells,” with a graduated pricing system that allows collectors to buy in at a low cost to start, but quickly goes up as the pieces get purchased.

Come listen in as we talk about selling, pricing, and pursuing purpose in a way that hasn’t been talked about on this show in awhile.

Relative Links

Props to the Elites

[Photo by Jon Wilkening]
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One thing I dig is innovation in the creative world, and how some people are taking ideas from other market niches and using them in new ways to sell their art or craft. That’s one of the many reasons I invited photographer, One thing I dig is innovation in the creative world, and how some people are taking ideas from other market niches and using them in new ways to sell their art or craft. That’s one of the many reasons I invited photographer, Jon Wilkening to come talk about his process on the show. A few […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 43:38
Textiles and Teaching, With Amber Kane http://www.freshrag.com/textiles-and-teaching-with-amber-kane/ Thu, 01 Oct 2015 16:00:10 +0000 http://www.freshrag.com/?p=10412 http://www.freshrag.com/textiles-and-teaching-with-amber-kane/#comments http://www.freshrag.com/textiles-and-teaching-with-amber-kane/feed/ 4 Today I bring on a former guest of the show, textile artist, Amber Kane. Last time we featured Amber, we talked a lot about the current state of primary school education, something Amber is very passionate about. As a high school art teacher, she battled with her administration to make sure she could deliver quality, creative education to her students, but the system is a tough warrior. After Amber finished up her 2015 school year, she decided she was done battling, so she shucked her tenure in order to focus her energy on her wearable art. Today's conversation is all about how she is making that transition, and why it was tough for her to leave a job that she felt very strongly about, but ultimately allowed her to express herself creatively with her own work. Relative Links Amber Kane The Unstandardized Standard Holy Moses by Tami Nielson (music) Support the show through Patreon Today I bring on a former guest of the show, textile artist, Amber Kane. Last time we featured Amber, we talked a lot about the current state of primary school education, something Amber is very passionate about. As a high school art teacher, she battled with her administration to make sure she could deliver quality, creative education to her students, but the system is a tough warrior.

After Amber finished up her 2015 school year, she decided she was done battling, so she shucked her tenure in order to focus her energy on her wearable art. Today’s conversation is all about how she is making that transition, and why it was tough for her to leave a job that she felt very strongly about, but ultimately allowed her to express herself creatively with her own work.

Relative Links

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Today I bring on a former guest of the show, textile artist, Amber Kane. Last time we featured Amber, we talked a lot about the current state of primary school education, something Amber is very passionate about. As a high school art teacher, Today I bring on a former guest of the show, textile artist, Amber Kane. Last time we featured Amber, we talked a lot about the current state of primary school education, something Amber is very passionate about. As a high school art teacher, she battled with her administration to make sure she could deliver quality, […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 57:01
Emily McDowell comes on to talk success, loss, and wholesale business http://www.freshrag.com/emily-mcdowell-comes-on-to-talk-success-loss-and-wholesale-business/ Thu, 24 Sep 2015 19:00:57 +0000 http://www.freshrag.com/?p=10312 http://www.freshrag.com/emily-mcdowell-comes-on-to-talk-success-loss-and-wholesale-business/#comments http://www.freshrag.com/emily-mcdowell-comes-on-to-talk-success-loss-and-wholesale-business/feed/ 3 Another conversation that is long overdue, but finally made it's way to you is this chat I had with artist/illustrator/business genius, Emily McDowell. Many of you know that I had my heart broken into a million pieces last year because I had an epic conversation with Emily that failed to record, and got lost to the wind. Not only was I deeply embarrassed to have that happen with her, but I was saddened because it was an amazing conversation that I wish I could have shared. Fear not though—Emily came to our rescue and sat down with me again to chat. Now this conversation isn't the same conversation as the previous, but I believe this one is just as epic, if not more so. Emily drops some serious insight into your lap, and will motivate you to take your business to the next level. She'll also do so with extreme empathy. If the 33-minute mark doesn't strike a chord with some people, I'll be surprised. Enjoy! Relative Links EmilyMcDowell.com James Victore Brené Brown NOW Show National Stationery Show Rifle Paper Co. Curly Girl Music: Uprising by My Baby Special shout out to Outlaw Trading Co. for the awesome samples Patreon Badasses Special attention to these individuals for supporting the show on a whole new level. If you want to be part of this, get over HERE and contribue. Elissa Nesheim Catherine Garcia Shannon Amidon Elissa Newton EM_Headshot_CroppedAnother conversation that is long overdue, but finally made it’s way to you is this chat I had with artist/illustrator/business genius, Emily McDowell. Many of you know that I had my heart broken into a million pieces last year because I had an epic conversation with Emily that failed to record, and got lost to the wind. Not only was I deeply embarrassed to have that happen with her, but I was saddened because it was an amazing conversation that I wish I could have shared.

Fear not though—Emily came to our rescue and sat down with me again to chat. Now this conversation isn’t the same conversation as the previous, but I believe this one is just as epic, if not more so. Emily drops some serious insight into your lap, and will motivate you to take your business to the next level. She’ll also do so with extreme empathy.

If the 33-minute mark doesn’t strike a chord with some people, I’ll be surprised. Enjoy!

Relative Links

Patreon Badasses

Special attention to these individuals for supporting the show on a whole new level. If you want to be part of this, get over HERE and contribue.

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Another conversation that is long overdue, but finally made it’s way to you is this chat I had with artist/illustrator/business genius, Emily McDowell. Many of you know that I had my heart broken into a million pieces last year because I had an epic co... Another conversation that is long overdue, but finally made it’s way to you is this chat I had with artist/illustrator/business genius, Emily McDowell. Many of you know that I had my heart broken into a million pieces last year because I had an epic conversation with Emily that failed to record, and got lost to […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 53:11
Back In The Saddle – Fresh Rag Show in Full Effect http://www.freshrag.com/back-in-the-saddle-fresh-rag-show-in-full-effect/ Thu, 17 Sep 2015 16:00:02 +0000 http://www.freshrag.com/?p=10298 http://www.freshrag.com/back-in-the-saddle-fresh-rag-show-in-full-effect/#respond http://www.freshrag.com/back-in-the-saddle-fresh-rag-show-in-full-effect/feed/ 0 "It was a long, long time coming, but I know, change gonna come." That line is from one of my favorite songs of all time, Change Gonna Come by Sam Cooke, and I've used it as the background music for many aspects of my life, but it seems highly appropriate for this latest episode. Today, the Fresh Rag Show is back, and I'm making some good changes in all kinds of places, starting with this show. There's no special guest this time, but you get to hear my sweet vocal chords buttering up the microphone as I drop news and information about what is happening in the the Fresh Rag world, and the creative world in general. Enjoy! Relative Links Get the new book, The Gold Is In The List Join the Patreon movement—support the show Find me on Tumblr Read more about my art - DaveConrey.com Etsy opens to manufacturers - TechCrunch Music: The Zen Scientist by Milo “It was a long, long time coming, but I know, change gonna come.”

That line is from one of my favorite songs of all time, Change Gonna Come by Sam Cooke, and I’ve used it as the background music for many aspects of my life, but it seems highly appropriate for this latest episode.

Today, the Fresh Rag Show is back, and I’m making some good changes in all kinds of places, starting with this show. There’s no special guest this time, but you get to hear my sweet vocal chords buttering up the microphone as I drop news and information about what is happening in the the Fresh Rag world, and the creative world in general.

Enjoy!

Relative Links

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“It was a long, long time coming, but I know, change gonna come.” That line is from one of my favorite songs of all time, Change Gonna Come by Sam Cooke, and I’ve used it as the background music for many aspects of my life, “It was a long, long time coming, but I know, change gonna come.” That line is from one of my favorite songs of all time, Change Gonna Come by Sam Cooke, and I’ve used it as the background music for many aspects of my life, but it seems highly appropriate for this latest episode. Today, […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 36:02
Fresh Rag Show Top Ten – #1 http://www.freshrag.com/fresh-rag-show-top-ten-1/ Tue, 08 Sep 2015 18:35:17 +0000 http://www.freshrag.com/?p=10294 http://www.freshrag.com/fresh-rag-show-top-ten-1/#respond http://www.freshrag.com/fresh-rag-show-top-ten-1/feed/ 0 Has the anticipation been killing you? Did you think I was going to forget to let you in on the secret of who made the top spot of the list? Nah, I would never do that to y'all, and without further delay, the owner of the top position in our list is none other than Julie Richardson (formerly Astrauckas of Julie Ann Art, this one being her first appearance on the show ever. The reason Julie made the top spot is not only because it was the mostly highly downloaded episode ever, but also because of the popularity of what she had to say on the show. She talks about her burgeoning success in the business, and even though she's grown quite a bit in the 18 months since we had this chat, there are a lot of telling pieces to her success in this conversation. So, listen in, take notes, and enjoy the wisdom of a star on the rise. Has the anticipation been killing you? Did you think I was going to forget to let you in on the secret of who made the top spot of the list?

Nah, I would never do that to y’all, and without further delay, the owner of the top position in our list is none other than Julie Richardson (formerly Astrauckas of Julie Ann Art, this one being her first appearance on the show ever.

The reason Julie made the top spot is not only because it was the mostly highly downloaded episode ever, but also because of the popularity of what she had to say on the show. She talks about her burgeoning success in the business, and even though she’s grown quite a bit in the 18 months since we had this chat, there are a lot of telling pieces to her success in this conversation.

So, listen in, take notes, and enjoy the wisdom of a star on the rise.

FRTop10-1

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Has the anticipation been killing you? Did you think I was going to forget to let you in on the secret of who made the top spot of the list? Nah, I would never do that to y’all, and without further delay, the owner of the top position in our list is no... Has the anticipation been killing you? Did you think I was going to forget to let you in on the secret of who made the top spot of the list? Nah, I would never do that to y’all, and without further delay, the owner of the top position in our list is none other than […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 46:15
Fresh Rag Show Top Ten – #2 http://www.freshrag.com/fresh-rag-show-top-ten-2/ Thu, 03 Sep 2015 13:00:26 +0000 http://www.freshrag.com/?p=10286 http://www.freshrag.com/fresh-rag-show-top-ten-2/#respond http://www.freshrag.com/fresh-rag-show-top-ten-2/feed/ 0 I'm sure a lot of people will be surprised by this one, not because it's the #2 spot, but because it wasn't the #1 spot. Even I was surprised by that fact, but that doesn't diminish the powerful impact this conversation with artist Ashley Longshore had on the listeners. This one starts off with a bang, right from the first phrase out of Ashley's mouth, and it never lets up from there. She brings the real thunder about how she made headway in the art world, and I think you'll appreciate the intensity. Even if she is too much to take for some, there's gold within all of her words, and if pay attention, you'll find the exact right nugget you need to help you improve your own work. I’m sure a lot of people will be surprised by this one, not because it’s the #2 spot, but because it wasn’t the #1 spot. Even I was surprised by that fact, but that doesn’t diminish the powerful impact this conversation with artist Ashley Longshore had on the listeners.

This one starts off with a bang, right from the first phrase out of Ashley’s mouth, and it never lets up from there. She brings the real thunder about how she made headway in the art world, and I think you’ll appreciate the intensity. Even if she is too much to take for some, there’s gold within all of her words, and if pay attention, you’ll find the exact right nugget you need to help you improve your own work.

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I’m sure a lot of people will be surprised by this one, not because it’s the #2 spot, but because it wasn’t the #1 spot. Even I was surprised by that fact, but that doesn’t diminish the powerful impact this conversation with artist Ashley Longshore had... I’m sure a lot of people will be surprised by this one, not because it’s the #2 spot, but because it wasn’t the #1 spot. Even I was surprised by that fact, but that doesn’t diminish the powerful impact this conversation with artist Ashley Longshore had on the listeners. This one starts off with a […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 30:53
Fresh Rag Show Top Ten – #3 http://www.freshrag.com/fresh-rag-show-top-ten-3/ Fri, 28 Aug 2015 23:08:21 +0000 http://www.freshrag.com/?p=10229 http://www.freshrag.com/fresh-rag-show-top-ten-3/#respond http://www.freshrag.com/fresh-rag-show-top-ten-3/feed/ 0 As this list ticks closer to the top spot, the top three in the list might seem obvious to some, but then again, maybe not. Today's conversation is definitely one of the most popular ever, especially in more recent history. The reason being that when Sharon Fain of Academy of Handmade came on to tell all her Instagram secrets, the audience ate it up. I don't really need to say much more than that, except to say that I would not have been able to grow my own Instagram account nearly as fast had I not followed Sharon's advice. In completely truthfulness, I haven't seen the growth Sharon did, but then again, I haven't had the extreme dedication she has. Knowing that much, I realize now that her strategy works, because even with my lack of attention, I have still more than doubled my following on Instagram in only 6 months. Not bad, I think. No matter what, if there is one take away from this conversation is that the actual numbers of followers do not matter, but rather, getting followers who are the kind of people that like your work enough to share, and hopefully buy. It's easy to attract people, but are you attracting the right people? Big congrats to Sharon for making it to #3o on our list. As this list ticks closer to the top spot, the top three in the list might seem obvious to some, but then again, maybe not. Today’s conversation is definitely one of the most popular ever, especially in more recent history. The reason being that when Sharon Fain of Academy of Handmade came on to tell all her Instagram secrets, the audience ate it up.

I don’t really need to say much more than that, except to say that I would not have been able to grow my own Instagram account nearly as fast had I not followed Sharon’s advice. In completely truthfulness, I haven’t seen the growth Sharon did, but then again, I haven’t had the extreme dedication she has. Knowing that much, I realize now that her strategy works, because even with my lack of attention, I have still more than doubled my following on Instagram in only 6 months. Not bad, I think.

No matter what, if there is one take away from this conversation is that the actual numbers of followers do not matter, but rather, getting followers who are the kind of people that like your work enough to share, and hopefully buy. It’s easy to attract people, but are you attracting the right people?

Big congrats to Sharon for making it to #3o on our list.

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As this list ticks closer to the top spot, the top three in the list might seem obvious to some, but then again, maybe not. Today’s conversation is definitely one of the most popular ever, especially in more recent history. As this list ticks closer to the top spot, the top three in the list might seem obvious to some, but then again, maybe not. Today’s conversation is definitely one of the most popular ever, especially in more recent history. The reason being that when Sharon Fain of Academy of Handmade came on to tell […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 51:02
Fresh Rag Show Top Ten – #4 http://www.freshrag.com/fresh-rag-show-top-ten-4/ Thu, 27 Aug 2015 13:00:51 +0000 http://www.freshrag.com/?p=10210 http://www.freshrag.com/fresh-rag-show-top-ten-4/#respond http://www.freshrag.com/fresh-rag-show-top-ten-4/feed/ 0 It's rare to come across someone who is just starting to make their way into the creative entrepreneurial space who knows exactly what they want, and how they are going to pursue it. Sure, some have the bravado to chase after a dream, but they often don't know how to go about that dream with any kind of precision or excellence. On the other hand, there are people like Ben Howes of Howes Design Co., who not only knows what he wants, but has both the plan, and the will to make something happen. I brought Ben on the show because he asked, nicely, and I thought it would be an interesting change of pace to share the story of someone who was just starting out. I spend so much time with people who have already paved their path, know where they stand, and where they are headed; why not share the story of someone just ramping up, and seeing where the both the differences, and the parallels lie. I think you'll be surprised just how on the ball Ben Howes is with his point of view, and I believe this young punk will prove to us in the future just how right on the money he was when we look back on this conversation in the future.   It’s rare to come across someone who is just starting to make their way into the creative entrepreneurial space who knows exactly what they want, and how they are going to pursue it. Sure, some have the bravado to chase after a dream, but they often don’t know how to go about that dream with any kind of precision or excellence.

On the other hand, there are people like Ben Howes of Howes Design Co., who not only knows what he wants, but has both the plan, and the will to make something happen. I brought Ben on the show because he asked, nicely, and I thought it would be an interesting change of pace to share the story of someone who was just starting out.

I spend so much time with people who have already paved their path, know where they stand, and where they are headed; why not share the story of someone just ramping up, and seeing where the both the differences, and the parallels lie. I think you’ll be surprised just how on the ball Ben Howes is with his point of view, and I believe this young punk will prove to us in the future just how right on the money he was when we look back on this conversation in the future.

 

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It’s rare to come across someone who is just starting to make their way into the creative entrepreneurial space who knows exactly what they want, and how they are going to pursue it. Sure, some have the bravado to chase after a dream, It’s rare to come across someone who is just starting to make their way into the creative entrepreneurial space who knows exactly what they want, and how they are going to pursue it. Sure, some have the bravado to chase after a dream, but they often don’t know how to go about that dream with […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 46:01
Fresh Rag Show Top Ten – #5 http://www.freshrag.com/fresh-rag-top-ten-5/ Sat, 22 Aug 2015 06:03:43 +0000 http://www.freshrag.com/?p=10207 http://www.freshrag.com/fresh-rag-top-ten-5/#respond http://www.freshrag.com/fresh-rag-top-ten-5/feed/ 0 I've appreciated every episode I've done, because they all teach me something. Some teach me more than others, and some are downright fantastic. Above all those are these Top Ten, and here we are getting into the nitty gritty. The fifth most popular and important episode of the Fresh Rag show so far is none other than the good ol' boy from North Carolina, the Etsy keyword guru himself, John W. Golden. Now, it's been some time since John and I talked, but the rules on Etsy have hardly changed, and his strategy still seems to be winning attention with all those who use it. We talk about his strategy extensively, as well as some of her personal history, and where he thinks the platform is headed. I am certain you will enjoy this knowledge filled episode. I’ve appreciated every episode I’ve done, because they all teach me something. Some teach me more than others, and some are downright fantastic. Above all those are these Top Ten, and here we are getting into the nitty gritty.

The fifth most popular and important episode of the Fresh Rag show so far is none other than the good ol’ boy from North Carolina, the Etsy keyword guru himself, John W. Golden.

Now, it’s been some time since John and I talked, but the rules on Etsy have hardly changed, and his strategy still seems to be winning attention with all those who use it. We talk about his strategy extensively, as well as some of her personal history, and where he thinks the platform is headed. I am certain you will enjoy this knowledge filled episode.

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I’ve appreciated every episode I’ve done, because they all teach me something. Some teach me more than others, and some are downright fantastic. Above all those are these Top Ten, and here we are getting into the nitty gritty. I’ve appreciated every episode I’ve done, because they all teach me something. Some teach me more than others, and some are downright fantastic. Above all those are these Top Ten, and here we are getting into the nitty gritty. The fifth most popular and important episode of the Fresh Rag show so far is none […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 49:11
Fresh Rag Show Top Ten – #6 http://www.freshrag.com/fresh-rag-show-top-ten-6/ Thu, 20 Aug 2015 13:00:32 +0000 http://www.freshrag.com/?p=10175 http://www.freshrag.com/fresh-rag-show-top-ten-6/#respond http://www.freshrag.com/fresh-rag-show-top-ten-6/feed/ 0 Sometimes in life, we need to challenge the status quo. Sometimes the thing we feel like is the most important aspect in our life ends up being the biggest crutch. Sometimes the things we trust end up betraying us. Sometimes we just need to see what the rest of the world has to offer us. These are the thoughts that Erika Riegelman must have had going through her mind when she decided to venture out on her own and challenge Etsy's dominance in the handmade world. Her and her family started Aftcra.com a few years ago, and they are trying to set themselves apart from the "handmade" giant by offering really, true to form, handmade goods brought to you buy artisans right here in the Unites States. In this conversation, I talk with Erica about her point of view on the handmade industry, and what was the motivation for her to step into the world of online startups. Sometimes in life, we need to challenge the status quo. Sometimes the thing we feel like is the most important aspect in our life ends up being the biggest crutch. Sometimes the things we trust end up betraying us. Sometimes we just need to see what the rest of the world has to offer us.

These are the thoughts that Erika Riegelman must have had going through her mind when she decided to venture out on her own and challenge Etsy’s dominance in the handmade world. Her and her family started Aftcra.com a few years ago, and they are trying to set themselves apart from the “handmade” giant by offering really, true to form, handmade goods brought to you buy artisans right here in the Unites States.

In this conversation, I talk with Erica about her point of view on the handmade industry, and what was the motivation for her to step into the world of online startups.

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Sometimes in life, we need to challenge the status quo. Sometimes the thing we feel like is the most important aspect in our life ends up being the biggest crutch. Sometimes the things we trust end up betraying us. Sometimes in life, we need to challenge the status quo. Sometimes the thing we feel like is the most important aspect in our life ends up being the biggest crutch. Sometimes the things we trust end up betraying us. Sometimes we just need to see what the rest of the world has to offer us. […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 37:41
Fresh Rag Show Top Ten – #7 http://www.freshrag.com/fresh-rag-show-top-ten-7/ Fri, 14 Aug 2015 20:00:51 +0000 http://www.freshrag.com/?p=10096 http://www.freshrag.com/fresh-rag-show-top-ten-7/#respond http://www.freshrag.com/fresh-rag-show-top-ten-7/feed/ 0 It's easy for me to talk about putting yourself out there for the world to see, because I'm usually comfortable doing just such a thing. I won't go far as to say that I'm a hardcore extrovert, but I definitely have my extro-moments. There are times when I lean more to the reclusive side of things, usually out of a need to just do something other than be around people, but those times are few and far between. I'd almost always be around people that inspire me than sit at home. However, I know not everyone is like me. I know that a large majority of creative people are not like me, and I think about that fact often when I talk about how to get the work done. Today, our #7 in the Top Ten is a conversation I had with my friend Kaarin Vembar of Closet Caucus and the one-half of the successful Pop Fashion Podcast, and we got into a deep conversation about what it's like to be an introvert in business. When you hear Kaarin's energy, it's hard to imagine her an introvert, but she is self-professed reclusionist as well (I'm pretty sure I just made up that word). I really enjoyed this conversation, and it lent a new perspective on the world that I have chosen to work in. Whether you're an extro or intro, I'm sure you'll find either solace or understanding in this conversation with Kaarin. It’s easy for me to talk about putting yourself out there for the world to see, because I’m usually comfortable doing just such a thing. I won’t go far as to say that I’m a hardcore extrovert, but I definitely have my extro-moments. There are times when I lean more to the reclusive side of things, usually out of a need to just do something other than be around people, but those times are few and far between. I’d almost always be around people that inspire me than sit at home. However, I know not everyone is like me. I know that a large majority of creative people are not like me, and I think about that fact often when I talk about how to get the work done.

Today, our #7 in the Top Ten is a conversation I had with my friend Kaarin Vembar of Closet Caucus and the one-half of the successful Pop Fashion Podcast, and we got into a deep conversation about what it’s like to be an introvert in business. When you hear Kaarin’s energy, it’s hard to imagine her an introvert, but she is self-professed reclusionist as well (I’m pretty sure I just made up that word).

I really enjoyed this conversation, and it lent a new perspective on the world that I have chosen to work in. Whether you’re an extro or intro, I’m sure you’ll find either solace or understanding in this conversation with Kaarin.

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It’s easy for me to talk about putting yourself out there for the world to see, because I’m usually comfortable doing just such a thing. I won’t go far as to say that I’m a hardcore extrovert, but I definitely have my extro-moments. It’s easy for me to talk about putting yourself out there for the world to see, because I’m usually comfortable doing just such a thing. I won’t go far as to say that I’m a hardcore extrovert, but I definitely have my extro-moments. There are times when I lean more to the reclusive side of […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 49:28
Fresh Rag Show Top Ten – #8 http://www.freshrag.com/fresh-rag-show-top-ten-8/ Thu, 13 Aug 2015 13:00:26 +0000 http://www.freshrag.com/?p=10091 http://www.freshrag.com/fresh-rag-show-top-ten-8/#respond http://www.freshrag.com/fresh-rag-show-top-ten-8/feed/ 0 I hope you're enjoying the Top Ten list so far. I believe we started pretty strong with Katrina Luong and Jeanette Fanning. If those are the long end of the list, can you imagine what's left to come? Today's guest is definitely no slouch, and has the unique distinction of being my very first podcast guest. This is not a replay of that conversation, but rather, the more recent chat I had with Srini Rao of Unmistakable Creative, about success, failure, and resurgence—I should call him The Phoenix, his inspirational journey is so telling. I believe you enjoy this chat, even if you did catch it the first time. If not, then enjoy it now. I know you will. I hope you’re enjoying the Top Ten list so far. I believe we started pretty strong with Katrina Luong and Jeanette Fanning. If those are the long end of the list, can you imagine what’s left to come?

Today’s guest is definitely no slouch, and has the unique distinction of being my very first podcast guest. This is not a replay of that conversation, but rather, the more recent chat I had with Srini Rao of Unmistakable Creative, about success, failure, and resurgence—I should call him The Phoenix, his inspirational journey is so telling. I believe you enjoy this chat, even if you did catch it the first time. If not, then enjoy it now. I know you will.

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I hope you’re enjoying the Top Ten list so far. I believe we started pretty strong with Katrina Luong and Jeanette Fanning. If those are the long end of the list, can you imagine what’s left to come? Today’s guest is definitely no slouch, I hope you’re enjoying the Top Ten list so far. I believe we started pretty strong with Katrina Luong and Jeanette Fanning. If those are the long end of the list, can you imagine what’s left to come? Today’s guest is definitely no slouch, and has the unique distinction of being my very first podcast […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 34:22
Fresh Rag Show Top Ten – #9 http://www.freshrag.com/fresh-rag-show-top-ten-9/ Fri, 07 Aug 2015 13:00:26 +0000 http://www.freshrag.com/?p=10084 http://www.freshrag.com/fresh-rag-show-top-ten-9/#respond http://www.freshrag.com/fresh-rag-show-top-ten-9/feed/ 0 Did you enjoy yesterday's conversation with Katrina Luong? Well, you're going to really appreciate today's chat. This one is a bit older, and the audio quality is not the greatest, because I was in an experimental stage with the in-studio interview. Despite the weird audio, the conversation is incredibly fun and interesting, but also heavily peppered with expletives. Make sure you put the kids to bed before listening to this one, because Jeanette Fanning of Sweet Perversion does not hold back on the small business selling knowledge, nor the F-Bombs, and we wouldn't want her to anyway. Enjoy. Did you enjoy yesterday’s conversation with Katrina Luong? Well, you’re going to really appreciate today’s chat.

This one is a bit older, and the audio quality is not the greatest, because I was in an experimental stage with the in-studio interview. Despite the weird audio, the conversation is incredibly fun and interesting, but also heavily peppered with expletives. Make sure you put the kids to bed before listening to this one, because Jeanette Fanning of Sweet Perversion does not hold back on the small business selling knowledge, nor the F-Bombs, and we wouldn’t want her to anyway.

Enjoy.

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Did you enjoy yesterday’s conversation with Katrina Luong? Well, you’re going to really appreciate today’s chat. This one is a bit older, and the audio quality is not the greatest, because I was in an experimental stage with the in-studio interview. Did you enjoy yesterday’s conversation with Katrina Luong? Well, you’re going to really appreciate today’s chat. This one is a bit older, and the audio quality is not the greatest, because I was in an experimental stage with the in-studio interview. Despite the weird audio, the conversation is incredibly fun and interesting, but also heavily […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 57:33
Fresh Rag Show Top Ten – #10 http://www.freshrag.com/fresh-rag-show-top-ten-10/ Thu, 06 Aug 2015 13:00:35 +0000 http://www.freshrag.com/?p=10073 http://www.freshrag.com/fresh-rag-show-top-ten-10/#respond http://www.freshrag.com/fresh-rag-show-top-ten-10/feed/ 0 Although the host is on vacation, the show still soldiers on, and over the next few weeks, I'll be dropping the Top Ten most popular episodes of The Fresh Rag Show ever. Although there were a couple episodes that were quite popular during the stage that this show was called the Creative Business Podcast, I decided to keep the list to anything within the new show only. So, why would I do this? Why would I make a Top Ten list during such a strange time of year? Even though I'm on vacation, I hate leaving you all with nothing to listen to, so why not break out the archive of some of the best conversations for you to enjoy while I'm away. In the month of August, I'll be reinventing FreshRag.com, and it will spark a new generation of shows, as well as other cool things to come. When I do relaunch, I will have a Patreon account in full force, and as part of that, supporters of the show will get access to the archive, but the rest of the world will only have a limited amount of shows to playback. Daddy's gotta make a dollar, so if you enjoy listening to shows from the archive, you'll want to become a member of the club [coming soon]. Now, onto today's episode, and this one is one of my favorite conversations ever. #10 on our Top Ten list is Katrina Luong of The Yellow Loft, a design agency that specializes in packaging and branding. Katrina came on the show to talk to us about her work, and how she's learned that something as simple as a box can tell just as much of a story about your brand as anything else. For those of you selling physical products, this will be your jam. Enjoy. Although the host is on vacation, the show still soldiers on, and over the next few weeks, I’ll be dropping the Top Ten most popular episodes of The Fresh Rag Show ever. Although there were a couple episodes that were quite popular during the stage that this show was called the Creative Business Podcast, I decided to keep the list to anything within the new show only.

So, why would I do this? Why would I make a Top Ten list during such a strange time of year?

  1. Even though I’m on vacation, I hate leaving you all with nothing to listen to, so why not break out the archive of some of the best conversations for you to enjoy while I’m away.
  2. In the month of August, I’ll be reinventing FreshRag.com, and it will spark a new generation of shows, as well as other cool things to come.
  3. When I do relaunch, I will have a Patreon account in full force, and as part of that, supporters of the show will get access to the archive, but the rest of the world will only have a limited amount of shows to playback. Daddy’s gotta make a dollar, so if you enjoy listening to shows from the archive, you’ll want to become a member of the club [coming soon].

Now, onto today’s episode, and this one is one of my favorite conversations ever. #10 on our Top Ten list is Katrina Luong of The Yellow Loft, a design agency that specializes in packaging and branding. Katrina came on the show to talk to us about her work, and how she’s learned that something as simple as a box can tell just as much of a story about your brand as anything else. For those of you selling physical products, this will be your jam.

Enjoy.

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Although the host is on vacation, the show still soldiers on, and over the next few weeks, I’ll be dropping the Top Ten most popular episodes of The Fresh Rag Show ever. Although there were a couple episodes that were quite popular during the stage tha... Although the host is on vacation, the show still soldiers on, and over the next few weeks, I’ll be dropping the Top Ten most popular episodes of The Fresh Rag Show ever. Although there were a couple episodes that were quite popular during the stage that this show was called the Creative Business Podcast, I […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 51:42
Nikolas Allen Claims Death to the Starving Artist http://www.freshrag.com/nikolas-allen-claims-death-to-the-starving-artist/ Thu, 30 Jul 2015 18:08:22 +0000 http://www.freshrag.com/?p=10068 http://www.freshrag.com/nikolas-allen-claims-death-to-the-starving-artist/#comments http://www.freshrag.com/nikolas-allen-claims-death-to-the-starving-artist/feed/ 1 Once upon a time, there lived a man whose objective in life was to help those who could not always help themselves. He was an artist, designer, and an author with a flair for pop culture, and through his experience and creative prowess, he lived his life trying to eliminate the starving artist mentality from the world. Contrary to what you may think, I'm not talking about myself here. Instead I'm referring to kindred spirit, Nikolas Allen, and after years of running in the same circles, I decided it was time to invite him onto the show. As you can assume, we talk about many things, specifically the limiting beliefs that a lot of creatives have, but also how we can manage our way through the ever changing world of living a creative life online. It's a great conversation, and a perfect end to this current season of shows. As you may be aware, after this, I'm taking a break for a few weeks while I hunker down into finishing my latest book, The Gold Is In The List (available for pre-order), and also spend some quality time with the family. The show will be back in September, but you may get a treat or two if I have a few moments to spare. Also, I'm doing a lot of Periscoping these days, and I invite you to check me out there. If you follow me on Twitter, then you already know my codename: @FreshRag. Look me up, and let's hang out. I am on there daily, so there's lots to see. I'm also doing my Periscope replays on Youtube, which you can find HERE Relative Links Nikolas' site Nikolas' books Nik on Twitter Music: Serial Killer by Zanski Get your pre-order copy of The Golds is in the List Image credit goes to Nikolas, and he's boss for keeping it in the brand colors. Once upon a time, there lived a man whose objective in life was to help those who could not always help themselves. He was an artist, designer, and an author with a flair for pop culture, and through his experience and creative prowess, he lived his life trying to eliminate the starving artist mentality from the world.

Contrary to what you may think, I’m not talking about myself here. Instead I’m referring to kindred spirit, Nikolas Allen, and after years of running in the same circles, I decided it was time to invite him onto the show.

As you can assume, we talk about many things, specifically the limiting beliefs that a lot of creatives have, but also how we can manage our way through the ever changing world of living a creative life online. It’s a great conversation, and a perfect end to this current season of shows.

As you may be aware, after this, I’m taking a break for a few weeks while I hunker down into finishing my latest book, The Gold Is In The List (available for pre-order), and also spend some quality time with the family. The show will be back in September, but you may get a treat or two if I have a few moments to spare.

Also, I’m doing a lot of Periscoping these days, and I invite you to check me out there. If you follow me on Twitter, then you already know my codename: @FreshRag. Look me up, and let’s hang out. I am on there daily, so there’s lots to see.

I’m also doing my Periscope replays on Youtube, which you can find HERE

Relative Links

Image credit goes to Nikolas, and he’s boss for keeping it in the brand colors.

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Once upon a time, there lived a man whose objective in life was to help those who could not always help themselves. He was an artist, designer, and an author with a flair for pop culture, and through his experience and creative prowess, Once upon a time, there lived a man whose objective in life was to help those who could not always help themselves. He was an artist, designer, and an author with a flair for pop culture, and through his experience and creative prowess, he lived his life trying to eliminate the starving artist mentality from […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 52:48
Legal Q&A With Attorney Tamsen Horton http://www.freshrag.com/legal-qa-with-attorney-tamsen-horton/ Fri, 24 Jul 2015 21:36:40 +0000 http://www.freshrag.com/?p=10044 http://www.freshrag.com/legal-qa-with-attorney-tamsen-horton/#respond http://www.freshrag.com/legal-qa-with-attorney-tamsen-horton/feed/ 0 It's been awhile, but I'm finally bringing Tamsen Horton back on the show to talk legalese. We had a few legal questions in the Fresh Rag Army lately (free to join), and instead of me giving out bad advice, I decided it would be best to bring in a pro.  The beauty of having Tamsen on is that she's always brings gifts, like this... Free PDF - Protecting Jewelry Copyright (also good for other products) On top of that, she laid down some written responses to the questions, which I will post just after the links. Relative Links Tamsen Horton Vuja De Law Music: Longtime by Ash Grunwald Join the Fresh Rag News Join the Army ===== Before you read all of this below, it's important for you to understand that I, Dave Conrey, am not an attorney, and cannot give legal advice. Also, Tamsen is an attorney at law, but she is not YOUR attorney. Take this as friendly insight from someone who just happens to be versed in law. If you're looking to go deeper on any of these subjects, I highly encourage you to seek out the advice of an attorney, and do things legit. You can, of course, seek out Tamsen. Listener Question 1 Is it possible to protect a my jewelry designs from theft of other makers? Where is the line between copy and "inspired by" drawn? Yes, it is possible to protect your jewelry designs from being stolen and used by other makers but you need to follow the rules of US copyright law. US copyright law protects specific jewelry designs as WORK OF THE VISUAL ARTS. While you have immediate copyright protection when you create the work, you really need to complete the formal copyright registration process. The unfortunate fact is someone will copy the design and then you may likely need to take legal action against them. Before you can sue them, you have to complete the formal registration process. Here's the subtle kicker that few designers know -- you have 90 days from the date of PUBLICATION      to file your registration if you want to preserve the 'bonus' protections of copyright law. After 90 days of PUBLICATION, you'll still receive protection but you haven't preserved your STATUTORY DAMAGES or right to ATTORNEY FEES. So if you're taking your jewelry designs seriously, then complete the copyright registration process within 90 days of PUBLICATION. Publication starts when you offer your jewelry for sale to the public, or give it away. U.S. copyright law doesn't protect concepts or ideas for jewelry, but it does protect specific jewelry designs as works of visual art. A piece of jewelry is protected as soon as it is made, even if it is never formally registered. But registering your jewelry will help you in several ways if you ever have to take someone to court for copying it. These include helping prove that you created the jewelry and allowing you to collect attorney fees if you win. If you create jewelry that is particularly distinctive or if you are concerned about people copying it without permission, copyright registration is probably a good idea. Listener Question 2 I have an existing logo, and just recently had a character/mascot created for my handcrafted jewelry biz. I use the image and logo separately. If I wanted to copyright both, do I need to do them separately? Or would it be better to combine the logo and the ‘character’ into one image and just copyright once? And if that’s the case… would I still be protected if I use the logo and the character separately? I’m trying to figure out if there’s a way to avoid 2 sets of fees. Here's the character and my logo. Thanks. When you are using a logo, words, pictures, etc. as the brand identification for your company that is covered by a trademark and not a copyright. Trademarks are either a word mark, a stylized mark, or a combination. If you use them separately to identify that your company is the source of the goods, then you need to register them separately. Think of a trademark as a child - one trademark = one person. It’s been awhile, but I’m finally bringing Tamsen Horton back on the show to talk legalese. We had a few legal questions in the Fresh Rag Army lately (free to join), and instead of me giving out bad advice, I decided it would be best to bring in a pro.  The beauty of having Tamsen on is that she’s always brings gifts, like this…

Free PDF – Protecting Jewelry Copyright
(also good for other products)

On top of that, she laid down some written responses to the questions, which I will post just after the links.

Relative Links

=====

Before you read all of this below, it’s important for you to understand that I, Dave Conrey, am not an attorney, and cannot give legal advice. Also, Tamsen is an attorney at law, but she is not YOUR attorney. Take this as friendly insight from someone who just happens to be versed in law. If you’re looking to go deeper on any of these subjects, I highly encourage you to seek out the advice of an attorney, and do things legit. You can, of course, seek out Tamsen.

Listener Question 1

Is it possible to protect a my jewelry designs from theft of other makers? Where is the line between copy and “inspired by” drawn?

Yes, it is possible to protect your jewelry designs from being stolen and used by other makers but you need to follow the rules of US copyright law.

US copyright law protects specific jewelry designs as WORK OF THE VISUAL ARTS. While you have immediate copyright protection when you create the work, you really need to complete the formal copyright registration process.

The unfortunate fact is someone will copy the design and then you may likely need to take legal action against them. Before you can sue them, you have to complete the formal registration process.

Here’s the subtle kicker that few designers know — you have 90 days from the date of PUBLICATION      to file your registration if you want to preserve the ‘bonus’ protections of copyright law. After 90 days of PUBLICATION, you’ll still receive protection but you haven’t preserved your STATUTORY DAMAGES or right to ATTORNEY FEES.

So if you’re taking your jewelry designs seriously, then complete the copyright registration process within 90 days of PUBLICATION. Publication starts when you offer your jewelry for sale to the public, or give it away.

U.S. copyright law doesn’t protect concepts or ideas for jewelry, but it does protect specific jewelry designs as works of visual art. A piece of jewelry is protected as soon as it is made, even if it is never formally registered. But registering your jewelry will help you in several ways if you ever have to take someone to court for copying it. These include helping prove that you created the jewelry and allowing you to collect attorney fees if you win. If you create jewelry that is particularly distinctive or if you are concerned about people copying it without permission, copyright registration is probably a good idea.

Listener Question 2

I have an existing logo, and just recently had a character/mascot created for my handcrafted jewelry biz. I use the image and logo separately. If I wanted to copyright both, do I need to do them separately? Or would it be better to combine the logo and the ‘character’ into one image and just copyright once? And if that’s the case… would I still be protected if I use the logo and the character separately? I’m trying to figure out if there’s a way to avoid 2 sets of fees. Here’s the character and my logo. Thanks.

When you are using a logo, words, pictures, etc. as the brand identification for your company that is covered by a trademark and not a copyright. Trademarks are either a word mark, a stylized mark, or a combination. If you use them separately to identify that your company is the source of the goods, then you need to register them separately. Think of a trademark as a child – one trademark = one person.

Listener Question 3

If I were to find a picture I like on Instagram, lets say, of a house. And I want to use it as reference and include it in a painting I’m working on but it isn’t my photo, is that ok? No, I’m not taking the photo and saying it’s mine; but what if I use that piece of the image as reference to paint from in my own composition as a painting?

Proceed with caution!

When you’re making a painting from a photo you are creating a DERIVATIVE WORK. Derivative works are allowed but the copyright owner has certain exclusive rights that you don’t want to violate. (Just because you see it being done, doesn’t mean there’s not a lawsuit going on behind the scenes.)

The copyright owner has the right to reproduce, sell, and make DERIVATIVE WORKS from the original.

“Only the owner of copyright in a work has the right to prepare, or to authorize someone else to create, a new version of that work.” Copyright Registration for Derivative Works, US Copyright Office Circular 14, 05/2008

Listener Question 4

I’d like some legal opinion on selling caricatures of celebrities and fan art. I’m confident I can sell the original as a single work of art and a limited number of art prints. Artistically I wouldn’t feel comfortable selling the artwork on a product such as t-shirts or coffee mugs. I know this is a grey area but where are the legal boundaries?

Again, proceed with caution. Selling (commercial purpose) the likeness of any person, including celebrities, falls under the RIGHT TO PUBLICITY laws. These are not federal laws, unlike trademark and copyright, but are created and enforced by individual state law.

The state laws are incredibly inconsistent on this issue and as such – when you’re selling what is allowed in one state could land you in serious hot water and steep penalties in another one.

Here are the questions you need answers to:

  1. What state are you selling in?
  2. What is that state’s RIGHT TO PUBLICITY LAW?
  3. What are the exceptions to your state’s RIGHT TO PUBLICITY LAW?

**Tip – if you live in a state with well-known celebrities (Elvis Presley, Marilyn Monroe) or lots of living celebrities — it’s likely that your state’s RIGHT TO PUBLICITY laws are going to be fairly intricate. Please check with an attorney before selling.

Listener Question 5

I would like a better understanding of copyright law as it applies to clothing, and more specifically, commercial patterns for making clothing. From what I understand, clothing and other “functional” items are not covered by copyright laws. If this is correct, can I use a commercial pattern – for say a T-shirt or other very basic & common designs- to make garments for sale? Can I use the pattern as a base,for making my own modifications of that basic design?

US Copyright law doesn’t protect the underlying method described in a pattern because that information is not an appropriate subject for copyright protection. Now it might be appropriate for a utility patent but not copyright protection.

When you’re looking at a pattern you have to divide it into different pieces: (1) the text and pictures, and (2) the method. The method is not protected. And the US Copyright Office has said that the copyright that is in the text and pictures doesn’t allow the copyright owner any right to prevent others from adapting the described method itself and using for personal or commercial purposes.

If you’ve purchased a legal copy of the commercial pattern, then it’s likely that the FIRST SALE DOCTRINE (17 U.S.C. Sec. 109) may apply. The first sale doctrine states that an individual who knowingly purchases a copy of a copyrighted work (the text and pictures of the pattern) from the copyright holder/owner receives the right to sell, display, or otherwise dispose of that particular copy.

When the copyright holder/owner is distributing legal copies of the pattern on how to create the product that is in the pattern, that gives implied permission to you, if you’ve properly purchased the pattern.

Listener Question 6

If one has a product/service which can potentially unintentionally injure someone (my product for example is lighting & DIY lighting kits – but this could extend to many other products like baby toys etc, or in-person services), to what extent should we go crazy with the biz insurance? What else can we do to protect ourselves from legal action in that regard? I understand having an LLC + relevant biz insurance is a good hedge

Here’s what you need to do:

  1. Have solid website legal notices in place on your site: privacy policy, terms of use (or terms and conditions), and disclaimer(s).
  2. Anytime someone is purchasing from you, have them agree to your purchase terms before taking their money. The purchase terms should be a stronger version of your website terms of use.
  3. Have a business entity (LLC or S-Corporation) in place to remove the personal liability from you and place it on the business.
  4. Have basic business insurance. No need to go nuts if you’ve properly done #1-#3 above.

 

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It’s been awhile, but I’m finally bringing Tamsen Horton back on the show to talk legalese. We had a few legal questions in the Fresh Rag Army lately (free to join), and instead of me giving out bad advice, It’s been awhile, but I’m finally bringing Tamsen Horton back on the show to talk legalese. We had a few legal questions in the Fresh Rag Army lately (free to join), and instead of me giving out bad advice, I decided it would be best to bring in a pro.  The beauty of having Tamsen […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:00:50
Diving Deep on Periscope With Holly G. http://www.freshrag.com/diving-deep-on-periscope-with-holly-g/ Thu, 23 Jul 2015 14:48:34 +0000 http://www.freshrag.com/?p=10029 http://www.freshrag.com/diving-deep-on-periscope-with-holly-g/#respond http://www.freshrag.com/diving-deep-on-periscope-with-holly-g/feed/ 0 Who better to talk about the benefits of a live video social media platform than the go-to video gal herself, Holly Gillen. I originally invited Holly onto the show to talk about video in general, because a lot has transpired since our last chat, but then Periscope happened, and Holly got all fancy on that platform. Since many people are talking about the possibilities with Periscope, I decided to bring on a specialist. Holly will not tell you she's an "expert" in the field, because really, who is? The platform is only four months old and there couldn't possibly be any experts, but there are some very savvy users, and Holly is one of them. She shares her thoughts about the potential of the app, as well as some tips and tricks to make it all happen. It's good times, I promise. Relative Links Holly G. Studios … on Periscope: @HollyGStudios … and on Twitter How to dominate video in your business Music: Dream Girl by No Vacation Who better to talk about the benefits of a live video social media platform than the go-to video gal herself, Holly Gillen. I originally invited Holly onto the show to talk about video in general, because a lot has transpired since our last chat, but then Periscope happened, and Holly got all fancy on that platform. Since many people are talking about the possibilities with Periscope, I decided to bring on a specialist.

Holly will not tell you she’s an “expert” in the field, because really, who is? The platform is only four months old and there couldn’t possibly be any experts, but there are some very savvy users, and Holly is one of them. She shares her thoughts about the potential of the app, as well as some tips and tricks to make it all happen. It’s good times, I promise.

Relative Links

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Who better to talk about the benefits of a live video social media platform than the go-to video gal herself, Holly Gillen. I originally invited Holly onto the show to talk about video in general, because a lot has transpired since our last chat, Who better to talk about the benefits of a live video social media platform than the go-to video gal herself, Holly Gillen. I originally invited Holly onto the show to talk about video in general, because a lot has transpired since our last chat, but then Periscope happened, and Holly got all fancy on that […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 53:39
Kenna Coté Gave Her Company Away For Future Success http://www.freshrag.com/kenna-cote-gave-her-company-away-for-future-success/ Thu, 16 Jul 2015 20:46:08 +0000 http://www.freshrag.com/?p=10022 http://www.freshrag.com/kenna-cote-gave-her-company-away-for-future-success/#comments http://www.freshrag.com/kenna-cote-gave-her-company-away-for-future-success/feed/ 1 In a long overdue conversation with a lady I've known for years but never met in person, I invited Kenna (or Kendra depending on how well you know her) Coté of Modern Soap Making to come on the show and chat with me. She was in California for a short trip, and said she wanted to visit me in the LBC. I gave her the short tour of my city, then we planted ourselves in a local park, and recorded this conversation about soap, buses, and giving away your business so you can focus energy on a project that she's more passionate about. In this chat, make sure to pay close attention to how she instructs her students on how to find their market, and differentiate themselves by hyper-niching.  She also talks about why it's important to charge what your worth. If you're a maker looking to make a living from your made stuff, then you need to get paid enough to continue making. And then you sell all your stuff, and travel around the country in a bus. Relative Links Modern Soap Making Kenna's former company, Gratitude Soap Shout out to Andreea Ayers of Launch Grow Joy The one soap maker I forced Kenna to pick above all others - Honestly Simple Soaps The man who had no name... until I remembered it - Nick Unsworth Fight Club soap making scene The Art of Manliness Ozzy Osbourne urinated on The Alamo Music: As Good as It Gets by Sudden Suspension Bad Timing Records, 2015 Summer Sampler The Descendents documentary, Filmage Listen to all of the Descendents music! In a long overdue conversation with a lady I’ve known for years but never met in person, I invited Kenna (or Kendra depending on how well you know her) Coté of Modern Soap Making to come on the show and chat with me. She was in California for a short trip, and said she wanted to visit me in the LBC.

I gave her the short tour of my city, then we planted ourselves in a local park, and recorded this conversation about soap, buses, and giving away your business so you can focus energy on a project that she’s more passionate about.

In this chat, make sure to pay close attention to how she instructs her students on how to find their market, and differentiate themselves by hyper-niching.  She also talks about why it’s important to charge what your worth. If you’re a maker looking to make a living from your made stuff, then you need to get paid enough to continue making.

And then you sell all your stuff, and travel around the country in a bus.

Relative Links

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In a long overdue conversation with a lady I’ve known for years but never met in person, I invited Kenna (or Kendra depending on how well you know her) Coté of Modern Soap Making to come on the show and chat with me. In a long overdue conversation with a lady I’ve known for years but never met in person, I invited Kenna (or Kendra depending on how well you know her) Coté of Modern Soap Making to come on the show and chat with me. She was in California for a short trip, and said she wanted […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:02:15
Fireside Chat/Housekeeping Episode http://www.freshrag.com/fireside-chathousekeeping-episode/ Thu, 09 Jul 2015 13:00:37 +0000 http://www.freshrag.com/?p=10007 http://www.freshrag.com/fireside-chathousekeeping-episode/#respond http://www.freshrag.com/fireside-chathousekeeping-episode/feed/ 0 I haven't done a housekeeping episode in awhile, and I had a few things to talk about and share, so I figured it was about time to break off a few updates mixed with some rants and raves. There's a lot going on in this episode, so grab yourself a cup of coffee, tea, or beverage of choice, and let's get to chatting. Relative Links Legal Eagle Q&A with Tamsen Horton - Ask Your Questions Harder to Kill Radio – Episode 9 Dave Grohl breaks leg, still rocks the fuck out Sound City documentary Dave Grohl 2013 SXSW Keynote Documentary Evernote App Janine Vangool on using Evernote NaNoWriMo Do Good Things Better James Victore Music: I'm Not Like You by Audacity   Dave Grohl Image, Relix Magazine (assumed credit)   I haven’t done a housekeeping episode in awhile, and I had a few things to talk about and share, so I figured it was about time to break off a few updates mixed with some rants and raves. There’s a lot going on in this episode, so grab yourself a cup of coffee, tea, or beverage of choice, and let’s get to chatting.

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Dave Grohl Image, Relix Magazine (assumed credit)

 

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I haven’t done a housekeeping episode in awhile, and I had a few things to talk about and share, so I figured it was about time to break off a few updates mixed with some rants and raves. There’s a lot going on in this episode, I haven’t done a housekeeping episode in awhile, and I had a few things to talk about and share, so I figured it was about time to break off a few updates mixed with some rants and raves. There’s a lot going on in this episode, so grab yourself a cup of coffee, tea, or […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 38:45
At the Crossroads of Art and Craft With Lisa Solomon http://www.freshrag.com/at-the-crossroads-of-art-and-craft-with-lisa-solomon/ Wed, 01 Jul 2015 13:00:15 +0000 http://www.freshrag.com/?p=9984 http://www.freshrag.com/at-the-crossroads-of-art-and-craft-with-lisa-solomon/#comments http://www.freshrag.com/at-the-crossroads-of-art-and-craft-with-lisa-solomon/feed/ 1 The best thing about today's conversation is the colorful shapes it takes on, and I'm not just talking about the rainbows in Lisa Solomon's work. No, this is all about shooting from the hip and having a good chat with a talented individual who just happens to be really cool at the same time. I've had conversations with university professors in the past, and they were never as fun as this conversation with Lisa. Lisa Solomon is an artist based on Oakland, CA who specializes in a reinterpretation of craft as an art form. Much of her work is an experiment in blurring the lines between the two concentrations, and in doing so, she starts new conversations about what is art, what is craft, and what happens when the two meet. "I’m interested in the line between art and craft, because I think the line is sorta silly." She's also a glutton for punishment, which is evident when you look at some of her installation pieces, like the 1,000 Doilies. Talk about dedication to an idea. I admire you, Lisa, for being more stalwart than I could ever imagine myself. Special Note: There are both technical and organic interruptions in this episode, but we let it roll, because let's allow a little more chaos into our lives to remind us that we're human. Relative Links Lisa Solomon's Work Lisa on Instagram Chris Jordan's Dead Bird Project Gee Bend Quilts Music: The Art School Kids by Slow Hollows What is Atelophobia?   The best thing about today’s conversation is the colorful shapes it takes on, and I’m not just talking about the rainbows in Lisa Solomon’s work. No, this is all about shooting from the hip and having a good chat with a talented individual who just happens to be really cool at the same time. I’ve had conversations with university professors in the past, and they were never as fun as this conversation with Lisa.

Lisa Solomon is an artist based on Oakland, CA who specializes in a reinterpretation of craft as an art form. Much of her work is an experiment in blurring the lines between the two concentrations, and in doing so, she starts new conversations about what is art, what is craft, and what happens when the two meet.

“I’m interested in the line between art and craft, because I think the line is sorta silly.”

She’s also a glutton for punishment, which is evident when you look at some of her installation pieces, like the 1,000 Doilies. Talk about dedication to an idea. I admire you, Lisa, for being more stalwart than I could ever imagine myself.

Special Note: There are both technical and organic interruptions in this episode, but we let it roll, because let’s allow a little more chaos into our lives to remind us that we’re human.

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The best thing about today’s conversation is the colorful shapes it takes on, and I’m not just talking about the rainbows in Lisa Solomon’s work. No, this is all about shooting from the hip and having a good chat with a talented individual who just hap... The best thing about today’s conversation is the colorful shapes it takes on, and I’m not just talking about the rainbows in Lisa Solomon’s work. No, this is all about shooting from the hip and having a good chat with a talented individual who just happens to be really cool at the same time. I’ve […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:03:59
Improve your Social Awareness With Caitlin Bacher of Little Farm Media http://www.freshrag.com/improve-your-social-awareness-with-caitlin-bacher-of-little-farm-media/ Wed, 24 Jun 2015 13:00:11 +0000 http://www.freshrag.com/?p=9965 http://www.freshrag.com/improve-your-social-awareness-with-caitlin-bacher-of-little-farm-media/#respond http://www.freshrag.com/improve-your-social-awareness-with-caitlin-bacher-of-little-farm-media/feed/ 0 With all the different social media choices out there, it can be really difficult to separate wheat from chaff, and decide where to spend our precious time online. Some might have you believe you need to be everywhere, but is that really the case when it's possible that some of your people may not be in some platforms? Moreover, what are we to make of all the new media options, including those that are unfamiliar, and may have an inauspicious reputation, like Snapchat? Today, I invited my friend Caitlin Bacher of Little Farm Media back on the show to talk more about our thoughts on all the new media options. We also talk about some of the bigger standards, and she drops some knowledge on Pinterest about things you probably have not heard before this. I invite you to get in the know with Caitlin. Relative Links Little Farm Media Our first chat together Bossy Biz Ladies e-Course Caitlin on Pinterest Get her free Pinterest Ebook Music: Choose Your Enemy by Thee Faction We Shall Overcome compilation album   With all the different social media choices out there, it can be really difficult to separate wheat from chaff, and decide where to spend our precious time online. Some might have you believe you need to be everywhere, but is that really the case when it’s possible that some of your people may not be in some platforms?

Moreover, what are we to make of all the new media options, including those that are unfamiliar, and may have an inauspicious reputation, like Snapchat?

Today, I invited my friend Caitlin Bacher of Little Farm Media back on the show to talk more about our thoughts on all the new media options. We also talk about some of the bigger standards, and she drops some knowledge on Pinterest about things you probably have not heard before this. I invite you to get in the know with Caitlin.

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With all the different social media choices out there, it can be really difficult to separate wheat from chaff, and decide where to spend our precious time online. Some might have you believe you need to be everywhere, With all the different social media choices out there, it can be really difficult to separate wheat from chaff, and decide where to spend our precious time online. Some might have you believe you need to be everywhere, but is that really the case when it’s possible that some of your people may not be […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:03:17
June Q&A On the Fresh Rag Show http://www.freshrag.com/june-qa-on-the-fresh-rag-show/ Fri, 19 Jun 2015 19:33:06 +0000 http://www.freshrag.com/?p=9967 http://www.freshrag.com/june-qa-on-the-fresh-rag-show/#respond http://www.freshrag.com/june-qa-on-the-fresh-rag-show/feed/ 0 Today is questions and answers day. Here's what we talked about: Melissa My sister and I are sister artists and we have separate Instagrams but one business. Should we merge them and what would be the best way? Julianna I'm developing a new product that I'm really excited about and plan on introducing to my shop next month. It's something that I haven't seen before in my industry and I think my customers will really love it.What's your take on the amount of time I should leave between teasing it, announcing it and releasing it for sale? Also, I want to start reaching new customers as well so I'm planning on contacting a few influencers in my industry that blog/podcast to see if they can help me to promote this product on their platforms. Do you have any advice for what I should say when I contact them? (They do many reviews so I think they will be open to the idea.) Jenn K. What's the best way for freelancers to find new clients? I get most of my work through word of mouth and referrals and have tried advertising a few times without success. Suze Can you talk about your approach to using Periscope? Lizzie Favorite music to listen to when working and favorite music that gets you pumped. Amanda What's your personal #1 way to unwind when you're elbow-deep in business stuff, and how often do you take a break? How separate is your downtime from your work? Do you have any weird or stupid ways you like to have fun? When work, creativity and play are so intertwined for me I struggle sometimes to know when I need to, should, or shouldn't step back from everything for a little while. I feel the pressure (and the excitement) to go go go and not lose momentum, but I know that's a recipe for burnout. When I do "take a break" I feel a bit of anxiety that I should at least pick a "constructive" or "artistic" pass time. How do you feel about dumping some time into a video game or mindless tv show when you know you've got a hundred plates in the air, and how long do you give yourself before you dive back in? Michele What are you reading these days? Deanna I have a handmade business where I sell my hand bound leather journals, currently on Etsy, www.BadonHill.co. I am finally at a place where I want to make this all legit and get my business license, but I will be moving to another state soon. Should I wait to get my business license in California in a few months, or get it now in Arkansas, or does it matter? Relative Links Headspace App Austin Kleon Amanda Palmer Three Nights in August Music: I'll Be Fine by Sasquatch Join the Creative Badass Challenge Rate and Subscribe to the show Today is questions and answers day. Here’s what we talked about:

Melissa

My sister and I are sister artists and we have separate Instagrams but one business. Should we merge them and what would be the best way?

Julianna

I’m developing a new product that I’m really excited about and plan on introducing to my shop next month. It’s something that I haven’t seen before in my industry and I think my customers will really love it.What’s your take on the amount of time I should leave between teasing it, announcing it and releasing it for sale?

Also, I want to start reaching new customers as well so I’m planning on contacting a few influencers in my industry that blog/podcast to see if they can help me to promote this product on their platforms. Do you have any advice for what I should say when I contact them? (They do many reviews so I think they will be open to the idea.)

Jenn K.

What’s the best way for freelancers to find new clients? I get most of my work through word of mouth and referrals and have tried advertising a few times without success.

Suze

Can you talk about your approach to using Periscope?

Lizzie

Favorite music to listen to when working and favorite music that gets you pumped.

Amanda

What’s your personal #1 way to unwind when you’re elbow-deep in business stuff, and how often do you take a break? How separate is your downtime from your work? Do you have any weird or stupid ways you like to have fun? When work, creativity and play are so intertwined for me I struggle sometimes to know when I need to, should, or shouldn’t step back from everything for a little while. I feel the pressure (and the excitement) to go go go and not lose momentum, but I know that’s a recipe for burnout. When I do “take a break” I feel a bit of anxiety that I should at least pick a “constructive” or “artistic” pass time. How do you feel about dumping some time into a video game or mindless tv show when you know you’ve got a hundred plates in the air, and how long do you give yourself before you dive back in?

Michele

What are you reading these days?

Deanna

I have a handmade business where I sell my hand bound leather journals, currently on Etsy, www.BadonHill.co. I am finally at a place where I want to make this all legit and get my business license, but I will be moving to another state soon. Should I wait to get my business license in California in a few months, or get it now in Arkansas, or does it matter?

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Today is questions and answers day. Here’s what we talked about: Melissa My sister and I are sister artists and we have separate Instagrams but one business. Should we merge them and what would be the best way? Today is questions and answers day. Here’s what we talked about: Melissa My sister and I are sister artists and we have separate Instagrams but one business. Should we merge them and what would be the best way? Julianna I’m developing a new product that I’m really excited about and plan on introducing to my […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 36:38
Building a Design Agency From Scratch, With Ben Howes of Howes Design Co. http://www.freshrag.com/building-a-design-agency-from-scratch-with-ben-howes-of-howes-design-co/ Wed, 17 Jun 2015 13:00:23 +0000 http://www.freshrag.com/?p=9949 http://www.freshrag.com/building-a-design-agency-from-scratch-with-ben-howes-of-howes-design-co/#respond http://www.freshrag.com/building-a-design-agency-from-scratch-with-ben-howes-of-howes-design-co/feed/ 0 Today's chat is a little different. Instead of bringing you a seasoned veteran to show you how they made their millions (or thousands), I was challenged to bring on more people who are just making their way in the game. Not one to shy away from a challenge, I invited Ben Howes of Howes Design Co. to come on the show and share his story. Ben has been doing design for awhile, but only recently started working full time in his own design agency. He did what most of us doing at first, working a day gig until he could make enough income to keep himself a float with his own business, but then jumped ship from the day job a little early because the perfect time to jump never comes. Now he's doing his best to create a branding agency from scratch, building up clientele, and hoping to make a big impact in his creative career. Today's chat is a lot about Ben telling his story mixed with me lending some insight and mentorship. Ben has a good vision for him and his business, but we could all use some guiding light once in awhile. I'm sure he'll make good with it all, and if this goes well, you'll be seeing his name in the design annuals soon. As a footnote to this, I am considering doing this type of show more often, where we talk to people who are just starting out and making a go of a new thing. Not all journeys are made by the rock stars in our industry, and I think it's interesting to hear from the people who are just starting off to see if we can help get them further ahead with a short conversation. Let me know what you think of this idea, and perhaps we'll make it a regular feature. Relative Links Howes Design Co Aaron Draplin Interview Brandon Rike Design Modern Dog Design Charley Harper Designs Kal Barteski Interview Music: Happy With Me by HolyChild Check out the Creative Badass Challenge Rate and Subscribe to the show on iTunes and Stitcher Special shout out to Forgotten Cotton   "If you never go, you'll never know."   Today’s chat is a little different. Instead of bringing you a seasoned veteran to show you how they made their millions (or thousands), I was challenged to bring on more people who are just making their way in the game. Not one to shy away from a challenge, I invited Ben Howes of Howes Design Co. to come on the show and share his story.

Ben has been doing design for awhile, but only recently started working full time in his own design agency. He did what most of us doing at first, working a day gig until he could make enough income to keep himself a float with his own business, but then jumped ship from the day job a little early because the perfect time to jump never comes. Now he’s doing his best to create a branding agency from scratch, building up clientele, and hoping to make a big impact in his creative career.

Today’s chat is a lot about Ben telling his story mixed with me lending some insight and mentorship. Ben has a good vision for him and his business, but we could all use some guiding light once in awhile. I’m sure he’ll make good with it all, and if this goes well, you’ll be seeing his name in the design annuals soon.

As a footnote to this, I am considering doing this type of show more often, where we talk to people who are just starting out and making a go of a new thing. Not all journeys are made by the rock stars in our industry, and I think it’s interesting to hear from the people who are just starting off to see if we can help get them further ahead with a short conversation.

Let me know what you think of this idea, and perhaps we’ll make it a regular feature.

Relative Links

 

“If you never go, you’ll never know.”

 

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Today’s chat is a little different. Instead of bringing you a seasoned veteran to show you how they made their millions (or thousands), I was challenged to bring on more people who are just making their way in the game. Today’s chat is a little different. Instead of bringing you a seasoned veteran to show you how they made their millions (or thousands), I was challenged to bring on more people who are just making their way in the game. Not one to shy away from a challenge, I invited Ben Howes of Howes Design […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 57:01
Jesse Artigue Talks Style, Marriage, and Living a Flavorful Life http://www.freshrag.com/jesse-pepper-artigue-talks-style-marriage-and-living-a-flavorful-life/ Wed, 10 Jun 2015 13:00:37 +0000 http://www.freshrag.com/?p=9936 http://www.freshrag.com/jesse-pepper-artigue-talks-style-marriage-and-living-a-flavorful-life/#comments http://www.freshrag.com/jesse-pepper-artigue-talks-style-marriage-and-living-a-flavorful-life/feed/ 1 As you'll hear in this conversation, there's a bit of connective tissue that exists between creatives who are passionate about what they do, know what they want, and are driven to make that happen. Those types of people gravitate together, and become stronger with each new connection. In March, at the Craftcation Conference, I was sitting in the lobby bar of the hotel talking with a bunch of different creative folks, when out of the din, this hand reaches out and taps me on the arm. I look over and this women, with a eyes that lit up the room, smiled and asked, "Did you say you were from Long Beach?" That was the beginning to a series of conversations between myself and Jessie Artigue of Style and Pepper, and I can say without a doubt that I'm a little bit better of a person for it. My chat today with Jessie goes like typical Fresh Rag fashion where we set out to talk about one thing, but let it take on a life of it's own. As the title states, we talk about many things such as what it's like to run a popular fashion and lifestyle blog, the struggle of putting out a quality podcast, and how salt is a universal element in just about any successful venture. Don't believe me? Just listen. Relative Links Style and Pepper My first chat with Jessie Marriage is Funny podcast The Alchemist by Paulo Coelho Professor Badass Diana Vreeland documentary Music: Matches by Sifu Hotman Rate and subscribe to the show on iTunes and Stitcher As you’ll hear in this conversation, there’s a bit of connective tissue that exists between creatives who are passionate about what they do, know what they want, and are driven to make that happen. Those types of people gravitate together, and become stronger with each new connection.

In March, at the Craftcation Conference, I was sitting in the lobby bar of the hotel talking with a bunch of different creative folks, when out of the din, this hand reaches out and taps me on the arm. I look over and this women, with a eyes that lit up the room, smiled and asked, “Did you say you were from Long Beach?”

That was the beginning to a series of conversations between myself and Jessie Artigue of Style and Pepper, and I can say without a doubt that I’m a little bit better of a person for it. My chat today with Jessie goes like typical Fresh Rag fashion where we set out to talk about one thing, but let it take on a life of it’s own.

As the title states, we talk about many things such as what it’s like to run a popular fashion and lifestyle blog, the struggle of putting out a quality podcast, and how salt is a universal element in just about any successful venture.

Don’t believe me? Just listen.

Relative Links

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As you’ll hear in this conversation, there’s a bit of connective tissue that exists between creatives who are passionate about what they do, know what they want, and are driven to make that happen. Those types of people gravitate together, As you’ll hear in this conversation, there’s a bit of connective tissue that exists between creatives who are passionate about what they do, know what they want, and are driven to make that happen. Those types of people gravitate together, and become stronger with each new connection. In March, at the Craftcation Conference, I was […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:06:22
Getting Mighty Ugly with Kim Werker http://www.freshrag.com/getting-mighty-ugly-with-kim-werker/ Wed, 03 Jun 2015 15:00:58 +0000 http://www.freshrag.com/?p=9918 http://www.freshrag.com/getting-mighty-ugly-with-kim-werker/#respond http://www.freshrag.com/getting-mighty-ugly-with-kim-werker/feed/ 0 If I told you to strive to make ugly work, would you look at me funny? Would you scoff at the idea that anything you did could ever be ugly? What if I said it was the only way to release you from some of the constraints you have about your work and your life? Today on the show, my guest, Kim Werker talks about the premise behind her recent life's focus. Aside from the many other things she has going on in her life, she published a book called Make It Mighty Ugly, and I highly recommend each and everyone one of you check it out. I would like to say that our conversation stemmed from the idea of that book. In fact, that was the general idea. Then as I was doing my research, I ran across a post she wrote called 100 Stream-of-Consciousness Things About Kim, and that took me down an entirely new rabbit hole. There was more insight to who Kim is in that post than anything else I read. So, being the investigative journalist I am, we decided to talk about how sunshine is her nemesis, and how Delaware is the worst place on earth. Relative Links Creative Badass Challenge Harder to Kill Radio Kim Werker Make It Mighty Ugly Book 100 Stream of Consciousness Things About Kim Join the Fresh Rag News Rate and subscribe to the show on iTunes or Stitcher Music: Standing by Your Side – Lee Fields and the Expressions If I told you to strive to make ugly work, would you look at me funny? Would you scoff at the idea that anything you did could ever be ugly? What if I said it was the only way to release you from some of the constraints you have about your work and your life?

Today on the show, my guest, Kim Werker talks about the premise behind her recent life’s focus. Aside from the many other things she has going on in her life, she published a book called Make It Mighty Ugly, and I highly recommend each and everyone one of you check it out.

I would like to say that our conversation stemmed from the idea of that book. In fact, that was the general idea. Then as I was doing my research, I ran across a post she wrote called 100 Stream-of-Consciousness Things About Kim, and that took me down an entirely new rabbit hole. There was more insight to who Kim is in that post than anything else I read. So, being the investigative journalist I am, we decided to talk about how sunshine is her nemesis, and how Delaware is the worst place on earth.

Relative Links

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If I told you to strive to make ugly work, would you look at me funny? Would you scoff at the idea that anything you did could ever be ugly? What if I said it was the only way to release you from some of the constraints you have about your work and you... If I told you to strive to make ugly work, would you look at me funny? Would you scoff at the idea that anything you did could ever be ugly? What if I said it was the only way to release you from some of the constraints you have about your work and your life? […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:10:54
Caroline Vasquez of Paloma’s Nest Aims Beyond Etsy http://www.freshrag.com/caroline-vasquez-of-palomas-nest-aims-beyond-etsy/ Wed, 27 May 2015 14:30:47 +0000 http://www.freshrag.com/?p=9881 http://www.freshrag.com/caroline-vasquez-of-palomas-nest-aims-beyond-etsy/#respond http://www.freshrag.com/caroline-vasquez-of-palomas-nest-aims-beyond-etsy/feed/ 0 There are certain names that are synonymous with Etsy success no matter who you hear it from. Jose and Caroline Vasquez of Paloma's Nest are two such names. I've been wanting to get them on the show for awhile, but timing was always tough for either them or myself. Thankfully I am a tenacious SOB, and when I asked again recently, Caroline jumped at the chance to talk. Good thing for you she did, because the conversation is well worth the wait. We talk about a lot of things that many Etsy sellers go through, like how to deal with an overwhelming amount of success, and when to dial back. When to diversify a line, and when to hone it down for simplicity and sales. There's also chat about the debate of whether to stick with Etsy or move onto something more permanent and sustainable. If you're an Etsy seller, I'm sure many of you will relate to this conversation. Thankfully we have Caroline to help forge the path for the rest of us. "Discretion is the better part of valor" - William Shakespeare, Henry IV That quote has nothing to do with the conversation other than I challenged someone to give me the intro for the show, and boom, there it is. Relative Links Paloma's Nest Handcrafted Consulting Creative Badass Challenge is open NYTimes - That Hobby Looks Like a Lot of Work Music: Up and Up and Up by Robert Pollard/Guided by Voices Maria Featon's special shout out! There are certain names that are synonymous with Etsy success no matter who you hear it from. Jose and Caroline Vasquez of Paloma’s Nest are two such names. I’ve been wanting to get them on the show for awhile, but timing was always tough for either them or myself. Thankfully I am a tenacious SOB, and when I asked again recently, Caroline jumped at the chance to talk. Good thing for you she did, because the conversation is well worth the wait.

We talk about a lot of things that many Etsy sellers go through, like how to deal with an overwhelming amount of success, and when to dial back. When to diversify a line, and when to hone it down for simplicity and sales. There’s also chat about the debate of whether to stick with Etsy or move onto something more permanent and sustainable.

If you’re an Etsy seller, I’m sure many of you will relate to this conversation. Thankfully we have Caroline to help forge the path for the rest of us.

“Discretion is the better part of valor” – William Shakespeare, Henry IV

That quote has nothing to do with the conversation other than I challenged someone to give me the intro for the show, and boom, there it is.

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There are certain names that are synonymous with Etsy success no matter who you hear it from. Jose and Caroline Vasquez of Paloma’s Nest are two such names. I’ve been wanting to get them on the show for awhile, There are certain names that are synonymous with Etsy success no matter who you hear it from. Jose and Caroline Vasquez of Paloma’s Nest are two such names. I’ve been wanting to get them on the show for awhile, but timing was always tough for either them or myself. Thankfully I am a tenacious SOB, […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 43:37
Young Soul—Big Ambition—Musician and Author, Charlotte Eriksson http://www.freshrag.com/young-soul-big-ambition-musician-and-author-charlotte-eriksson/ Wed, 20 May 2015 15:45:15 +0000 http://www.freshrag.com/?p=9872 http://www.freshrag.com/young-soul-big-ambition-musician-and-author-charlotte-eriksson/#respond http://www.freshrag.com/young-soul-big-ambition-musician-and-author-charlotte-eriksson/feed/ 0 Conversations like this make me wishful and proud of the future. Today I'm talking with a very enterprising and creative young woman who is forging a path of no rules. Charlotte Eriksson is European musician, song writer, and author who reached out to me for an opportunity to come on the show. When I started looking deeper into who she was, and what she was about, I knew that you would appreciate her story. Right out of high school, she left her home in Sweden for London to become a song writer. Even with all the doubts of her family and friends, she charged ahead and made a name for herself. Still in her early twenties, Charlotte has a long life to lead, but she's fortunate to have found the passions in her life that drive her soul, and she's doing everything she can to make her dreams a reality. I have no doubt we'll see more from Charlotte in the future. If you don't want to go out and make cool stuff after this episode, then we've done something wrong. Relative Links Charlotte Eriksson is The Glass Child Charlotte's books on Amazon The Glass Child on Soundcloud And on iTunes US (or UK) Music: I'm Hidden So Well by Charlotte (of course) The Art of Asking by Amanda Palmer Ani DeFranco Ben Howard Death Cab for Cutie Silversun Pickups Conversations like this make me wishful and proud of the future. Today I’m talking with a very enterprising and creative young woman who is forging a path of no rules.

Charlotte Eriksson is European musician, song writer, and author who reached out to me for an opportunity to come on the show. When I started looking deeper into who she was, and what she was about, I knew that you would appreciate her story. Right out of high school, she left her home in Sweden for London to become a song writer. Even with all the doubts of her family and friends, she charged ahead and made a name for herself.

Still in her early twenties, Charlotte has a long life to lead, but she’s fortunate to have found the passions in her life that drive her soul, and she’s doing everything she can to make her dreams a reality. I have no doubt we’ll see more from Charlotte in the future.

If you don’t want to go out and make cool stuff after this episode, then we’ve done something wrong.

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Conversations like this make me wishful and proud of the future. Today I’m talking with a very enterprising and creative young woman who is forging a path of no rules. Charlotte Eriksson is European musician, song writer, Conversations like this make me wishful and proud of the future. Today I’m talking with a very enterprising and creative young woman who is forging a path of no rules. Charlotte Eriksson is European musician, song writer, and author who reached out to me for an opportunity to come on the show. When I started […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 41:11
May Q&A Episode http://www.freshrag.com/may-qa-episode/ Fri, 15 May 2015 16:18:07 +0000 http://www.freshrag.com/?p=9864 http://www.freshrag.com/may-qa-episode/#comments http://www.freshrag.com/may-qa-episode/feed/ 2 It's the time again, and we get into some heavy hitting questions that I may or may not have all the right answers for. We dig deep on some of these, and there is plenty of conversation around things I know you have been thinking about. It's a long one today, so let's kick this off. Make sure you visit the links at the bottom for everything we referenced in this episode. The Questions We have a wide range of topics this time around. We talk about the validity of craft shows, how to market to unfamiliar markets, and what would I do if I could not use my creativity? Lots to talk about, so let's get on with it. James I like to do children's and themed murals but would like to get into bigger stuff. My goal is to be 100% freelance. I've done six 700+ sq ft murals last year and two restaurant murals and a current project now. What is the best way to grow this business model? Jamie I recently started painting. What I started as just a little "Canvas Therapy" has now grabbed the attention of others and I have received many inquiries about purchasing my artwork. Which is great, but I have no idea how to price the paintings. I have friends that have told me to start an Etsy page and sell online. Once again...pricing? Any feedback is greatly appreciated. Thank you in advance! Jennifer What I’m most interested in —and where I’ve been most stuck and would love to see/hear you address — is around specifics about how creators manage/outsource production. If there are common places people use for specific categories, or if people tend to try to produce locally. If they have small product runs printed that they pick up or have shipped to them which they ship as orders are placed, or if they have set ups where they have producers print and ship for them other than Zazzle, etc. Kim Regarding your question of what I struggle with in my business… (there’s so many lol), but the biggest thing would be time management and having a full time day job and an hour long commute each way. It’s so hard to be a one man band by doing everything for my little biz and then doing the other stuff.. day job, cooking, cleaning, etc… Juli How to best manage marketing and social media promotions when you are spread out in different market places? I think about that and feel that I'd be sending people all over the place. Perhaps it should all start with our own website? Roger I'm a maker, but by day I work in the corporate world. I am married and have two kids. I would love to quit the cubical jungle and spend all my time creating. I can see the potential of this happening but get scared to death when I think about my family and I loosing our health care coverage. What are the options for a independent artist? What do other artist do for health care? The Craft Gallery Do you think the maker's movement is stagnated? Does the industry needs more than online marketplaces and creative coaches? Stephanie If I could give you enough money for you and your family to live very comfortably for the rest of your days but the only stipulation would be you had to 100% retire from any and all creative work, would you take it? Why or why not? Jacie You mentioned that many people have been asking you what you think about starting a second business. I'm curious what your thoughts are around that, and any tips you might have for those that have decided to go for it. Thanks so much for sharing so much great advice with all of us - we really appreciate it! Amantha We all know or should know that you preach that there is life after Christmas. I'd like to talk about the life BEFORE Christmas. I've never really promoted Christmas in my shop or got on that train. Foolish I know. I'm guessing that if I want to rock Christmas sales that I better start now. Can you address the timeline that makers usually engage in in the run-up to Christmas? So are people making products now and planning strategies now? It’s the time again, and we get into some heavy hitting questions that I may or may not have all the right answers for. We dig deep on some of these, and there is plenty of conversation around things I know you have been thinking about. It’s a long one today, so let’s kick this off.

Make sure you visit the links at the bottom for everything we referenced in this episode.

The Questions

We have a wide range of topics this time around. We talk about the validity of craft shows, how to market to unfamiliar markets, and what would I do if I could not use my creativity? Lots to talk about, so let’s get on with it.

James

I like to do children’s and themed murals but would like to get into bigger stuff. My goal is to be 100% freelance. I’ve done six 700+ sq ft murals last year and two restaurant murals and a current project now. What is the best way to grow this business model?

Jamie

I recently started painting. What I started as just a little “Canvas Therapy” has now grabbed the attention of others and I have received many inquiries about purchasing my artwork. Which is great, but I have no idea how to price the paintings. I have friends that have told me to start an Etsy page and sell online. Once again…pricing? Any feedback is greatly appreciated. Thank you in advance!

Jennifer

What I’m most interested in —and where I’ve been most stuck and would love to see/hear you address — is around specifics about how creators manage/outsource production. If there are common places people use for specific categories, or if people tend to try to produce locally. If they have small product runs printed that they pick up or have shipped to them which they ship as orders are placed, or if they have set ups where they have producers print and ship for them other than Zazzle, etc.

Kim

Regarding your question of what I struggle with in my business… (there’s so many lol), but the biggest thing would be time management and having a full time day job and an hour long commute each way. It’s so hard to be a one man band by doing everything for my little biz and then doing the other stuff.. day job, cooking, cleaning, etc…

Juli

How to best manage marketing and social media promotions when you are spread out in different market places? I think about that and feel that I’d be sending people all over the place. Perhaps it should all start with our own website?

Roger

I’m a maker, but by day I work in the corporate world. I am married and have two kids. I would love to quit the cubical jungle and spend all my time creating. I can see the potential of this happening but get scared to death when I think about my family and I loosing our health care coverage. What are the options for a independent artist? What do other artist do for health care?

The Craft Gallery

Do you think the maker’s movement is stagnated? Does the industry needs more than online marketplaces and creative coaches?

Stephanie

If I could give you enough money for you and your family to live very comfortably for the rest of your days but the only stipulation would be you had to 100% retire from any and all creative work, would you take it? Why or why not?

Jacie

You mentioned that many people have been asking you what you think about starting a second business. I’m curious what your thoughts are around that, and any tips you might have for those that have decided to go for it. Thanks so much for sharing so much great advice with all of us – we really appreciate it!

Amantha

We all know or should know that you preach that there is life after Christmas. I’d like to talk about the life BEFORE Christmas. I’ve never really promoted Christmas in my shop or got on that train. Foolish I know.

I’m guessing that if I want to rock Christmas sales that I better start now. Can you address the timeline that makers usually engage in in the run-up to Christmas? So are people making products now and planning strategies now? What are the general strategies for promoting products in the run-up to the big holiday?

Sara Breslin

I have a question! I am interested in doing more licensing of the illustration I do, so far people have approached me for work but I would like to start branching out and making connections with more companies. My question is, where do I start? How can I find companies that would be interested in my style of work? My Google searches haven’t give up much info. I would love it if you could answer this sometime! Thanks a bunch! -Sara Breslin

Jon

1. If you had to start your podcast over (aka brand new….none of your previous lists or contacts) but you get to keep the knowledge you have gained, how would you go about doing that?

2. Who is the artist that blew faster than what you expected and what do you think they did differently than other artists?

Nyk

I want to start a shirt line. I was going to set up on Etsy to start until I started making enough sales to cover the costs of a Shopify site.I thought Etsy would be easier to start with since I will be going to school full time and still running my Yoga biz.
But after listening to some of the Etsy sellers on your podcast it seems like there is a pretty steep learning curve even with Etsy if you want to get your stuff seen.

So since I am starting from scratch should I go the Etsy route Shopify or another option … Keeping in mind my full schedule?

Lizzi

Regarding difficult customers what is your advice for someone who is difficult. I mean all out just rude. Do you walk away or take the money and suck it up.

What are you thinking about Facebook ads and promoted posts? I hear a lot about small businesses putting lots of money into them. How do you know if it is worth it for you? We all know facebook is trying to make money (business is business.) But when is it just not even worth it?

When it comes to branding how important are things like pack ins and business cards in packages? Do you think customers just throw them away or does it make a difference?

What is your opinion on handmade or small businesses working with deals websites. Is it worth it for the exposure or is it too much of a gamble? Do you think it devalues the brand to sell at such a low price? What is the possibility of it actually leading to sales that matter?

What are your thoughts on online handmade businesses not doing local craft fairs or events. Are they missing an opportunity? Is it ok to just want to stay in the online market space?

That is it for this week. I hope you enjoyed the topics and learned a thing or two. I know I did. Thanks to all those who put themselves out there for this, and we’ll do it again next month.

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It’s the time again, and we get into some heavy hitting questions that I may or may not have all the right answers for. We dig deep on some of these, and there is plenty of conversation around things I know you have been thinking about. It’s the time again, and we get into some heavy hitting questions that I may or may not have all the right answers for. We dig deep on some of these, and there is plenty of conversation around things I know you have been thinking about. It’s a long one today, so let’s kick this […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:24:38
How Academy of Handmade Gained 10k Instagram Followers in a Year http://www.freshrag.com/how-academy-of-handmade-gained-10k-instagram-followers-in-a-year/ Wed, 13 May 2015 13:00:59 +0000 http://www.freshrag.com/?p=9854 http://www.freshrag.com/how-academy-of-handmade-gained-10k-instagram-followers-in-a-year/#comments http://www.freshrag.com/how-academy-of-handmade-gained-10k-instagram-followers-in-a-year/feed/ 11 Some of you may remember my chat from a few years back with Sharon Fain, and her partner KC, of the Academy of Handmade, which is still in our top ten of most downloaded episodes. Sharon and I have become pretty good friends over the past few years, and we've watched our businesses grow quite a bit. One area that Sharon has really grown a lot is with her Instagram account, over 10,000 followers in a little more than a year. This had a huge impact on me recently because I realized I was not putting enough effort into this medium, and it was time to make a change. By implementing Sharon's strategies, I was able to increase my own account by 30% in a month. I know that I could have probably gotten further if I had spent more time on it, but I do have a podcast to run. I know a lot of you have been wanting to know more about how to navigate Instagram successfully, and that inspired me to invite Sharon on to talk about the subject. She spares no time getting right into the nitty gritty of how she made it happen for herself, and I'm sure many of you will walk away with renewed vigor to attack this visual medium. I can't wait to hear your own success stories in the near future. As a bonus, Sharon is offering a discount on her Instagram review service for all the listeners. If you feel like you need an IG overhaul, and you want Sharon to give you some tips on how to improve your account, head on over to other business, Right Brain PR and use the code FRESH15. Relative Links Academy of Handmade Right Brain PR AoH on Instagram Fresh Rag on Instagram Iconosquare (USE THIS TOOL!) Instagram for Makers Ebook AoH "Find Your People" worksheet Are you getting radio silence (AoH post) Get your Instagram for Makers consultation (15% discount - Code: Fresh15) Music - Given/Morning Haze by Dallas Cotton   Some of you may remember my chat from a few years back with Sharon Fain, and her partner KC, of the Academy of Handmade, which is still in our top ten of most downloaded episodes. Sharon and I have become pretty good friends over the past few years, and we’ve watched our businesses grow quite a bit.

One area that Sharon has really grown a lot is with her Instagram account, over 10,000 followers in a little more than a year. This had a huge impact on me recently because I realized I was not putting enough effort into this medium, and it was time to make a change. By implementing Sharon’s strategies, I was able to increase my own account by 30% in a month. I know that I could have probably gotten further if I had spent more time on it, but I do have a podcast to run.

I know a lot of you have been wanting to know more about how to navigate Instagram successfully, and that inspired me to invite Sharon on to talk about the subject. She spares no time getting right into the nitty gritty of how she made it happen for herself, and I’m sure many of you will walk away with renewed vigor to attack this visual medium. I can’t wait to hear your own success stories in the near future.

As a bonus, Sharon is offering a discount on her Instagram review service for all the listeners. If you feel like you need an IG overhaul, and you want Sharon to give you some tips on how to improve your account, head on over to other business, Right Brain PR and use the code FRESH15.

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Some of you may remember my chat from a few years back with Sharon Fain, and her partner KC, of the Academy of Handmade, which is still in our top ten of most downloaded episodes. Sharon and I have become pretty good friends over the past few years, Some of you may remember my chat from a few years back with Sharon Fain, and her partner KC, of the Academy of Handmade, which is still in our top ten of most downloaded episodes. Sharon and I have become pretty good friends over the past few years, and we’ve watched our businesses grow quite […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 57:10
A Valid Alternative to Etsy is Here! http://www.freshrag.com/a-valid-alternative-to-etsy-is-here/ Wed, 06 May 2015 13:00:35 +0000 http://www.freshrag.com/?p=9810 http://www.freshrag.com/a-valid-alternative-to-etsy-is-here/#comments http://www.freshrag.com/a-valid-alternative-to-etsy-is-here/feed/ 9 You may not have heard of Aftcra.com, but I promise, you will want to take a look, because they are doing things with artists and makers that should have been done a long time ago, when Etsy began to lose their way in the handmade world. Erica, inspired by a need to help a family member make a name for themselves, and give them a way to sell quality, handmade goods to a local clientele. Riegelman believes that if we can get back to a point where American buyers buy from American sellers, it could inspire a true creative revolution. Aftcra is not trying to become the next Etsy, but fill the hole left behind by the juggernaut marketplace. They way they make that happen is by getting more sellers like you involved. Listen in as I grill her on all the nuanced aspects of what it takes to sell successfully on the platform, and how to incorporate this platform into your program. Relative Links Aftcra.com Download the Maker's Dozen FREE Shop Reference: I Heart Fink Buy art from Amantha Tsaros Music: That Love by Oddisee You may not have heard of Aftcra.com, but I promise, you will want to take a look, because they are doing things with artists and makers that should have been done a long time ago, when Etsy began to lose their way in the handmade world.

Erica, inspired by a need to help a family member make a name for themselves, and give them a way to sell quality, handmade goods to a local clientele.

Riegelman believes that if we can get back to a point where American buyers buy from American sellers, it could inspire a true creative revolution. Aftcra is not trying to become the next Etsy, but fill the hole left behind by the juggernaut marketplace. They way they make that happen is by getting more sellers like you involved.

Listen in as I grill her on all the nuanced aspects of what it takes to sell successfully on the platform, and how to incorporate this platform into your program.

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You may not have heard of Aftcra.com, but I promise, you will want to take a look, because they are doing things with artists and makers that should have been done a long time ago, when Etsy began to lose their way in the handmade world. Erica, You may not have heard of Aftcra.com, but I promise, you will want to take a look, because they are doing things with artists and makers that should have been done a long time ago, when Etsy began to lose their way in the handmade world. Erica, inspired by a need to help a family […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 58:14
How to Build, Burn, and Rebuild a Supportive Community http://www.freshrag.com/how-to-build-burn-and-rebuild-a-supportive-community/ Wed, 29 Apr 2015 13:00:38 +0000 http://www.freshrag.com/?p=9787 http://www.freshrag.com/how-to-build-burn-and-rebuild-a-supportive-community/#respond http://www.freshrag.com/how-to-build-burn-and-rebuild-a-supportive-community/feed/ 0 Nearly two years ago, I embarked on a experimental journey to broadcast my thoughts across the digital airwaves so that I could lend support to the creative community that I had come to love. This podcast started out as a way to reach out to that community, but it soon became the hub of everything I do with my business. My first two episodes were me doing my solo thing—ranting and kicking ass. However, I knew I wanted to start talking to people, and I had a list of individuals who I wanted to interview. Near the top of that list was Srini Rao, the voice of The Unmistakable Creative (formerly BlogCastFM), and one of the best interviewers I had run across. I liked his style, and his viewpoint on the creative pursuit, so he was the natural choice to have on the show. That interview was one of my favorites, and I still get the occasional comment on it. So, when Srini reached out and said he wanted to talk about some things that had gone down within his community, I was happy to bring him back on to chat. This conversation is a lot different than the last. This one is filled with a whole bunch of humble pie, and a bright outlook on the future of his brand. If you want to know about the ups and downs of managing a growing brand, maintaining your purpose, and finding ways to grow without losing touch, then this conversation should shed some light. Relative Links The Unmistakable Creative Srini's Best Seller - The Art of Being Unmistakable Donate to Nepal Earthquake Relief Effort Music: Alluda Majaka by King Gizzard and the Lizard Wizard Please rate and subscribe to the show – iTunes | Stitcher Nearly two years ago, I embarked on a experimental journey to broadcast my thoughts across the digital airwaves so that I could lend support to the creative community that I had come to love. This podcast started out as a way to reach out to that community, but it soon became the hub of everything I do with my business.

My first two episodes were me doing my solo thing—ranting and kicking ass. However, I knew I wanted to start talking to people, and I had a list of individuals who I wanted to interview. Near the top of that list was Srini Rao, the voice of The Unmistakable Creative (formerly BlogCastFM), and one of the best interviewers I had run across. I liked his style, and his viewpoint on the creative pursuit, so he was the natural choice to have on the show.

That interview was one of my favorites, and I still get the occasional comment on it. So, when Srini reached out and said he wanted to talk about some things that had gone down within his community, I was happy to bring him back on to chat. This conversation is a lot different than the last. This one is filled with a whole bunch of humble pie, and a bright outlook on the future of his brand.

If you want to know about the ups and downs of managing a growing brand, maintaining your purpose, and finding ways to grow without losing touch, then this conversation should shed some light.

Relative Links

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Nearly two years ago, I embarked on a experimental journey to broadcast my thoughts across the digital airwaves so that I could lend support to the creative community that I had come to love. This podcast started out as a way to reach out to that commu... Nearly two years ago, I embarked on a experimental journey to broadcast my thoughts across the digital airwaves so that I could lend support to the creative community that I had come to love. This podcast started out as a way to reach out to that community, but it soon became the hub of everything […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 52:02
The Brush Strokes of a Creative Life, With Kal Barteski http://www.freshrag.com/the-brush-strokes-of-a-creative-life-with-kal-barteski/ Wed, 22 Apr 2015 13:00:52 +0000 http://www.freshrag.com/?p=9758 http://www.freshrag.com/the-brush-strokes-of-a-creative-life-with-kal-barteski/#comments http://www.freshrag.com/the-brush-strokes-of-a-creative-life-with-kal-barteski/feed/ 5 If you've been tracking my movements lately, you've probably see plenty of my frantic script on various pictures across blog posts and the Instagram feed. Since being more in tune with the art of hand-lettering, I've found plenty of people doing great work. One of the pioneers of this expressive new world is Kal Barteski, a polar bear loving Canadian who is as handy with a Sumi brush as surgeon a scalpel. Originally I anticipated my conversation with Kal to be about lettering and Instagram, but when I hit her with a couple of heavy philosophical questions right out of the gate, it turned into a deep conversation about the soul of expressive art and typography. We bonded over mutual respect for icons like David Carson and Basquiat, and she indulged my curiosity on her fascination of polar bears. It's a great conversation that inspired us to promise another one in the future. I think you'll agree. Relative Links Kal Barteski Kal's Instagram Her TEDx talk on Polar Bears Polar Bear Attacks on Youtube David Carson Jean-Michel Basquiat Robert Rauschenberg Music: The Point of It All by Amanda Palmer If you’ve been tracking my movements lately, you’ve probably see plenty of my frantic script on various pictures across blog posts and the Instagram feed. Since being more in tune with the art of hand-lettering, I’ve found plenty of people doing great work. One of the pioneers of this expressive new world is Kal Barteski, a polar bear loving Canadian who is as handy with a Sumi brush as surgeon a scalpel.

Originally I anticipated my conversation with Kal to be about lettering and Instagram, but when I hit her with a couple of heavy philosophical questions right out of the gate, it turned into a deep conversation about the soul of expressive art and typography. We bonded over mutual respect for icons like David Carson and Basquiat, and she indulged my curiosity on her fascination of polar bears.

It’s a great conversation that inspired us to promise another one in the future. I think you’ll agree.

Relative Links

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If you’ve been tracking my movements lately, you’ve probably see plenty of my frantic script on various pictures across blog posts and the Instagram feed. Since being more in tune with the art of hand-lettering, If you’ve been tracking my movements lately, you’ve probably see plenty of my frantic script on various pictures across blog posts and the Instagram feed. Since being more in tune with the art of hand-lettering, I’ve found plenty of people doing great work. One of the pioneers of this expressive new world is Kal Barteski, […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 48:43
Branding, Advertising, and Etsy Success in the April Q&A http://www.freshrag.com/branding-advertising-and-etsy-success-in-the-april-qa/ Fri, 17 Apr 2015 13:00:33 +0000 http://www.freshrag.com/?p=9748 http://www.freshrag.com/branding-advertising-and-etsy-success-in-the-april-qa/#respond http://www.freshrag.com/branding-advertising-and-etsy-success-in-the-april-qa/feed/ 0 It's that time again—the monthly questions and answers episode is here, and I got some doozies this time around. We talk about a whole myriad of things, from marketing and branding, to what kind of car do I imagine myself to be. The answers to all the questions below might surprise you... or maybe not. Either way, I hope you enjoy them, and learn some new things. Sienne Josselin Where do you find your inspiration? Heidi How do you rally after a failure? Danielle What would you say was the first move you made in your business that worked really well towards your success? Olivia Your budget is $100 every 3 months for advertising. Where would you spend it? Kimberly How do you know if you need a rebranding/overhaul? I'm a little stuck trying to figure out if all the various platforms I use.. IG, FB page, website, Etsy page, etc... are just not cohesive enough and need some change. Curious too as to what triggered your decision to overhaul your I.G. feed? Rachel Recommended resources for makers who jump to wholesale? Recommended books, blogs, more podcasts, etc? Andrew You like your transportation metaphors Dave, so as a creative entrepreneur what mode of transport are you and why? Ge Sa I’m a German blogger, whose reader are creatives and nature-lovers like me. I’m just now starting the endeavor of selling my art, and am not sure how to combine that with my blog. (Since my blog-readers may like my paintings and illustration but are not my customer per se) Example: Just moved to a self-hosted site this week and started and mailing-list (finally). But should this mailing-list be more like “news from my shop” or aimed at my blog-readers? What to do, if your blog readers aren’t your customer? Jon Do you think sponsoring podcasts (ones your customers listen to) would provide better value than Facebook or twitter ads? Jamie I recently started painting. What I started as just a little "Canvas Therapy" has now grabbed the attention of others and I have received many inquiries about purchasing my artwork. Which is great, but I have no idea how to price the paintings. Kimberly I've recently started a project called 10xJOY which is inspired by Elise Joy's Make29 project. Here's the gist. Every month I'm going to create one new product and I will create 10 items of that product as a limited edition (think prints, sewn items, jewelry, holiday art). I'm going to do this for the remaining 10 months of the year and at the end of the year I will donate 10% to charity. I'm curious if you have some ideas about how to spread the word about this project. I'm sending info to my mailing list and posting about it on Facebook, Instagram, and Twitter...the usual...but I've never been wildly successful with my marketing. Any new ideas would be much appreciated! Pam I am struggling to get views and sales on my Etsy site. I believe I have a beautiful product, but it's not getting seen. I've been posting on Pinterest and have had pins but only have 7 sales. Derek Now to the main point of me not really being sure if I chose the right name even tho "all out" is not just my ethos, it is me. I am only 25 but I have been through my fair share of life altering trauma and it only fuels my passions more. I feel as if I would have focused more one my own name and made my project more identifiable with the maker I would have attracted more attention with my story and relentlessness. I just have this feeling I am meant to create quality unique designs with canvas and leather. I just see some [other] kids doing so much better with followers, orders, and capital. My main issue isn't my envy as much as it is my sureness in my ability to achieve my dreams. Relative Links Ashley Longshore Interview Tradeshow Bootcamp Maria Brophy Gary Vaynerchuk Jab Jab Jab, Right Hook by Gary V. Ariele Alasko on Instagram Fresh Rag on Instagram Music: Sometimes I Sit and Think and Sometimes I Just Sit by Courtney Barnett show-archived-banner
It’s that time again—the monthly questions and answers episode is here, and I got some doozies this time around. We talk about a whole myriad of things, from marketing and branding, to what kind of car do I imagine myself to be. The answers to all the questions below might surprise you… or maybe not. Either way, I hope you enjoy them, and learn some new things.

Sienne Josselin

Where do you find your inspiration?

Heidi

How do you rally after a failure?

Danielle

What would you say was the first move you made in your business that worked really well towards your success?

Olivia

Your budget is $100 every 3 months for advertising. Where would you spend it?

Kimberly

How do you know if you need a rebranding/overhaul? I’m a little stuck trying to figure out if all the various platforms I use.. IG, FB page, website, Etsy page, etc… are just not cohesive enough and need some change. Curious too as to what triggered your decision to overhaul your I.G. feed?

Rachel

Recommended resources for makers who jump to wholesale? Recommended books, blogs, more podcasts, etc?

Andrew

You like your transportation metaphors Dave, so as a creative entrepreneur what mode of transport are you and why?

Ge Sa

I’m a German blogger, whose reader are creatives and nature-lovers like me. I’m just now starting the endeavor of selling my art, and am not sure how to combine that with my blog. (Since my blog-readers may like my paintings and illustration but are not my customer per se) Example: Just moved to a self-hosted site this week and started and mailing-list (finally). But should this mailing-list be more like “news from my shop” or aimed at my blog-readers? What to do, if your blog readers aren’t your customer?

Jon

Do you think sponsoring podcasts (ones your customers listen to) would provide better value than Facebook or twitter ads?

Jamie

I recently started painting. What I started as just a little “Canvas Therapy” has now grabbed the attention of others and I have received many inquiries about purchasing my artwork. Which is great, but I have no idea how to price the paintings.

Kimberly

I’ve recently started a project called 10xJOY which is inspired by Elise Joy’s Make29 project. Here’s the gist. Every month I’m going to create one new product and I will create 10 items of that product as a limited edition (think prints, sewn items, jewelry, holiday art). I’m going to do this for the remaining 10 months of the year and at the end of the year I will donate 10% to charity.

I’m curious if you have some ideas about how to spread the word about this project. I’m sending info to my mailing list and posting about it on Facebook, Instagram, and Twitter…the usual…but I’ve never been wildly successful with my marketing. Any new ideas would be much appreciated!

Pam

I am struggling to get views and sales on my Etsy site. I believe I have a beautiful product, but it’s not getting seen. I’ve been posting on Pinterest and have had pins but only have 7 sales.

Derek

Now to the main point of me not really being sure if I chose the right name even tho “all out” is not just my ethos, it is me. I am only 25 but I have been through my fair share of life altering trauma and it only fuels my passions more. I feel as if I would have focused more one my own name and made my project more identifiable with the maker I would have attracted more attention with my story and relentlessness.

I just have this feeling I am meant to create quality unique designs with canvas and leather. I just see some [other] kids doing so much better with followers, orders, and capital. My main issue isn’t my envy as much as it is my sureness in my ability to achieve my dreams.

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It’s that time again—the monthly questions and answers episode is here, and I got some doozies this time around. We talk about a whole myriad of things, from marketing and branding, to what kind of car do I imagine myself to be. It’s that time again—the monthly questions and answers episode is here, and I got some doozies this time around. We talk about a whole myriad of things, from marketing and branding, to what kind of car do I imagine myself to be. The answers to all the questions below might surprise you… or maybe not. […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 47:56
Not All Artists Can Be Lions, Says Pop Art Firebrand, Ashley Longshore http://www.freshrag.com/not-all-artists-can-be-lions-says-pop-art-firebrand-ashley-longshore/ Wed, 15 Apr 2015 13:00:34 +0000 http://www.freshrag.com/?p=9730 http://www.freshrag.com/not-all-artists-can-be-lions-says-pop-art-firebrand-ashley-longshore/#comments http://www.freshrag.com/not-all-artists-can-be-lions-says-pop-art-firebrand-ashley-longshore/feed/ 3 Before I get started, I do want to say that if you're sensitive to strong language, you're not going to want to listen to this one, because Ashley gets colorful, and in my opinion, makes the conversation that much better. So, yeah, NSFW or for kids, but so much knowledge dropped here. "Someone loves me enough to give me their hard earned money, and they're gonna live with an image I created." [tweet it] Want to know how to get artist, Ashley Longshore fired up? Tell her you're going to take half her money for showing her art in your gallery. This is one of the main topics that Ashley and I discuss in this red hot conversation. Ashley is a self-taught artist who never once let the art establishment stand in her way to success. She's put in the hard work, and had tremendous tenacity to make herself a success in a world that normally shuns her kind. Ashley is bold, audacious, bombastic, and tosses up a middle finger to gallery owners all over the planet. She is the living embodiment of how I personally feel about the art world, and I feel a bit of kindred spirit in her. What we talk about: What is more important? Hustle or confidence How much does attitude matter to success? Do galleries matter in this new era? How is she promoting her work? Can you use the F-Word too much? (hint: no) "It is my job as an artist, and a human being, to impart the knowledge I've learned, so other people can do what I've done." - Ashley Longshore I promise this conversation may shock and surprise you, but it's the straight talk you need to hear about how the world works for the successful. Bold and confident is the sexy new way to market yourself, and the meek can keep their limiting beliefs. We're over here making money from the work we were meant to do. Relative Links AshleyLongshore.com Ashley on Instagram The article that made me fall in love with her Music: Movin' On by Meade Morgan and the Misdemeanors Photos Credit: Ashley Longshore Before I get started, I do want to say that if you’re sensitive to strong language, you’re not going to want to listen to this one, because Ashley gets colorful, and in my opinion, makes the conversation that much better. So, yeah, NSFW or for kids, but so much knowledge dropped here.

“Someone loves me enough to give me their hard earned money, and they’re gonna live with an image I created.” [tweet it]

Want to know how to get artist, Ashley Longshore fired up? Tell her you’re going to take half her money for showing her art in your gallery. This is one of the main topics that Ashley and I discuss in this red hot conversation.

Ashley is a self-taught artist who never once let the art establishment stand in her way to success. She’s put in the hard work, and had tremendous tenacity to make herself a success in a world that normally shuns her kind. Ashley is bold, audacious, bombastic, and tosses up a middle finger to gallery owners all over the planet. She is the living embodiment of how I personally feel about the art world, and I feel a bit of kindred spirit in her.

photo courtesy of ashley longshore artWhat we talk about:

  • What is more important? Hustle or confidence
  • How much does attitude matter to success?
  • Do galleries matter in this new era?
  • How is she promoting her work?
  • Can you use the F-Word too much? (hint: no)

“It is my job as an artist, and a human being, to impart the knowledge I’ve learned, so other people can do what I’ve done.” – Ashley Longshore

I promise this conversation may shock and surprise you, but it’s the straight talk you need to hear about how the world works for the successful. Bold and confident is the sexy new way to market yourself, and the meek can keep their limiting beliefs. We’re over here making money from the work we were meant to do.

Relative Links

photo courtesy of ashley longshore artAshley_Longshore_18

Photos Credit: Ashley Longshore

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Before I get started, I do want to say that if you’re sensitive to strong language, you’re not going to want to listen to this one, because Ashley gets colorful, and in my opinion, makes the conversation that much better. So, yeah, NSFW or for kids, Before I get started, I do want to say that if you’re sensitive to strong language, you’re not going to want to listen to this one, because Ashley gets colorful, and in my opinion, makes the conversation that much better. So, yeah, NSFW or for kids, but so much knowledge dropped here. “Someone loves me […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 48:22
Art Licensing Secrets with Maria Brophy http://www.freshrag.com/art-licensing-secrets-with-maria-brophy/ Fri, 10 Apr 2015 20:12:28 +0000 http://www.freshrag.com/?p=9722 http://www.freshrag.com/art-licensing-secrets-with-maria-brophy/#comments http://www.freshrag.com/art-licensing-secrets-with-maria-brophy/feed/ 6 One of the most frequently asked questions I get from creatives is how to take their art business into the licensing arena, and it's not always an easy answer, but today I've brought along a new friend to help us cut through muck and mire. Maria Brophy is the business mastermind behind Drew Brophy, the world renowned, surf-inspired artist who's art you may have seen on fiberglass boards in any beach town around the planet. Maria's job is not only to help take her husband's art business to the next level, but she also offers up her wisdom for other creatives on a regular basis. If you're not following her on Twitter, you should get on that, because she's always dropping knowledge, and always approachable. I know individuals who have worked with Maria, and they had nothing but great things to say about her consultations. It was a no-brainer to have her on the show to come share some of that awesome with you. In this episode we talk about a LOT of things, including the reality of licensing of art in today's market. The episode goes fairly long, but I promise, it's worth every moment of listening pleasure. I even made sure to keep my own blabbering to a minimum so you could have more Maria instead. If you really believe in what you're doing, just keep doing it. The rest of the world will come around. - Maria Brophy [tweet that] Relative Links Maria's consulting site Drew Brophy's art "I have become the mentor I never had." - D. Brophy How to get people to pay you more for your work Guy Harvey art Lost Surfboards art One of the most frequently asked questions I get from creatives is how to take their art business into the licensing arena, and it’s not always an easy answer, but today I’ve brought along a new friend to help us cut through muck and mire. Maria Brophy is the business mastermind behind Drew Brophy, the world renowned, surf-inspired artist who’s art you may have seen on fiberglass boards in any beach town around the planet.

Maria’s job is not only to help take her husband’s art business to the next level, but she also offers up her wisdom for other creatives on a regular basis. If you’re not following her on Twitter, you should get on that, because she’s always dropping knowledge, and always approachable. I know individuals who have worked with Maria, and they had nothing but great things to say about her consultations. It was a no-brainer to have her on the show to come share some of that awesome with you.

In this episode we talk about a LOT of things, including the reality of licensing of art in today’s market. The episode goes fairly long, but I promise, it’s worth every moment of listening pleasure. I even made sure to keep my own blabbering to a minimum so you could have more Maria instead.

If you really believe in what you’re doing, just keep doing it. The rest of the world will come around. – Maria Brophy [tweet that]

Relative Links

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One of the most frequently asked questions I get from creatives is how to take their art business into the licensing arena, and it’s not always an easy answer, but today I’ve brought along a new friend to help us cut through muck and mire. One of the most frequently asked questions I get from creatives is how to take their art business into the licensing arena, and it’s not always an easy answer, but today I’ve brought along a new friend to help us cut through muck and mire. Maria Brophy is the business mastermind behind Drew Brophy, the […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:05:23
I Killed an Entire Room of Creatives at the Craftcation Conference http://www.freshrag.com/i-killed-an-entire-room-of-creatives-at-the-craftcation-conference/ Wed, 08 Apr 2015 13:00:39 +0000 http://www.freshrag.com/?p=9701 http://www.freshrag.com/i-killed-an-entire-room-of-creatives-at-the-craftcation-conference/#comments http://www.freshrag.com/i-killed-an-entire-room-of-creatives-at-the-craftcation-conference/feed/ 6 And I would kill again, if they let me! Guys! Can I tell you how much I've missed you? I can't believe it's been over a month since I put my mouth to a microphone and said the words, "Welcome to the Fresh Rag Show." I'm glad to be back, and I cannot wait to share all kinds of awesome this month. You are not going to believe all the cool people I've met in the last few weeks, and I am bring all of them to this party right here. But first, though, I want to talk about the Craftcation Conference. I attended this show in the last weekend of March, and I had a blast. I was a participant, and MC, and a live, roving reporter, which you'll get to hear in just a minute. If you're not familiar with the Craftcation Conference, it's the brain child of the ladies from Dear Handmade Life, and this was their fourth year putting the event on. It's a combination of actual DIY making, and business building. Whether you're a newb maker who just wants to expand their skillset, or a budding business owner looking to take your maker business to the next level, this is the event for you. I was lucky enough to be part of a couple discussions during the event, talking about podcasting and branding to tons of ladies just itching for new information. The branding chat was fantastic, and I had a blast being the moderator. I can say without any qualms that I kicked ass in that chat, and I am proud how it turned out. Could it have been better? Definitely, but I killed that room, in a good way, and it only made me want to do it again. The podcast chat was also cool, but with a much more mellow tone. I'm not always big on mellow, as you know, but I gotta respect the process of others out there. I will say that I was looking to turn up the heat on the joint, but I refrained from setting fire to anything. Overall, the event was a lot of fun, and as you'll hear in this show, I met some tremendous talent and personalities. I can't wait to expand on some of these conversations soon. I won't give away any secrets, but I promise at least one of these chats may become something truly awesome for Fresh Rag. You'll have to stay tuned to coming weeks to find out what that's all about. For now, just indulge in some of the greatness that is the ladies of the Craftcation Conference. Relative Links Craftcation Conference Dear Handmade Life Sienne Josselin Creative Live Christina Loff on Twitter Elizabeth on Instagram Tara of Gardiner Connections Jessie Artigue of Style & Pepper and Pepperologie Caitlin Bacher of Little Farm Media Music: Oublie Moi by Coeur de Pirate And I would kill again, if they let me!

Guys! Can I tell you how much I’ve missed you? I can’t believe it’s been over a month since I put my mouth to a microphone and said the words, “Welcome to the Fresh Rag Show.” I’m glad to be back, and I cannot wait to share all kinds of awesome this month. You are not going to believe all the cool people I’ve met in the last few weeks, and I am bring all of them to this party right here.

But first, though, I want to talk about the Craftcation Conference. I attended this show in the last weekend of March, and I had a blast. I was a participant, and MC, and a live, roving reporter, which you’ll get to hear in just a minute.

If you’re not familiar with the Craftcation Conference, it’s the brain child of the ladies from Dear Handmade Life, and this was their fourth year putting the event on. It’s a combination of actual DIY making, and business building. Whether you’re a newb maker who just wants to expand their skillset, or a budding business owner looking to take your maker business to the next level, this is the event for you.

I was lucky enough to be part of a couple discussions during the event, talking about podcasting and branding to tons of ladies just itching for new information. The branding chat was fantastic, and I had a blast being the moderator. I can say without any qualms that I kicked ass in that chat, and I am proud how it turned out. Could it have been better? Definitely, but I killed that room, in a good way, and it only made me want to do it again.

The podcast chat was also cool, but with a much more mellow tone. I’m not always big on mellow, as you know, but I gotta respect the process of others out there.

I will say that I was looking to turn up the heat on the joint, but I refrained from setting fire to anything.

Overall, the event was a lot of fun, and as you’ll hear in this show, I met some tremendous talent and personalities. I can’t wait to expand on some of these conversations soon. I won’t give away any secrets, but I promise at least one of these chats may become something truly awesome for Fresh Rag. You’ll have to stay tuned to coming weeks to find out what that’s all about.

For now, just indulge in some of the greatness that is the ladies of the Craftcation Conference.

Relative Links

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And I would kill again, if they let me! Guys! Can I tell you how much I’ve missed you? I can’t believe it’s been over a month since I put my mouth to a microphone and said the words, “Welcome to the Fresh Rag Show.” I’m glad to be back, And I would kill again, if they let me! Guys! Can I tell you how much I’ve missed you? I can’t believe it’s been over a month since I put my mouth to a microphone and said the words, “Welcome to the Fresh Rag Show.” I’m glad to be back, and I cannot wait to […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:02:01
Search Engine Humanization with Marc Ensign http://www.freshrag.com/search-engine-humanization-with-marc-ensign/ Wed, 01 Apr 2015 13:00:13 +0000 http://www.freshrag.com/?p=9698 http://www.freshrag.com/search-engine-humanization-with-marc-ensign/#respond http://www.freshrag.com/search-engine-humanization-with-marc-ensign/feed/ 0 What if we lived in a world where our actions and our intentions were enough to get us the business we need? What if we could represent ourselves as 100% authentic, and that would be the way to making it big? Marc Ensign believes it's possible, and he believes it starts with being a Dick. Yeah, he wants you and I to be as much of a Dick as possible, but it ain't what you think. In fact, it's the exact opposite of what you think. I won't expose the secret, so you're going to have to listen in to see what Marc means by that. We also talk about his viewpoint on search engine optimization (SEO), and that we as a society, put too much emphasis on gaming an electronic system using words and phrases to hook people who may not care we exist. If instead, we chose to be more human, more real, and provide value and information in a way that is unique to ourselves, we provide an opportunity to attract the people that will care about us years to come. This from the vault episode with Marc goes way back to the days of the CBP, but is filled with many nuggets of awesome. Coincidentally, Marc is also putting out a book about being a Dick, and you might want to get in on that action. Relative Links Marc Ensign all official and stuff Marc’s company – re:Think Be a Dick to everyone you meet. Subscribe to us in iTunes, would ya? What if we lived in a world where our actions and our intentions were enough to get us the business we need? What if we could represent ourselves as 100% authentic, and that would be the way to making it big? Marc Ensign believes it’s possible, and he believes it starts with being a Dick.

Yeah, he wants you and I to be as much of a Dick as possible, but it ain’t what you think. In fact, it’s the exact opposite of what you think. I won’t expose the secret, so you’re going to have to listen in to see what Marc means by that.

We also talk about his viewpoint on search engine optimization (SEO), and that we as a society, put too much emphasis on gaming an electronic system using words and phrases to hook people who may not care we exist. If instead, we chose to be more human, more real, and provide value and information in a way that is unique to ourselves, we provide an opportunity to attract the people that will care about us years to come.

This from the vault episode with Marc goes way back to the days of the CBP, but is filled with many nuggets of awesome. Coincidentally, Marc is also putting out a book about being a Dick, and you might want to get in on that action.

Relative Links

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What if we lived in a world where our actions and our intentions were enough to get us the business we need? What if we could represent ourselves as 100% authentic, and that would be the way to making it big? Marc Ensign believes it’s possible, What if we lived in a world where our actions and our intentions were enough to get us the business we need? What if we could represent ourselves as 100% authentic, and that would be the way to making it big? Marc Ensign believes it’s possible, and he believes it starts with being a Dick. […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 37:13
A Good Conversation Between Homies, With Berni Xiong http://www.freshrag.com/a-good-conversation-between-homies-with-berni-xiong/ Wed, 25 Mar 2015 13:00:29 +0000 http://www.freshrag.com/?p=9693 http://www.freshrag.com/a-good-conversation-between-homies-with-berni-xiong/#comments http://www.freshrag.com/a-good-conversation-between-homies-with-berni-xiong/feed/ 1 In today's From the Vault, I go back more than a year to a chat I had with my friend Berni Xiong. This was one of the first chats I had that made me realize that the show was more about the conversation than about tackling some tactical aspects to help us do our work. Yeah, those are good things too, but sometimes there's gold to be found when it's just two people talking about the lives we lead, and who better to do that with than Berni. Berni and I have still not met in person, but I assume that won't last forever. We're kindred spirits in our own way, and I consider her one of my really good friends, for which there are a small handful. This chat goes beyond our budding friendship, but digs deep into the trials and tribulations we both deal with in our businesses, our lives, and the purposes we serve to make this world a better place. I hope you enjoy this replay, because it was by far one of my most favorite conversations I've had on this show. And a big, huge thanks to Berni for always being a friend and inspiration. Relative Links Berni's Site The original episode The Shut Up Show The SUS with Marc Ensign Join the Fresh Rag News today! Get free updates and resources. Subscribe and Rate us on iTunes Technical difficulty segue music In today’s From the Vault, I go back more than a year to a chat I had with my friend Berni Xiong. This was one of the first chats I had that made me realize that the show was more about the conversation than about tackling some tactical aspects to help us do our work. Yeah, those are good things too, but sometimes there’s gold to be found when it’s just two people talking about the lives we lead, and who better to do that with than Berni.

Berni and I have still not met in person, but I assume that won’t last forever. We’re kindred spirits in our own way, and I consider her one of my really good friends, for which there are a small handful. This chat goes beyond our budding friendship, but digs deep into the trials and tribulations we both deal with in our businesses, our lives, and the purposes we serve to make this world a better place.

I hope you enjoy this replay, because it was by far one of my most favorite conversations I’ve had on this show. And a big, huge thanks to Berni for always being a friend and inspiration.

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In today’s From the Vault, I go back more than a year to a chat I had with my friend Berni Xiong. This was one of the first chats I had that made me realize that the show was more about the conversation than about tackling some tactical aspects to help... In today’s From the Vault, I go back more than a year to a chat I had with my friend Berni Xiong. This was one of the first chats I had that made me realize that the show was more about the conversation than about tackling some tactical aspects to help us do our work. […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 56:35
Finding a Semblance of Place Between Business and Soul, With Srini Rao http://www.freshrag.com/finding-a-semblance-of-place-between-business-and-soul-with-srini-rao/ Wed, 18 Mar 2015 10:01:04 +0000 http://www.freshrag.com/?p=9685 http://www.freshrag.com/finding-a-semblance-of-place-between-business-and-soul-with-srini-rao/#respond http://www.freshrag.com/finding-a-semblance-of-place-between-business-and-soul-with-srini-rao/feed/ 0 Back when I first started podcasting, I had a long list of people I wanted to interview as my "Top 25" people to be on the show. I have since had many of those people on the show, and it all kicked off with one man: Srinivas Rao. Srini's show, The Unmistakable Creative (formerly BlogcastFM) was one of the most informative and beneficial podcasts I was listening to at the time, and Srini was at the top of my list of people to get onto my own show. When I finally decided to host my first interview, I went straight to the top of my list and asked Srini to be on. To my surprise, he said yes without flinching. That moment started the history of this show, and I'm proud to replay this archive episode. This episode took place back when the show was still called the Creative Business Podcast, and my audio quality back then was not the best, but the content of this episode deserves to be heard again, because Srini drops some serious knowledge on his experience. Check it out. Relative Links The Unmistakable Creative Books by Srini Share some LOVE Join our own Small Army, FREE Do you know what branding really is about?     show-archived-banner
Back when I first started podcasting, I had a long list of people I wanted to interview as my “Top 25” people to be on the show. I have since had many of those people on the show, and it all kicked off with one man: Srinivas Rao.

Srini’s show, The Unmistakable Creative (formerly BlogcastFM) was one of the most informative and beneficial podcasts I was listening to at the time, and Srini was at the top of my list of people to get onto my own show. When I finally decided to host my first interview, I went straight to the top of my list and asked Srini to be on. To my surprise, he said yes without flinching. That moment started the history of this show, and I’m proud to replay this archive episode.

This episode took place back when the show was still called the Creative Business Podcast, and my audio quality back then was not the best, but the content of this episode deserves to be heard again, because Srini drops some serious knowledge on his experience. Check it out.

Relative Links

 

 

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Back when I first started podcasting, I had a long list of people I wanted to interview as my “Top 25” people to be on the show. I have since had many of those people on the show, and it all kicked off with one man: Srinivas Rao. Srini’s show, Back when I first started podcasting, I had a long list of people I wanted to interview as my “Top 25” people to be on the show. I have since had many of those people on the show, and it all kicked off with one man: Srinivas Rao. Srini’s show, The Unmistakable Creative (formerly BlogcastFM) […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 40:06
From the Vault: Andreea Ayers of Launch Grow Joy http://www.freshrag.com/from-the-vault-andreea-ayers-of-launch-grow-joy/ Wed, 11 Mar 2015 13:00:07 +0000 http://www.freshrag.com/?p=9677 http://www.freshrag.com/from-the-vault-andreea-ayers-of-launch-grow-joy/#respond http://www.freshrag.com/from-the-vault-andreea-ayers-of-launch-grow-joy/feed/ 0 This episode is From the Vault, which is to say, it's an archive episode, but one so good, it deserves a second play. Not only was my conversation with Andreea Ayers one of the most popular episodes to date, but it was also one of the most surprising. Andreea is one of the few guests who came to me looking to be on the show, which is normally something I shy from, because I have no reference to how the show might go. I'm a bit of a control freak in that I like to know as much about the guest as possible, and hopefully have had some interaction with them before I send out an invite. Having people come to me, wanting to be on the show—well, that takes all the control away and it makes Dave anxious and itchy. Regardless of my own psychosis, Andreea came to the table with a bounty of useful info about selling goods online, and shared some interesting battle stories that have made her into the success that she is today. And, yes, I did just refer to myself in 3rd person, so what? In this chat, we talk about: Building successful businesses from the ground up Selling a thriving business when it's at it's peak Starting fresh with new projects Knowing when to put something on the shelf and focus on your purpose I really enjoyed my time with Andreea, and if you missed this conversation the first time, I promise, it will not disappoint. Relative Links Launch Grow Joy Soaps to Live By Our original chat Share some tweet love Subscribe and rate the show in iTunes and Stitcher   This episode is From the Vault, which is to say, it’s an archive episode, but one so good, it deserves a second play.

Not only was my conversation with Andreea Ayers one of the most popular episodes to date, but it was also one of the most surprising. Andreea is one of the few guests who came to me looking to be on the show, which is normally something I shy from, because I have no reference to how the show might go. I’m a bit of a control freak in that I like to know as much about the guest as possible, and hopefully have had some interaction with them before I send out an invite. Having people come to me, wanting to be on the show—well, that takes all the control away and it makes Dave anxious and itchy.

Regardless of my own psychosis, Andreea came to the table with a bounty of useful info about selling goods online, and shared some interesting battle stories that have made her into the success that she is today. And, yes, I did just refer to myself in 3rd person, so what?

In this chat, we talk about:

  • Building successful businesses from the ground up
  • Selling a thriving business when it’s at it’s peak
  • Starting fresh with new projects
  • Knowing when to put something on the shelf and focus on your purpose

I really enjoyed my time with Andreea, and if you missed this conversation the first time, I promise, it will not disappoint.

Relative Links

 

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This episode is From the Vault, which is to say, it’s an archive episode, but one so good, it deserves a second play. Not only was my conversation with Andreea Ayers one of the most popular episodes to date, but it was also one of the most surprising. This episode is From the Vault, which is to say, it’s an archive episode, but one so good, it deserves a second play. Not only was my conversation with Andreea Ayers one of the most popular episodes to date, but it was also one of the most surprising. Andreea is one of the few guests […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 57:24
The No Holds Barred March Questions and Answers http://www.freshrag.com/the-no-holds-barred-march-questions-and-answers/ Fri, 06 Mar 2015 14:00:17 +0000 http://www.freshrag.com/?p=9662 http://www.freshrag.com/the-no-holds-barred-march-questions-and-answers/#comments http://www.freshrag.com/the-no-holds-barred-march-questions-and-answers/feed/ 8 It's that time again. Time for me to tackle all your burning questions, but we're doing it a little different this time, at least on the show notes. Below you'll find the questions as they were asked of me, and for those that left a link to their sites, I have share the links with you all. Perhaps this will inspire the rest of you to ask some interesting questions. Give me your best shot! Also, just a reminder that this is the last episode for a few weeks. I will be back in April to pick things back up again. Until then, enjoy this episode, all the archives, and I will put out a couple of From the Vault episodes, just to keep the flow going. And with that, now onto the questions, starting with an Etsy shop review. Pam Sims I am struggling to get views and sales on my Etsy site. I believe I have a beautiful product, but it's not getting seen. I've been posting on Pinterest and have had pins but only have 7 sales. Ann Pellegrino My biggest problem now is where to start. I am willing to put in the work, but am overwhelmed and don’t know where to begin. Should I be blogging? Rebuilding my website? Direct sales? Where should I be posting my work (FB, Instagram, Tumblr, Flickr)? Also what kind of work should I do? I have some experience in many areas, should narrow my focus to just one thing? (For example: stationery or design? Illustration or invitations? Print or digital?) Should I be looking at job opportunity websites? I’ve been keeping a personal blog for about four years which mostly features baking, but the most popular posts have been about kids parties, crafts, and printables … should I be making more of those projects? Or just keep creating art that I like and wait for the path to appear? Derek Reynolds On Etsy or any other format—suppose you get tons of viewers and favorites on certain items but your your only selling 1/8th of your views on said items. Product pictures are on point, shipping is free with a code and price is modest compared to similar stores. What would be the issue turning views into sales? I feel like even the product descriptions are on point. It drives me insane that traffic won't reflect in sales! Emily Spada What are your biggest challenges with your business? Where is there still room for improvement/mastery? Fabio Perez Dave, you've taken a bigger and very much appreciated role doing what you do. But, what's your creative itch? How would you be creatively expressing yourself if you hadn't taken this road? Virgen Barnet What part of your creative to selling process do you or did you hate the most and how did you fix it? I'm finding it so hard to go from idea high to finalized product right now. Luciano Montenegro A question about money! Do you have examples of online entrepreneurs who are doing business to consumer, selling physical products, and making 6 or 7 figures? Regular people; not big companies. Follow Up: What is you biz model? How do you make money with your online biz? Andrew Dunn High fidelity style three part three parted question! Top three songs to listen to when… You're at the top of your game You're at the bottom and need to wallow in self pity You need to punch self pity in the face and get inspired again! Catherine Garcia My genre is decorative concrete, small statues and planters using designs I've developed. The business name I wanted is taken. some options are "name" + studio design, "name" + concrete studio, or another name with design at the end. which do you think is best? Relative Links Craftcount Three Bird Nest The Velvet Acorn ZenThreads Selling Art Online Life After Christmas Punk-O-Rama – Epitaph Records Punk Compilations Raised Fist Portishead Come to Craftcation My Meetup at Craftcation   It’s that time again. Time for me to tackle all your burning questions, but we’re doing it a little different this time, at least on the show notes. Below you’ll find the questions as they were asked of me, and for those that left a link to their sites, I have share the links with you all. Perhaps this will inspire the rest of you to ask some interesting questions. Give me your best shot!

Also, just a reminder that this is the last episode for a few weeks. I will be back in April to pick things back up again. Until then, enjoy this episode, all the archives, and I will put out a couple of From the Vault episodes, just to keep the flow going. And with that, now onto the questions, starting with an Etsy shop review.

Pam Sims

I am struggling to get views and sales on my Etsy site. I believe I have a beautiful product, but it’s not getting seen. I’ve been posting on Pinterest and have had pins but only have 7 sales.

Ann Pellegrino

My biggest problem now is where to start. I am willing to put in the work, but am overwhelmed and don’t know where to begin. Should I be blogging? Rebuilding my website? Direct sales? Where should I be posting my work (FB, Instagram, Tumblr, Flickr)? Also what kind of work should I do? I have some experience in many areas, should narrow my focus to just one thing? (For example: stationery or design? Illustration or invitations? Print or digital?) Should I be looking at job opportunity websites? I’ve been keeping a personal blog for about four years which mostly features baking, but the most popular posts have been about kids parties, crafts, and printables … should I be making more of those projects? Or just keep creating art that I like and wait for the path to appear?

Derek Reynolds

On Etsy or any other format—suppose you get tons of viewers and favorites on certain items but your your only selling 1/8th of your views on said items. Product pictures are on point, shipping is free with a code and price is modest compared to similar stores. What would be the issue turning views into sales? I feel like even the product descriptions are on point. It drives me insane that traffic won’t reflect in sales!

Emily Spada

What are your biggest challenges with your business? Where is there still room for improvement/mastery?

Fabio Perez

Dave, you’ve taken a bigger and very much appreciated role doing what you do. But, what’s your creative itch? How would you be creatively expressing yourself if you hadn’t taken this road?

Virgen Barnet

What part of your creative to selling process do you or did you hate the most and how did you fix it? I’m finding it so hard to go from idea high to finalized product right now.

Luciano Montenegro

A question about money! Do you have examples of online entrepreneurs who are doing business to consumer, selling physical products, and making 6 or 7 figures? Regular people; not big companies.

Follow Up: What is you biz model? How do you make money with your online biz?

Andrew Dunn

High fidelity style three part three parted question! Top three songs to listen to when…

  1. You’re at the top of your game
  2. You’re at the bottom and need to wallow in self pity
  3. You need to punch self pity in the face and get inspired again!

Catherine Garcia

My genre is decorative concrete, small statues and planters using designs I’ve developed. The business name I wanted is taken. some options are “name” + studio design, “name” + concrete studio, or another name with design at the end. which do you think is best?

Relative Links

 

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It’s that time again. Time for me to tackle all your burning questions, but we’re doing it a little different this time, at least on the show notes. Below you’ll find the questions as they were asked of me, It’s that time again. Time for me to tackle all your burning questions, but we’re doing it a little different this time, at least on the show notes. Below you’ll find the questions as they were asked of me, and for those that left a link to their sites, I have share the links with […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 58:42
Meighan O’Toole and I Talk About Starting Over http://www.freshrag.com/meighan-otoole-and-i-talk-about-starting-over/ Wed, 04 Mar 2015 14:00:03 +0000 http://www.freshrag.com/?p=9650 http://www.freshrag.com/meighan-otoole-and-i-talk-about-starting-over/#respond http://www.freshrag.com/meighan-otoole-and-i-talk-about-starting-over/feed/ 0 Sometimes conversations are so good, you do them two times. Other times you do things two times, because shit happens, and life gets in the way. That's what happened in my chat with social media strategist and crafty lass, Meighan O'Toole, where the software I used to record the conversation decided that it didn't want to work correctly, and I lost an entire first half of the conversation. It was a brutal realization, and I thought I'd lost another great interview, but something amazing happened. Meighan said she was open to continuing on, even if we rehash some of the bits we already talked about. I applaud her for being open to pushing through, and what came about was an entirely different conversation the was one of the most fun times I've had while talking to someone. In this conversation, we discuss: The future of social media for creatives The most important tool she believes everyone should be using Should you use images in your email updates or not Her venture into podcasting, and talking with powerful people Her and I hanging out drinking seltzer at Craftcation Commiting yourself to making things to improve your life Relative Links Meighan O'Toole What's Your Story Podcast Her old blog, My Love For You Music: No Bottles, No Milk by The Bionic Rats People Referencd: Abby Glassenberg, Anne Freidman, Caitlin Dewey, and Steve Powers Make It Might Ugly book by Kim Piper Werker Come to the Craftcation Conference The Fresh Rag "Fresh Craft" Meetup at Craftcation Spread some love! Photo Credit: Andrea Freeman Rice Sometimes conversations are so good, you do them two times. Other times you do things two times, because shit happens, and life gets in the way. That’s what happened in my chat with social media strategist and crafty lass, Meighan O’Toole, where the software I used to record the conversation decided that it didn’t want to work correctly, and I lost an entire first half of the conversation. It was a brutal realization, and I thought I’d lost another great interview, but something amazing happened.

Meighan said she was open to continuing on, even if we rehash some of the bits we already talked about. I applaud her for being open to pushing through, and what came about was an entirely different conversation the was one of the most fun times I’ve had while talking to someone.

In this conversation, we discuss:

  • The future of social media for creatives
  • The most important tool she believes everyone should be using
  • Should you use images in your email updates or not
  • Her venture into podcasting, and talking with powerful people
  • Her and I hanging out drinking seltzer at Craftcation
  • Commiting yourself to making things to improve your life

Relative Links

Photo Credit: Andrea Freeman Rice

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Sometimes conversations are so good, you do them two times. Other times you do things two times, because shit happens, and life gets in the way. That’s what happened in my chat with social media strategist and crafty lass, Meighan O’Toole, Sometimes conversations are so good, you do them two times. Other times you do things two times, because shit happens, and life gets in the way. That’s what happened in my chat with social media strategist and crafty lass, Meighan O’Toole, where the software I used to record the conversation decided that it didn’t want […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 56:08
What Defines a Working Artist? Crista Cloutier Tells Us Her Ideas. http://www.freshrag.com/what-defines-a-working-artist-crista-cloutier-tells-us-her-ideas/ Fri, 27 Feb 2015 20:58:08 +0000 http://www.freshrag.com/?p=9595 http://www.freshrag.com/what-defines-a-working-artist-crista-cloutier-tells-us-her-ideas/#respond http://www.freshrag.com/what-defines-a-working-artist-crista-cloutier-tells-us-her-ideas/feed/ 0 Sometimes finding guests for the show can be a bit of a chore, because I want to provide not only quality content, but a really entertaining, listening experience. So, when I get approached by new people to be on the show, I'm always a bit trepidatious because I have no idea if they will bring the kind of value I want to share with you. Honestly, I'm skeptical most of the time, and that might be why it's so hard for me to find people. However, every once in awhile, a real gem lands in my lap, and it turns out to be one of the coolest conversations I could ever imagine. That would be the case today in my chat with Crista Cloutier. Crista is a photographer and writer who also is driven to help other artists grow their businesses. We spend a good portion of the conversation today talking about the world of the gallery artist and what it's like to live in that space, or how to live without it. I think, even if you're not the type to want to be in a gallery, there are lessons to be learned here about understanding where your work fits in the world, and if not for anything else, enjoy Crista's soothing voice because she's just a joy to listen to. I remember thinking that exact thought while the conversation was happening—I could listen to this lady all day long. It doesn't hurt that she spits out gems like this: Just because you make work, doesn't mean it's ready for an audience. - Crista Cloutier [click to tweet] Relative Links The Working Artist Don't miss out on B-School! Music: Beehive by Marc Cary Join me a Craftcation Send some tweet love! Sometimes finding guests for the show can be a bit of a chore, because I want to provide not only quality content, but a really entertaining, listening experience. So, when I get approached by new people to be on the show, I’m always a bit trepidatious because I have no idea if they will bring the kind of value I want to share with you. Honestly, I’m skeptical most of the time, and that might be why it’s so hard for me to find people.

However, every once in awhile, a real gem lands in my lap, and it turns out to be one of the coolest conversations I could ever imagine. That would be the case today in my chat with Crista Cloutier. Crista is a photographer and writer who also is driven to help other artists grow their businesses. We spend a good portion of the conversation today talking about the world of the gallery artist and what it’s like to live in that space, or how to live without it.

I think, even if you’re not the type to want to be in a gallery, there are lessons to be learned here about understanding where your work fits in the world, and if not for anything else, enjoy Crista’s soothing voice because she’s just a joy to listen to. I remember thinking that exact thought while the conversation was happening—I could listen to this lady all day long. It doesn’t hurt that she spits out gems like this:

Just because you make work, doesn’t mean it’s ready for an audience. – Crista Cloutier [click to tweet]

Relative Links

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Sometimes finding guests for the show can be a bit of a chore, because I want to provide not only quality content, but a really entertaining, listening experience. So, when I get approached by new people to be on the show, Sometimes finding guests for the show can be a bit of a chore, because I want to provide not only quality content, but a really entertaining, listening experience. So, when I get approached by new people to be on the show, I’m always a bit trepidatious because I have no idea if they will bring […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 47:57
Talking Shop With Julie Astrauckas, Round Two http://www.freshrag.com/talking-shop-with-julie-astrauckas-round-two/ Wed, 25 Feb 2015 15:58:05 +0000 http://www.freshrag.com/?p=9594 http://www.freshrag.com/talking-shop-with-julie-astrauckas-round-two/#respond http://www.freshrag.com/talking-shop-with-julie-astrauckas-round-two/feed/ 0 I'm happy to have our friend, and one of our most popular guests, Julie Astrauckas of Julie Ann Art back on the show for another round. At first I was a bit worried I invited her back on too soon, but then I realized it had been almost a year since our last chat. Since so much had happened with her business, I thought it would be a good time to check back in and see how things had changed for her over the past year... and things have really changed. As you might expect, we talk extensively about Etsy and all the hub bub that's been rolling around people's tongue's lately. If you didnt' get enough of my conversation with Danielle Spurge last week, you will certainly get your fill of opinions and experience in this one. We also talk about how much her business has grown, and what she believes is the reason behind that success. I grill her on what she plans to do next to grow her business and the answer might surprise you (or maybe not—you decide.) Post-Rollin' "Definitions belong to the definer, not the defined." - Tony Morrison Relative Links Julie Ann Art blog Julie Ann Art on Etsy Music: Harvard by Diet Cig Tweet the love! There's still time to join B-School (but not much) Sign up for Craftcation before tickets sell out show-archived-banner
I’m happy to have our friend, and one of our most popular guests, Julie Astrauckas of Julie Ann Art back on the show for another round. At first I was a bit worried I invited her back on too soon, but then I realized it had been almost a year since our last chat. Since so much had happened with her business, I thought it would be a good time to check back in and see how things had changed for her over the past year… and things have really changed.

As you might expect, we talk extensively about Etsy and all the hub bub that’s been rolling around people’s tongue’s lately. If you didnt’ get enough of my conversation with Danielle Spurge last week, you will certainly get your fill of opinions and experience in this one.

We also talk about how much her business has grown, and what she believes is the reason behind that success. I grill her on what she plans to do next to grow her business and the answer might surprise you (or maybe not—you decide.)

Post-Rollin’

“Definitions belong to the definer, not the defined.” – Tony Morrison

Relative Links

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I’m happy to have our friend, and one of our most popular guests, Julie Astrauckas of Julie Ann Art back on the show for another round. At first I was a bit worried I invited her back on too soon, but then I realized it had been almost a year since our... I’m happy to have our friend, and one of our most popular guests, Julie Astrauckas of Julie Ann Art back on the show for another round. At first I was a bit worried I invited her back on too soon, but then I realized it had been almost a year since our last chat. Since […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 46:16
From Stitch Engineer to Vocal Proponent of Success—Danielle Spurge of Merriweather Council http://www.freshrag.com/from-stitch-engineer-to-vocal-proponent-of-success-danielle-spurge-of-merriweather-council/ Fri, 20 Feb 2015 20:14:15 +0000 http://www.freshrag.com/?p=9587 http://www.freshrag.com/from-stitch-engineer-to-vocal-proponent-of-success-danielle-spurge-of-merriweather-council/#comments http://www.freshrag.com/from-stitch-engineer-to-vocal-proponent-of-success-danielle-spurge-of-merriweather-council/feed/ 4 I'm not going to lie to you, folks. I'm on fire today, and somebody may get burned, but it won't be Danielle Spurge, or lovely guest on today's the show. Danielle and I met through a mutual friend on Twitter, and subsequently through B-School, and even though I am not the kind to drift toward thread arts, I found her attitude refreshing. I asked her to come here and tell her story about being a maker, and how that's changed her life. We tackle all sorts of topics, but the overarching theme is, "Stay Hungry." Things Danielle and I discuss: The new Etsy landscape What social media platforms work for which tasks Does Facebook still matter? How much does personality play in her business Being a military wife And, reaching out into new media waters It's a fun conversation, and one you will enjoy. Just know that after the chat, I pretty much eviscerate a whole legion of people about their attitudes toward Etsy and certain sellers online, specifically Three Bird Nest. Yes, this conversation was a long time coming, and I do not hold back even for a second, because some of you need a straight scolding over the limiting beliefs you hold toward other sellers. It's a hot conversation, but I promise you, it comes from a place of love and respect. I think you'll walk away pretty much unscathed. Relative Links Merriweather Council Merriweather Council Blog She Percolates Podcast Join B-School Rate and Subscribe in iTunes and Stitcher Music: Money by Mystery Skulls Bonus: Thom Yorke on Bandcamp I’m not going to lie to you, folks. I’m on fire today,

and somebody may get burned, but it won’t be Danielle Spurge, or lovely guest on today’s the show.

Danielle and I met through a mutual friend on Twitter, and subsequently through B-School, and even though I am not the kind to drift toward thread arts, I found her attitude refreshing. I asked her to come here and tell her story about being a maker, and how that’s changed her life. We tackle all sorts of topics, but the overarching theme is, “Stay Hungry.”

Things Danielle and I discuss:

  • The new Etsy landscape
  • What social media platforms work for which tasks
  • Does Facebook still matter?
  • How much does personality play in her business
  • Being a military wife
  • And, reaching out into new media waters

It’s a fun conversation, and one you will enjoy. Just know that after the chat, I pretty much eviscerate a whole legion of people about their attitudes toward Etsy and certain sellers online, specifically Three Bird Nest.

Yes, this conversation was a long time coming, and I do not hold back even for a second, because some of you need a straight scolding over the limiting beliefs you hold toward other sellers. It’s a hot conversation, but I promise you, it comes from a place of love and respect. I think you’ll walk away pretty much unscathed.

Relative Links

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I’m not going to lie to you, folks. I’m on fire today, and somebody may get burned, but it won’t be Danielle Spurge, or lovely guest on today’s the show. Danielle and I met through a mutual friend on Twitter, and subsequently through B-School, I’m not going to lie to you, folks. I’m on fire today, and somebody may get burned, but it won’t be Danielle Spurge, or lovely guest on today’s the show. Danielle and I met through a mutual friend on Twitter, and subsequently through B-School, and even though I am not the kind to drift toward […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:05:42
Jenna Soard Says You Can Brand… and Pole Dance http://www.freshrag.com/jenna-soard-says-you-can-brand-and-pole-dance/ Wed, 18 Feb 2015 19:01:08 +0000 http://www.freshrag.com/?p=9570 http://www.freshrag.com/jenna-soard-says-you-can-brand-and-pole-dance/#comments http://www.freshrag.com/jenna-soard-says-you-can-brand-and-pole-dance/feed/ 1 One of the best parts of my work is getting to meet all the awesome creative folks. Sometimes those folks end up being kindred spirits, and today's guest is no different. Those moments usually end up being the best conversations, as is the case with my chat with Jenna Soard of YouCanBrand.com. Jenna is a branding specialist with a focus on design and entrepreneurialism. What I like most is her sass, especially when it comes to her own branding (hence the atypical business head shot she sent me). In this conversation, we talk about many things, including branding, B-School, and pole dancing. Yes, we do go there, and it all makes sense once you hear what she has to say about it. In fact, she even tries to get me on the pole. You'll have to listen in to see how that went down. Relative Links Join B-School! Jenna says You Can Brand Her Dating Site Join the Fresh Rag Army Music: Fall in Love With Me by Yung Bae One of the best parts of my work is getting to meet all the awesome creative folks. Sometimes those folks end up being kindred spirits, and today’s guest is no different. Those moments usually end up being the best conversations, as is the case with my chat with Jenna Soard of YouCanBrand.com.

Jenna is a branding specialist with a focus on design and entrepreneurialism. What I like most is her sass, especially when it comes to her own branding (hence the atypical business head shot she sent me).

In this conversation, we talk about many things, including branding, B-School, and pole dancing. Yes, we do go there, and it all makes sense once you hear what she has to say about it. In fact, she even tries to get me on the pole. You’ll have to listen in to see how that went down.

Relative Links

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One of the best parts of my work is getting to meet all the awesome creative folks. Sometimes those folks end up being kindred spirits, and today’s guest is no different. Those moments usually end up being the best conversations, One of the best parts of my work is getting to meet all the awesome creative folks. Sometimes those folks end up being kindred spirits, and today’s guest is no different. Those moments usually end up being the best conversations, as is the case with my chat with Jenna Soard of YouCanBrand.com. Jenna is a […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 57:11
Creative Business Success at the Corner of Marketing and Purpose http://www.freshrag.com/creative-business-success-at-the-corner-of-marketing-and-purpose/ Fri, 13 Feb 2015 16:59:44 +0000 http://www.freshrag.com/?p=9563 http://www.freshrag.com/creative-business-success-at-the-corner-of-marketing-and-purpose/#comments http://www.freshrag.com/creative-business-success-at-the-corner-of-marketing-and-purpose/feed/ 1 Many years ago, I hopped onto the blogosphere trying to share my thoughts on what I believed made up good marketing strategy for businesses. Shortly after, I ran across Sean Howard, a marketing pro who both enlightened and confounded me with his knowledge of the subject. I would read Sean's posts voracity, and still have plenty of moments where I had no idea what he was talking about. I knew it was important stuff, but it was on a level far beyond my grasp. Since that time, Sean and I have become friends, and connected on many levels. As both a successful marketing professional, and an accomplished photographer, it was only fitting that I brought him on the show to shop talk our way through purposeful topics, and a little bit of obscure pop culture. Relative Links Sean Howard Photography Creators 2.0 - The free book that shouldn't be free. (or should it?) Taking the Leap podcast Music: Sooner or Later by Trixie Delight Many years ago, I hopped onto the blogosphere trying to share my thoughts on what I believed made up good marketing strategy for businesses. Shortly after, I ran across Sean Howard, a marketing pro who both enlightened and confounded me with his knowledge of the subject.

I would read Sean’s posts voracity, and still have plenty of moments where I had no idea what he was talking about. I knew it was important stuff, but it was on a level far beyond my grasp. Since that time, Sean and I have become friends, and connected on many levels.

As both a successful marketing professional, and an accomplished photographer, it was only fitting that I brought him on the show to shop talk our way through purposeful topics, and a little bit of obscure pop culture.

Relative Links

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Many years ago, I hopped onto the blogosphere trying to share my thoughts on what I believed made up good marketing strategy for businesses. Shortly after, I ran across Sean Howard, a marketing pro who both enlightened and confounded me with his knowle... Many years ago, I hopped onto the blogosphere trying to share my thoughts on what I believed made up good marketing strategy for businesses. Shortly after, I ran across Sean Howard, a marketing pro who both enlightened and confounded me with his knowledge of the subject. I would read Sean’s posts voracity, and still have […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:07:04
Can a Monthly Infusion of Art Change the World? http://www.freshrag.com/can-a-monthly-infusion-of-art-change-the-world/ Wed, 11 Feb 2015 15:55:05 +0000 http://www.freshrag.com/?p=9555 http://www.freshrag.com/can-a-monthly-infusion-of-art-change-the-world/#comments http://www.freshrag.com/can-a-monthly-infusion-of-art-change-the-world/feed/ 1 You know those times when you see something that is such a great idea, you wish you thought of it? That's exactly how I felt when I first stumbled across Papirmass back in 2012. By that time, Kirsten McCrea was already in business for a few years, running her monthly art subscription service. The idea of getting a random piece of art in the mail makes me think how much joy the receiver gets when they get their package that month. Today, on the show, I talk with Kirsten about her brilliant epiphany and how it changed the way she works. We talk about both the art of others, and the work she does for herself. She has an interesting approach to sharing that she's taken on, and I think it might have some appeal with plenty of you... or maybe not. Listen in to the show, and then give me your thoughts in the comments below. Relative Links Get the free video training from Marie Papirmass Hello Kirsten Dead Flowers by Blow Song Find me at the Craftcation Conference Buy the book! Kirsten's photo by Sara Wilde   You know those times when you see something that is such a great idea, you wish you thought of it? That’s exactly how I felt when I first stumbled across Papirmass back in 2012. By that time, Kirsten McCrea was already in business for a few years, running her monthly art subscription service. The idea of getting a random piece of art in the mail makes me think how much joy the receiver gets when they get their package that month.

Today, on the show, I talk with Kirsten about her brilliant epiphany and how it changed the way she works. We talk about both the art of others, and the work she does for herself. She has an interesting approach to sharing that she’s taken on, and I think it might have some appeal with plenty of you… or maybe not. Listen in to the show, and then give me your thoughts in the comments below.

Relative Links

 

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You know those times when you see something that is such a great idea, you wish you thought of it? That’s exactly how I felt when I first stumbled across Papirmass back in 2012. By that time, Kirsten McCrea was already in business for a few years, You know those times when you see something that is such a great idea, you wish you thought of it? That’s exactly how I felt when I first stumbled across Papirmass back in 2012. By that time, Kirsten McCrea was already in business for a few years, running her monthly art subscription service. The idea […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:05:36
Q&A Day – We Talk Email Lists, Understanding Stats, and Etsy Alternatives http://www.freshrag.com/qa-day-we-talk-email-lists-understanding-stats-and-etsy-alternatives/ Fri, 06 Feb 2015 17:59:09 +0000 http://www.freshrag.com/?p=9526 http://www.freshrag.com/qa-day-we-talk-email-lists-understanding-stats-and-etsy-alternatives/#comments http://www.freshrag.com/qa-day-we-talk-email-lists-understanding-stats-and-etsy-alternatives/feed/ 2 It is true! Someone convinced me that doing regular question and answer episodes was a good idea, and now I'm executing on that idea. From now until an undetermined amount of time (or you run out of questions to ask), I will be doing Q&A episodes near the start of every month, and we kick off this new trend today. The beauty of today's conversation is that many of the questions come with evergreen answers that stand the test of time. Other things will change with how people operate online, but 80% of what we talk about today will be true from now until forever... at least I hope. In today's episode, we talk about: What is B-School, and is it right for me? What is the best way to get people to sign up for my list? What content to serve to email list subscribers. Should I buy an email list? Are trade shows a good idea for handmade sellers? Do Etsy statistics matter? How do I move people from my Etsy shop to my website? How to focus a marketing approach for multi-passionate artists. How to move fluidly between business mode and art mode. And more! We go deep on this one, and I openly admit I don't have all the best or right answers here, but I have as many opinions as the day is long, so I talk about everything, because it might inspire you in one direction or another. A lot of good stuff, and I hope you get tremendous value from it. Relative Links Free B-School video training Roi James, multi-passionate artist Adam Luedicke talks wholesale and tradeshows How to read Etsy stats John Golden's thoughts on Etsy SEO Music: Big Bambu by Tropkillaz Download my FREE GUIDE - Maker's Dozen If you've read Life After Christmas, please rate it! Subscribe via iTunes Subscribe via Stitcher It is true!

Someone convinced me that doing regular question and answer episodes was a good idea, and now I’m executing on that idea. From now until an undetermined amount of time (or you run out of questions to ask), I will be doing Q&A episodes near the start of every month, and we kick off this new trend today.

The beauty of today’s conversation is that many of the questions come with evergreen answers that stand the test of time. Other things will change with how people operate online, but 80% of what we talk about today will be true from now until forever… at least I hope.

In today’s episode, we talk about:

  • What is B-School, and is it right for me?
  • What is the best way to get people to sign up for my list?
  • What content to serve to email list subscribers.
  • Should I buy an email list?
  • Are trade shows a good idea for handmade sellers?
  • Do Etsy statistics matter?
  • How do I move people from my Etsy shop to my website?
  • How to focus a marketing approach for multi-passionate artists.
  • How to move fluidly between business mode and art mode.
  • And more!

We go deep on this one, and I openly admit I don’t have all the best or right answers here, but I have as many opinions as the day is long, so I talk about everything, because it might inspire you in one direction or another. A lot of good stuff, and I hope you get tremendous value from it.

Relative Links

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It is true! Someone convinced me that doing regular question and answer episodes was a good idea, and now I’m executing on that idea. From now until an undetermined amount of time (or you run out of questions to ask), It is true! Someone convinced me that doing regular question and answer episodes was a good idea, and now I’m executing on that idea. From now until an undetermined amount of time (or you run out of questions to ask), I will be doing Q&A episodes near the start of every month, and we kick […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:02:38
Printmaker, Allison Glancey of Strawberryluna Talks Etsy, Wholesale, and Guard Dogs http://www.freshrag.com/printmaker-allison-glancey-of-strawberryluna-talks-etsy-wholesale-and-guard-dogs/ Wed, 04 Feb 2015 14:00:29 +0000 http://www.freshrag.com/?p=9481 http://www.freshrag.com/printmaker-allison-glancey-of-strawberryluna-talks-etsy-wholesale-and-guard-dogs/#comments http://www.freshrag.com/printmaker-allison-glancey-of-strawberryluna-talks-etsy-wholesale-and-guard-dogs/feed/ 3 I'm digging a bit into my roots a bit on this episode, because when I first started getting into designing stuff that interested me, I spent a lot of time on one particular website, which was Gigposters.com. As much as I aspired to be the next great illustrator/rock poster designer, I never really felt compelled to go down that route. Perhaps it was the arduous process of making screen printed posters that turned me off. Perhaps it was the polarizing personalities I ran across on that site. Even though I never made it past my first few attempts at printmaking, I still revere many designers from those days, and that includes today's guest, Allison Glancey of Strawberryluna. I've only officially known Allison for a few years, but she's been a solid correspondent into the printmaking world. In this episode, she shares her thoughts on many things, including Etsy, wholesale selling, copyright infringement, and the future of printmaking. It's fun conversation that I think you will enjoy, so get to it. Linkage Strawberryluna Gigposters Art Chantry Frank Kozik Artifact (documentary by Jared Leto) Mondo Carmageddon Craftcount Top Handmade Music: Sobriety by SZA   I’m digging a bit into my roots a bit on this episode, because when I first started getting into designing stuff that interested me, I spent a lot of time on one particular website, which was Gigposters.com. As much as I aspired to be the next great illustrator/rock poster designer, I never really felt compelled to go down that route. Perhaps it was the arduous process of making screen printed posters that turned me off. Perhaps it was the polarizing personalities I ran across on that site.

Even though I never made it past my first few attempts at printmaking, I still revere many designers from those days, and that includes today’s guest, Allison Glancey of Strawberryluna. I’ve only officially known Allison for a few years, but she’s been a solid correspondent into the printmaking world.

In this episode, she shares her thoughts on many things, including Etsy, wholesale selling, copyright infringement, and the future of printmaking. It’s fun conversation that I think you will enjoy, so get to it.

Linkage

 

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I’m digging a bit into my roots a bit on this episode, because when I first started getting into designing stuff that interested me, I spent a lot of time on one particular website, which was Gigposters.com. I’m digging a bit into my roots a bit on this episode, because when I first started getting into designing stuff that interested me, I spent a lot of time on one particular website, which was Gigposters.com. As much as I aspired to be the next great illustrator/rock poster designer, I never really felt compelled […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:13:52
What a Chef Can Teach You About Business and Art http://www.freshrag.com/what-a-chef-can-teach-you-about-business-and-art/ Wed, 28 Jan 2015 12:00:54 +0000 http://www.freshrag.com/?p=9471 http://www.freshrag.com/what-a-chef-can-teach-you-about-business-and-art/#respond http://www.freshrag.com/what-a-chef-can-teach-you-about-business-and-art/feed/ 0 It Never Fails! I have interviewed dozens of creative professionals over the last 18 months and no matter what they do, no matter what their concentration, the same tenets of success always ring true. Today I had an uncharacteristic interview with a local chef named Melissa Zuniga, the Executive Chef at Cities Lounge in LA. This was not a conversation I would typically have on my show, but she has a tremendous Instagram feed, and her pictures enticed me enough to ask her to come talk to me. As the conversation got started, and we talked about her short but stellar career as a chef, I noticed some interesting parallels. Hard Work is Everything She puts in 10 to 12 hours a day as a chef, because that's what is expected. It's grueling work at times, but the results come, both in the food, and in your career, if you put the time in. Keep Good Company She spends a considerable amount of time volunteering to work with other well-known chefs because it will only make her better at what she does. Also, she extends her network, which can lead to bigger things in the future Always Be Learning Finding out new techniques, working with new ingredients, and studying those that came before you is one of the best ways to grow as a professional. Learn new things, and then go apply them in your work. Strive for Excellence When putting things together for other people to eat, it's not just about making things tasty, or making them pretty. Your job is to wow your customers to a point that makes them want to share you with others. The best compliment she gets is when people take pictures of her food and share it on social media with their friends and family. Learn to Play Never stop experimenting with how things work. You work can be art, and can be fun if you let it. It's when you stop playing that the work gets stale, and people stop coming to see you. My conversation with Melissa was one of the most rewarding I've personally experienced. It gave me new insight on some parts of business, and also validated many things that I hold true. Relative Links Chef Mel on Instagram Cities Restaurant and Lounge Mel's Big Crush, Michael Voltaggio Mel's Big Knife! Life After Christmas is in PRINT! Eat Sleep Make Repeat is on Join me at the Craftcation Conference in March Music: Nauseous by Terry Malts   It Never Fails!

I have interviewed dozens of creative professionals over the last 18 months and no matter what they do, no matter what their concentration, the same tenets of success always ring true.

Today I had an uncharacteristic interview with a local chef named Melissa Zuniga, the Executive Chef at Cities Lounge in LA. This was not a conversation I would typically have on my show, but she has a tremendous Instagram feed, and her pictures enticed me enough to ask her to come talk to me.

As the conversation got started, and we talked about her short but stellar career as a chef, I noticed some interesting parallels.

Hard Work is Everything

She puts in 10 to 12 hours a day as a chef, because that’s what is expected. It’s grueling work at times, but the results come, both in the food, and in your career, if you put the time in.

Keep Good Company

She spends a considerable amount of time volunteering to work with other well-known chefs because it will only make her better at what she does. Also, she extends her network, which can lead to bigger things in the future

Always Be Learning

Finding out new techniques, working with new ingredients, and studying those that came before you is one of the best ways to grow as a professional. Learn new things, and then go apply them in your work.

Strive for Excellence

When putting things together for other people to eat, it’s not just about making things tasty, or making them pretty. Your job is to wow your customers to a point that makes them want to share you with others. The best compliment she gets is when people take pictures of her food and share it on social media with their friends and family.

Learn to Play

Never stop experimenting with how things work. You work can be art, and can be fun if you let it. It’s when you stop playing that the work gets stale, and people stop coming to see you.

My conversation with Melissa was one of the most rewarding I’ve personally experienced. It gave me new insight on some parts of business, and also validated many things that I hold true.

Relative Links

 

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It Never Fails! I have interviewed dozens of creative professionals over the last 18 months and no matter what they do, no matter what their concentration, the same tenets of success always ring true. Today I had an uncharacteristic interview with a lo... It Never Fails! I have interviewed dozens of creative professionals over the last 18 months and no matter what they do, no matter what their concentration, the same tenets of success always ring true. Today I had an uncharacteristic interview with a local chef named Melissa Zuniga, the Executive Chef at Cities Lounge in LA. […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 55:18
Business Success for Introverts, With Kaarin Vembar of Closet Caucus http://www.freshrag.com/business-success-for-introverts-with-kaarin-vembar-of-closet-caucus/ Wed, 21 Jan 2015 14:00:37 +0000 http://www.freshrag.com/?p=9451 http://www.freshrag.com/business-success-for-introverts-with-kaarin-vembar-of-closet-caucus/#respond http://www.freshrag.com/business-success-for-introverts-with-kaarin-vembar-of-closet-caucus/feed/ 0 This may be the most sensitive topic we've ever talked about here on the Fresh Rag Show. Rarely do we talk about the deeper sides of running a creative business. So many artists and makers have gone into those professions because they appreciate the solitude of working with their hands, alone in a studio, satisfied with their solitude while they make stuff. The more creative people I talk to, the more I realize how many of them would rather be doing something other than being in the spotlight. I see this both on the podcast, and within my own training groups. Of course, not all artists and makers are hard-core introverts, but we all tend to have a bit of it within us, and sometimes it holds us back from reaching our full business potential. This is the conversation I started with my friend, Kaarin Vembar of Closet Caucus, before I realized we needed to carry the chat over to the podcast. You are not alone in this battle of personality vs. attention, and your business does not need to suffer, if you know how to manage your own needs and expectations. I won't say we have the answers to the situation that might cause some of you to hold yourself back, but maybe there's some solace in solidarity. Come join Kaarin and I while we talk through our identity issues. Relative Links Closet Caucus Pop Fashion Podcast My first chat with Kaarin and Lisa Music: Long Time Ago by Street Joy Maker of the Week: Alexandra Ackerman This may be the most sensitive topic we’ve ever talked about here on the Fresh Rag Show. Rarely do we talk about the deeper sides of running a creative business. So many artists and makers have gone into those professions because they appreciate the solitude of working with their hands, alone in a studio, satisfied with their solitude while they make stuff.

The more creative people I talk to, the more I realize how many of them would rather be doing something other than being in the spotlight. I see this both on the podcast, and within my own training groups. Of course, not all artists and makers are hard-core introverts, but we all tend to have a bit of it within us, and sometimes it holds us back from reaching our full business potential.

This is the conversation I started with my friend, Kaarin Vembar of Closet Caucus, before I realized we needed to carry the chat over to the podcast.

You are not alone in this battle of personality vs. attention, and your business does not need to suffer, if you know how to manage your own needs and expectations. I won’t say we have the answers to the situation that might cause some of you to hold yourself back, but maybe there’s some solace in solidarity.

Come join Kaarin and I while we talk through our identity issues.

Relative Links

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This may be the most sensitive topic we’ve ever talked about here on the Fresh Rag Show. Rarely do we talk about the deeper sides of running a creative business. So many artists and makers have gone into those professions because they appreciate the so... This may be the most sensitive topic we’ve ever talked about here on the Fresh Rag Show. Rarely do we talk about the deeper sides of running a creative business. So many artists and makers have gone into those professions because they appreciate the solitude of working with their hands, alone in a studio, satisfied […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 59:16
A 400% Etsy Sales Increase Using This SEO Strategy http://www.freshrag.com/a-400-etsy-sales-increase-using-this-seo-strategy/ Thu, 15 Jan 2015 00:00:12 +0000 http://www.freshrag.com/?p=9439 http://www.freshrag.com/a-400-etsy-sales-increase-using-this-seo-strategy/#comments http://www.freshrag.com/a-400-etsy-sales-increase-using-this-seo-strategy/feed/ 15 Usually, when someone tells me they get those kind of results with a strategy they implemented, I'm always suspect of their legitimacy. However, when that someone is John W. Golden, a man I trust implicitly, then I know the information is worth sharing. And share he does in this interview, because one thing John does not know how to do is hold back information. John is a long-standing veteran of Etsy, and has seen every iteration of the company. He's weathered the storms and come out shining, but not everything was so brilliant. Back when Etsy switched their search from recency to relevancy, like many others, John was confounded. The strategies he used to gain sales were not working anymore, and despite his efforts to adapt, his sales still dwindled. Then he decided to get smart with his process. Back in 2012, he started looking into the effectiveness of using keyword phrases instead of just single words. He found that if he used the right phrase, in the right place, he would actually get found by people who didn't know he existed previously. Since that time, John has written two tagging guides (which you can buy on Etsy), and he's improved his sales success exponentially, to the tune of 400% growth in a given month this past holiday season. Now, I don't want you to think that you can automatically see that kind of growth from these techniques, but there is something to be said for the implementation of strategies that work. Everyone I know who has tried this approach has seen more views, and made more sales. The degree is independent to the seller, but the strategy works. What We Discuss in This Episode: How no adapting to change can be the death of your business What makes up a good keyword Do photos matter as much as everyone says they do? Software tools to add to your arsenal to improve your productivity Other trade secrets that you'll just have to listen in to find out I know many people will deflect this information, saying it doesn't work for them, but I'm going to assume it's because they didn't fully invest themselves into the idea. It takes a lot of work, and in case you forgot, business is hard work. If you want to say a hobbyist, ignore these lessons, but if you want to grow your business, listen this golden advice. Relative Links Rate and subscribe to the show John's website His Etsy shop John's tagging guides, one and two Betsi—the ultimate bulk editor for Etsy Longtail Pro—keyword research software Music - Minimal Fishing by Prosdo John's first visit to the podcast Usually, when someone tells me they get those kind of results with a strategy they implemented, I’m always suspect of their legitimacy. However, when that someone is John W. Golden, a man I trust implicitly, then I know the information is worth sharing. And share he does in this interview, because one thing John does not know how to do is hold back information.

John is a long-standing veteran of Etsy, and has seen every iteration of the company. He’s weathered the storms and come out shining, but not everything was so brilliant. Back when Etsy switched their search from recency to relevancy, like many others, John was confounded. The strategies he used to gain sales were not working anymore, and despite his efforts to adapt, his sales still dwindled. Then he decided to get smart with his process.

Back in 2012, he started looking into the effectiveness of using keyword phrases instead of just single words. He found that if he used the right phrase, in the right place, he would actually get found by people who didn’t know he existed previously.

Since that time, John has written two tagging guides (which you can buy on Etsy), and he’s improved his sales success exponentially, to the tune of 400% growth in a given month this past holiday season. Now, I don’t want you to think that you can automatically see that kind of growth from these techniques, but there is something to be said for the implementation of strategies that work. Everyone I know who has tried this approach has seen more views, and made more sales. The degree is independent to the seller, but the strategy works.

What We Discuss in This Episode:

  • How no adapting to change can be the death of your business
  • What makes up a good keyword
  • Do photos matter as much as everyone says they do?
  • Software tools to add to your arsenal to improve your productivity
  • Other trade secrets that you’ll just have to listen in to find out

I know many people will deflect this information, saying it doesn’t work for them, but I’m going to assume it’s because they didn’t fully invest themselves into the idea. It takes a lot of work, and in case you forgot, business is hard work. If you want to say a hobbyist, ignore these lessons, but if you want to grow your business, listen this golden advice.

Relative Links

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Usually, when someone tells me they get those kind of results with a strategy they implemented, I’m always suspect of their legitimacy. However, when that someone is John W. Golden, a man I trust implicitly, Usually, when someone tells me they get those kind of results with a strategy they implemented, I’m always suspect of their legitimacy. However, when that someone is John W. Golden, a man I trust implicitly, then I know the information is worth sharing. And share he does in this interview, because one thing John does […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:02:56
Happy New Year Questions and Answers http://www.freshrag.com/happy-new-year-questions-and-answers/ Wed, 07 Jan 2015 13:00:24 +0000 http://www.freshrag.com/?p=9431 http://www.freshrag.com/happy-new-year-questions-and-answers/#comments http://www.freshrag.com/happy-new-year-questions-and-answers/feed/ 1 I may not be right all the time, but I have a pretty good batting average. That's the theme of today's show while I answer all the questions you've asked recently. It's a jammed packed episode, filled with all sorts of content, and I think you will find out some interesting things about me and my point of view on just about every creative subject. Some of the things we talk about this episode include: How to find the secret to success on Etsy Do you need to be a part of teams and treasuries to make it How to scale a handmade business with one of a kind items Should I ditch my Facebook page Which online advertising programs do I use. What are the pros and cons of switching out domain names for a brand What is my greatest fear in regards to my purpose When is it time to close up shop and give up on a creative pursuit Should I outsource my marketing and fulfillment How to get started with illustration licensing Should you blog, and how much should you share How to drive people from social media to your shop/site How do I combat resistance when it pops up and most importantly…Why do I use a cone filter for my coffee As you can see, it's chock full of great topics and I promise, I do not skimp on my answers. This episode went a little bit long, but I wanted to make sure I got all of them in there, and I think you'll dig what goes down. I could write a book with all this stuff. Hey, there's an idea! Relative Links Life After Christmas is almost in print! Check out Steph Gaudreau's book on food (product) photography Join the Fresh Rag Army Media jobs at MediaBistro.com Emily McDowell on licensing and other stuff Lila Rogers - Licensing agent Bonavita - Porcelain immersion coffee dripper Music - Off With Your Heads by Josh Pan I may not be right all the time, but I have a pretty good batting average.

That’s the theme of today’s show while I answer all the questions you’ve asked recently. It’s a jammed packed episode, filled with all sorts of content, and I think you will find out some interesting things about me and my point of view on just about every creative subject.

Some of the things we talk about this episode include:

  • How to find the secret to success on Etsy
  • Do you need to be a part of teams and treasuries to make it
  • How to scale a handmade business with one of a kind items
  • Should I ditch my Facebook page
  • Which online advertising programs do I use.
  • What are the pros and cons of switching out domain names for a brand
  • What is my greatest fear in regards to my purpose
  • When is it time to close up shop and give up on a creative pursuit
  • Should I outsource my marketing and fulfillment
  • How to get started with illustration licensing
  • Should you blog, and how much should you share
  • How to drive people from social media to your shop/site
  • How do I combat resistance when it pops up
  • and most importantly…Why do I use a cone filter for my coffee

As you can see, it’s chock full of great topics and I promise, I do not skimp on my answers. This episode went a little bit long, but I wanted to make sure I got all of them in there, and I think you’ll dig what goes down. I could write a book with all this stuff.

Hey, there’s an idea!

Relative Links

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I may not be right all the time, but I have a pretty good batting average. That’s the theme of today’s show while I answer all the questions you’ve asked recently. It’s a jammed packed episode, filled with all sorts of content, I may not be right all the time, but I have a pretty good batting average. That’s the theme of today’s show while I answer all the questions you’ve asked recently. It’s a jammed packed episode, filled with all sorts of content, and I think you will find out some interesting things about me and […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:06:14
Lessons Learned from 2014 http://www.freshrag.com/lessons-learned-from-2014/ Wed, 24 Dec 2014 07:01:14 +0000 http://www.freshrag.com/?p=9411 http://www.freshrag.com/lessons-learned-from-2014/#respond http://www.freshrag.com/lessons-learned-from-2014/feed/ 0 It's that time of year where everyone and their life coach gets introspective and sentimental about the past twelve months, and so I figured it's my turn to a little self-reflection and lend some long overdue gratitude. Today's episode is all about the lessons I have learned in business this past year, and now I'm sharing it all with you. There's so many people who run these types of conversations at the end of the year, so I'm doing my best to make it unique, along with dropping lots of F-Bombs, because what makes a holiday show better than lots of expletives. Here's a sneak peek at the lessons: Don't chase someone else's dream Fuck what other people think about your idea Do your best to stay on schedule You will fail! Keep going!! Get the eff social media. Get out and meet people Get the damn Mix Minus setup! "What you spend years building may be destroyed overnight. Build anyway" - Keith M. Kent [tweet that magic] There's also an extensive section about all the big, end-of-the-year announcements I have, namely that my latest book, Life After Christmas, is out and available for Kindle devices and the Kindle App. There's also a lot of gratitude being shared, mostly importantly, with you. This show doesn't happen without listeners, so please don't go away. I need you! Before I get too all the links, I want to know what you are grateful for over the past year. Shout it out in the comments. Relative Links Dr. Keith M. Kent Life After Christmas Last few signed copies of selling art online (hurry!) The monster mixer Ray Ortega and the Podcaster's Roundtable Music - All Wrong by The Story So Far California at Christmas Brevity is the soul of wit My one and only true editor, Michele Truty Natasha Wescoat rocks! The Fresh Rag Army private Facebook group Mom is the source of my creativity   It’s that time of year where everyone and their life coach gets introspective and sentimental about the past twelve months, and so I figured it’s my turn to a little self-reflection and lend some long overdue gratitude. Today’s episode is all about the lessons I have learned in business this past year, and now I’m sharing it all with you.

There’s so many people who run these types of conversations at the end of the year, so I’m doing my best to make it unique, along with dropping lots of F-Bombs, because what makes a holiday show better than lots of expletives.

Here’s a sneak peek at the lessons:

  • Don’t chase someone else’s dream
  • Fuck what other people think about your idea
  • Do your best to stay on schedule
  • You will fail! Keep going!!
  • Get the eff social media.
  • Get out and meet people
  • Get the damn Mix Minus setup!

“What you spend years building may be destroyed overnight. Build anyway” – Keith M. Kent [tweet that magic]

There’s also an extensive section about all the big, end-of-the-year announcements I have, namely that my latest book, Life After Christmas, is out and available for Kindle devices and the Kindle App.

There’s also a lot of gratitude being shared, mostly importantly, with you. This show doesn’t happen without listeners, so please don’t go away. I need you!

Before I get too all the links, I want to know what you are grateful for over the past year. Shout it out in the comments.

Relative Links

 

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It’s that time of year where everyone and their life coach gets introspective and sentimental about the past twelve months, and so I figured it’s my turn to a little self-reflection and lend some long overdue gratitude. It’s that time of year where everyone and their life coach gets introspective and sentimental about the past twelve months, and so I figured it’s my turn to a little self-reflection and lend some long overdue gratitude. Today’s episode is all about the lessons I have learned in business this past year, and now I’m […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 44:26
Getting Pumped and Published with Stupid Easy Paleo http://www.freshrag.com/getting-pumped-and-published-with-stupid-easy-paleo/ Wed, 17 Dec 2014 13:00:16 +0000 http://www.freshrag.com/?p=9397 http://www.freshrag.com/getting-pumped-and-published-with-stupid-easy-paleo/#comments http://www.freshrag.com/getting-pumped-and-published-with-stupid-easy-paleo/feed/ 1 I've been a bit hesitant to share the stories of authors because they doesn't necessarily fit in with the artists and makers who listen to this show. As an author, though, I'm compelled by the stories of others, and I love talking to people who have braved the self-publishing waters. Stephanie Gaudreau and I met back on February of 2013 and quickly became friends because of our mutual interest in many subjects (mostly the crazy shit we see happening on social media), and when she told me that she was publishing her first cookbook, I wanted to hear all about it. Would it make a good podcast episode though? This is Stephanie's second time on the show, but the first time talking about publishing, and the effect it can have on your business. I tossed the question out to the Fresh Rag Army if they would like to hear more from the likes of Stephanie and other authors. The response was a resounding YES because many of them aspire to write, and this might be the kick in the pants they need. So here you go! All of what we talk about with Stephanie: The difference between traditional publishing and self-publishing How she built a strong social media platform Knowing when to leap into something new Pivoting when the tide changes in your business Books, tours, and healthy living One other personal side note about Stephanie that I'd like to share. Within this more accessible world that we live in, it's important to prioritize our relationships in some sort of hierarchy. Some people will remain acquaintances while others become friends, but with limited access. Of course we have the friends that we know well, but rarely see, and the ones who are our most trusted companions. There's also this other realm of people who have a big impact on your life and you treat as close friends, even though you've never set eyes on each other. That is Stephanie to me. She's a trusted friend who is one of the first people I reach out to when I have questions about business, but also just to chatterbox about nothing important. I would be less far along without people like her, and I'm grateful to Stephanie for being a good friend. Relative Links Stupid Easy Paleo The Cookbook Ciarra's Cookbook The book tour The Instagram guide Music - Stasis by Living Room I’ve been a bit hesitant to share the stories of authors because they doesn’t necessarily fit in with the artists and makers who listen to this show. As an author, though, I’m compelled by the stories of others, and I love talking to people who have braved the self-publishing waters. Stephanie Gaudreau and I met back on February of 2013 and quickly became friends because of our mutual interest in many subjects (mostly the crazy shit we see happening on social media), and when she told me that she was publishing her first cookbook, I wanted to hear all about it. Would it make a good podcast episode though?

This is Stephanie’s second time on the show, but the first time talking about publishing, and the effect it can have on your business. I tossed the question out to the Fresh Rag Army if they would like to hear more from the likes of Stephanie and other authors. The response was a resounding YES because many of them aspire to write, and this might be the kick in the pants they need. So here you go!

All of what we talk about with Stephanie:

  • The difference between traditional publishing and self-publishing
  • How she built a strong social media platform
  • Knowing when to leap into something new
  • Pivoting when the tide changes in your business
  • Books, tours, and healthy living

One other personal side note about Stephanie that I’d like to share. Within this more accessible world that we live in, it’s important to prioritize our relationships in some sort of hierarchy. Some people will remain acquaintances while others become friends, but with limited access. Of course we have the friends that we know well, but rarely see, and the ones who are our most trusted companions. There’s also this other realm of people who have a big impact on your life and you treat as close friends, even though you’ve never set eyes on each other. That is Stephanie to me. She’s a trusted friend who is one of the first people I reach out to when I have questions about business, but also just to chatterbox about nothing important. I would be less far along without people like her, and I’m grateful to Stephanie for being a good friend.

Relative Links

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I’ve been a bit hesitant to share the stories of authors because they doesn’t necessarily fit in with the artists and makers who listen to this show. As an author, though, I’m compelled by the stories of others, I’ve been a bit hesitant to share the stories of authors because they doesn’t necessarily fit in with the artists and makers who listen to this show. As an author, though, I’m compelled by the stories of others, and I love talking to people who have braved the self-publishing waters. Stephanie Gaudreau and I met […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 50:33
Ten Tips For Kicking Negativity In the Face http://www.freshrag.com/ten-tips-for-kicking-negativity-in-the-face/ Wed, 10 Dec 2014 18:14:15 +0000 http://www.freshrag.com/?p=9390 http://www.freshrag.com/ten-tips-for-kicking-negativity-in-the-face/#respond http://www.freshrag.com/ten-tips-for-kicking-negativity-in-the-face/feed/ 0 Today is my first solo show in a long time, but I figured I was about do for a little one on one with you all. That, and my guest had to cancel our chat, so I was without a new person to fill the gap, but I know you're going to get a kick out of this episode... literally. It's become clear to me there are a number of people in the creative world who really enjoy wallowing in muck. They love to get involved in controversial conversations because it gives them a sense of purpose and misguided duty. I have an old post called 15 Etsy Shops That Are Killing It With Sales, and it is by far my most popular post to date. The post talks about the selected shops from a perspective of sales numbers, and implies that if they can do it, you can too, if you can tap into what they are doing right. The problem with this post is that people glom onto the idea that some of these sellers are not "handmade" and perhaps they get their products made overseas. Whether that is the case or not is not up for you or I to decide, and it's not the purpose of the post. What I can say is that none of those sellers became big sellers based on where their products were made, and who made them. They became big sellers because they hustled, but people will continue to refute the conversation, calling Etsy evil, and toss hate at these sellers because it means the haters can avoid the reality of their own inadequacies. Those inadequacies usually show themselves in one of a four areas. Lack of proper training Unwillingness to put themselves out there Work that isn't up to snuff Hanging around the wrong people or groups I've seen it time and time again from people who go nowhere. Even some people who seem successful in their business, but are bitter and hateful about the industry usually come from one or more of these mindsets, but they are easy to fix. What if instead they stopped worrying about how and where other people make their products, and they instead focused their energy toward making cool stuff. What if they chose a path of positivity and productivity instead? This is the conversation I have today on the show, and I break it down into 10 tips for kicking that negativity in the face so you can get back to productivity in your creative business. The 10 Tips: Learn Something New Teach Others Be Introspective About Your Work Ask Your Fans Go Outside Hang Out With Like-Minded People You Admire Do Not Hang Out With Negativity Turn Off the Internet Spend More Time Creating Listen to the Fresh Rag Show Of course I go into greater detail on each, but you have to listen to the episode to get them. I hope you enjoy it, and then I hope you go kick some ass of your own. Do that, or I'll send Major Payne to your house (this joke makes sense when you listen.) Relative Links Artist, Anne Marie Talon Eat Sleep Make Repeat Life After Christmas book is coming Music - Running Behind by Holychild Today is my first solo show in a long time, but I figured I was about do for a little one on one with you all. That, and my guest had to cancel our chat, so I was without a new person to fill the gap, but I know you’re going to get a kick out of this episode… literally.

It’s become clear to me there are a number of people in the creative world who really enjoy wallowing in muck. They love to get involved in controversial conversations because it gives them a sense of purpose and misguided duty. I have an old post called 15 Etsy Shops That Are Killing It With Sales, and it is by far my most popular post to date. The post talks about the selected shops from a perspective of sales numbers, and implies that if they can do it, you can too, if you can tap into what they are doing right.

The problem with this post is that people glom onto the idea that some of these sellers are not “handmade” and perhaps they get their products made overseas. Whether that is the case or not is not up for you or I to decide, and it’s not the purpose of the post. What I can say is that none of those sellers became big sellers based on where their products were made, and who made them.

They became big sellers because they hustled, but people will continue to refute the conversation, calling Etsy evil, and toss hate at these sellers because it means the haters can avoid the reality of their own inadequacies. Those inadequacies usually show themselves in one of a four areas.

  • Lack of proper training
  • Unwillingness to put themselves out there
  • Work that isn’t up to snuff
  • Hanging around the wrong people or groups

I’ve seen it time and time again from people who go nowhere. Even some people who seem successful in their business, but are bitter and hateful about the industry usually come from one or more of these mindsets, but they are easy to fix.

What if instead they stopped worrying about how and where other people make their products, and they instead focused their energy toward making cool stuff. What if they chose a path of positivity and productivity instead?

This is the conversation I have today on the show, and I break it down into 10 tips for kicking that negativity in the face so you can get back to productivity in your creative business.

The 10 Tips:

  1. Learn Something New
  2. Teach Others
  3. Be Introspective About Your Work
  4. Ask Your Fans
  5. Go Outside
  6. Hang Out With Like-Minded People You Admire
  7. Do Not Hang Out With Negativity
  8. Turn Off the Internet
  9. Spend More Time Creating
  10. Listen to the Fresh Rag Show

Of course I go into greater detail on each, but you have to listen to the episode to get them. I hope you enjoy it, and then I hope you go kick some ass of your own. Do that, or I’ll send Major Payne to your house (this joke makes sense when you listen.)

Relative Links

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Today is my first solo show in a long time, but I figured I was about do for a little one on one with you all. That, and my guest had to cancel our chat, so I was without a new person to fill the gap, but I know you’re going to get a kick […] Today is my first solo show in a long time, but I figured I was about do for a little one on one with you all. That, and my guest had to cancel our chat, so I was without a new person to fill the gap, but I know you’re going to get a kick […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 41:44
Adam Luedicke of The Poster List Goes Big http://www.freshrag.com/adam-luedicke-of-the-poster-list-goes-big/ Wed, 03 Dec 2014 11:00:31 +0000 http://www.freshrag.com/?p=9385 http://www.freshrag.com/adam-luedicke-of-the-poster-list-goes-big/#comments http://www.freshrag.com/adam-luedicke-of-the-poster-list-goes-big/feed/ 1 One of the biggest questions I get from people is in regards to moving more of their product into wholesale. In complete honesty, I have limited experience with wholesale, but I do have plenty of friends with expansive knowledge on the subject. One of those friends is Adam Luedicke of The Poster List. When I first met Adam, he already had a thriving business, working at various art and craft festivals across California. He sold his pop culture posters and cards by the hundreds. He also was moving into t-shirts, and it was with those shirts that he really grew his business. Someone advised him that if he wanted to grow his business, he needed to take it to the next level by attending industry trade shows to get his products into the hands of resellers instead of working to sell single products to one customer at a time. That was several years ago, and now wholesale makes up the bulk of The Poster List business. I brought Adam on to talk about his experience, and share both the good and bad aspects of growing a business as a small creative business owner. It's been awesome watching his success from the sidelines, and I'm sure you will enjoy this chat with Adam. Relative Links The Poster List Adam on Instagram Music - Charlie Don't Surf by No Valley Get ready for Eat Sleep Make Repeat Go hassle my mother   One of the biggest questions I get from people is in regards to moving more of their product into wholesale. In complete honesty, I have limited experience with wholesale, but I do have plenty of friends with expansive knowledge on the subject. One of those friends is Adam Luedicke of The Poster List.

When I first met Adam, he already had a thriving business, working at various art and craft festivals across California. He sold his pop culture posters and cards by the hundreds. He also was moving into t-shirts, and it was with those shirts that he really grew his business. Someone advised him that if he wanted to grow his business, he needed to take it to the next level by attending industry trade shows to get his products into the hands of resellers instead of working to sell single products to one customer at a time.

That was several years ago, and now wholesale makes up the bulk of The Poster List business. I brought Adam on to talk about his experience, and share both the good and bad aspects of growing a business as a small creative business owner. It’s been awesome watching his success from the sidelines, and I’m sure you will enjoy this chat with Adam.

Relative Links

 

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One of the biggest questions I get from people is in regards to moving more of their product into wholesale. In complete honesty, I have limited experience with wholesale, but I do have plenty of friends with expansive knowledge on the subject. One of the biggest questions I get from people is in regards to moving more of their product into wholesale. In complete honesty, I have limited experience with wholesale, but I do have plenty of friends with expansive knowledge on the subject. One of those friends is Adam Luedicke of The Poster List. When I […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:10:55
So Much Radness, You Can Hardly Take It http://www.freshrag.com/so-much-radness-you-can-hardly-take-it/ Wed, 26 Nov 2014 19:42:40 +0000 http://www.freshrag.com/?p=9376 http://www.freshrag.com/so-much-radness-you-can-hardly-take-it/#respond http://www.freshrag.com/so-much-radness-you-can-hardly-take-it/feed/ 0 That is a direct quote from our guests today, Delilah Snell and Nicole Stevenson of Craftcation Conference, Patchwork Show, and Dear Handmade Life. I've been friends with these ladies for awhile, and it was about time I had them on to talk about all the different things in their lives that make them do what they do. What they do is bring hope, joy and love to the handmade community, and it started with an idea to host a handmade party for people in the Southern California area called Patchwork. That show has grown into several shows, showcased several times a year. Not being satisfied with that, they ventured into the business conference space with their Craftcation show which is held once a year in Ventura, California. In this chat, we talk about: How they rebranded the business to adjust to the changing market What was the motivation behind starting a business conference for makers Whether the handmade space is oversaturated or not. What they see as the future of selling for artists and makers It's a good conversation (even though I think my external microphone was not connected), and I think everyone will get some jewels of information to take along with them over this Thanksgiving Holiday. Speaking of that, I am eternally grateful for all of you, and I wish you the best holiday ever. If I see you standing in line at Best Buy on Friday morning, I will scorn you, though. Remember, buy small, buy local and buy handmade. Peace, Turkey and Football! Relative Links Dear Handmade Life Craftcation Conference Patchwork Show Music - Funk It by Gregori Klosman Rate and Subscribe to the show Get my book, Selling Art Online Join our mailing list   show-archived-banner
That is a direct quote from our guests today, Delilah Snell and Nicole Stevenson of Craftcation Conference, Patchwork Show, and Dear Handmade Life. I’ve been friends with these ladies for awhile, and it was about time I had them on to talk about all the different things in their lives that make them do what they do.

What they do is bring hope, joy and love to the handmade community, and it started with an idea to host a handmade party for people in the Southern California area called Patchwork. That show has grown into several shows, showcased several times a year. Not being satisfied with that, they ventured into the business conference space with their Craftcation show which is held once a year in Ventura, California.

In this chat, we talk about:

  • How they rebranded the business to adjust to the changing market
  • What was the motivation behind starting a business conference for makers
  • Whether the handmade space is oversaturated or not.
  • What they see as the future of selling for artists and makers

It’s a good conversation (even though I think my external microphone was not connected), and I think everyone will get some jewels of information to take along with them over this Thanksgiving Holiday. Speaking of that, I am eternally grateful for all of you, and I wish you the best holiday ever. If I see you standing in line at Best Buy on Friday morning, I will scorn you, though. Remember, buy small, buy local and buy handmade.

Peace, Turkey and Football!

Relative Links

 

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That is a direct quote from our guests today, Delilah Snell and Nicole Stevenson of Craftcation Conference, Patchwork Show, and Dear Handmade Life. I’ve been friends with these ladies for awhile, and it was about time I had them on to talk about all th... That is a direct quote from our guests today, Delilah Snell and Nicole Stevenson of Craftcation Conference, Patchwork Show, and Dear Handmade Life. I’ve been friends with these ladies for awhile, and it was about time I had them on to talk about all the different things in their lives that make them do what […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes
Natasha Wescoat Back Again, to Talk Publishing and Pivots http://www.freshrag.com/natasha-wescoat-back-again-to-talk-publishing-and-pivots/ Fri, 21 Nov 2014 11:00:39 +0000 http://www.freshrag.com/?p=9369 http://www.freshrag.com/natasha-wescoat-back-again-to-talk-publishing-and-pivots/#comments http://www.freshrag.com/natasha-wescoat-back-again-to-talk-publishing-and-pivots/feed/ 1 I get a lot of favor requests from people, too many to count these days, and I have to be vigilant about saying no unless it makes sense. So when our friend Natasha Wescoat says she has a new project that she wants to share, but it revolves around her making a radical shift in her process, I jump at the chance. Natasha has a Kickstarter event happening right now to help her fund a children's book she's writing and illustrating, but the book is only the beginning. You see, not too long ago, Natasha made a decision to change things up. She took a risk to potentially alienate her fan base by radically changing the direction of her art. She went from doing her surreal landscapes to more figurative fantasy work, and got an almost immediate backlash. A contingent of her fans were not happy with the direction she was headed, but Natasha is compelled to grow and change as an artist. Despite losing some of her fans in the beginning, she has since gained more momentum with her work, and being asked to showcase in more places. The pivot was a big risk, but it paid off because Natasha stuck to what she thought was more important—the development of her art. Relative Links Charlotte Lively Book on Kickstarter Natasha's Art Site Natasha on Twitter Music - Loose Ends by Real Friends Eat Sleep Make Repeat event in Los Angeles I get a lot of favor requests from people, too many to count these days, and I have to be vigilant about saying no unless it makes sense. So when our friend Natasha Wescoat says she has a new project that she wants to share, but it revolves around her making a radical shift in her process, I jump at the chance.

Natasha has a Kickstarter event happening right now to help her fund a children’s book she’s writing and illustrating, but the book is only the beginning. You see, not too long ago, Natasha made a decision to change things up. She took a risk to potentially alienate her fan base by radically changing the direction of her art. She went from doing her surreal landscapes to more figurative fantasy work, and got an almost immediate backlash.

A contingent of her fans were not happy with the direction she was headed, but Natasha is compelled to grow and change as an artist. Despite losing some of her fans in the beginning, she has since gained more momentum with her work, and being asked to showcase in more places. The pivot was a big risk, but it paid off because Natasha stuck to what she thought was more important—the development of her art.

Relative Links

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I get a lot of favor requests from people, too many to count these days, and I have to be vigilant about saying no unless it makes sense. So when our friend Natasha Wescoat says she has a new project that she wants to share, I get a lot of favor requests from people, too many to count these days, and I have to be vigilant about saying no unless it makes sense. So when our friend Natasha Wescoat says she has a new project that she wants to share, but it revolves around her making a radical shift in […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 40:24
Money Talks With a Lucky B!tch, Denise Duffield-Thomas http://www.freshrag.com/money-talks-with-a-lucky-btch-denise-duffield-thomas/ Wed, 19 Nov 2014 11:00:05 +0000 http://www.freshrag.com/?p=9362 http://www.freshrag.com/money-talks-with-a-lucky-btch-denise-duffield-thomas/#comments http://www.freshrag.com/money-talks-with-a-lucky-btch-denise-duffield-thomas/feed/ 4 I must admit I've been a bit fearful, as a man, using the phrase Lucky Bitch so readily because being a guy raised by a single mother, I feel like there are few words dudes should not say to women; that being one of them. However, the lady gets what the lady wants, and Denise Duffield-Thomas' is the Lucky Bitch, so that's how we roll today, folks. DDT would not have it any other way, I assure you. Once we get past the social mores of elicit language, we can get right down to business with a subject that many of us hate to talk about, but so many of us need to talk about it more. You think the B-Word is bad language? How about the M-Word? MONEY! I'm already dealing with people and their starving artist mindset. Add in the fact that they don't like to even mention the word money, and it makes for a rough go with some artsy types. That's ok though, because Denise is here to help us understand that our fears and thoughts about money are not uncommon, but complete and utter B.S. that we can get past if we're willing to put in a little energy. I've been wanting to get a money person on the show for awhile, but let the idea stay on the backburner for awhile. So, when DDT messaged me and said she wanted to be considered for the show, I was more than ready to have her on, because I knew she would deliver. She does just that, but you'll have to listen in to find out for yourself. Relative Links Denise is a Lucky Bitch Get a free chapter of Denise's latest book Music - Wicked Ones by Dorothy Rate and Subscribe to the show in iTunes Subscribe to the Fresh Rag Newsletter This episode is brought to you by our sponsor, Bluehost. I must admit I’ve been a bit fearful, as a man, using the phrase Lucky Bitch so readily because being a guy raised by a single mother, I feel like there are few words dudes should not say to women; that being one of them. However, the lady gets what the lady wants, and Denise Duffield-Thomas’ is the Lucky Bitch, so that’s how we roll today, folks. DDT would not have it any other way, I assure you.

Once we get past the social mores of elicit language, we can get right down to business with a subject that many of us hate to talk about, but so many of us need to talk about it more. You think the B-Word is bad language? How about the M-Word? MONEY!

I’m already dealing with people and their starving artist mindset. Add in the fact that they don’t like to even mention the word money, and it makes for a rough go with some artsy types. That’s ok though, because Denise is here to help us understand that our fears and thoughts about money are not uncommon, but complete and utter B.S. that we can get past if we’re willing to put in a little energy.

I’ve been wanting to get a money person on the show for awhile, but let the idea stay on the backburner for awhile. So, when DDT messaged me and said she wanted to be considered for the show, I was more than ready to have her on, because I knew she would deliver. She does just that, but you’ll have to listen in to find out for yourself.

Relative Links

This episode is brought to you by our sponsor, Bluehost.

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I must admit I’ve been a bit fearful, as a man, using the phrase Lucky Bitch so readily because being a guy raised by a single mother, I feel like there are few words dudes should not say to women; that being one of them. However, I must admit I’ve been a bit fearful, as a man, using the phrase Lucky Bitch so readily because being a guy raised by a single mother, I feel like there are few words dudes should not say to women; that being one of them. However, the lady gets what the lady wants, and Denise […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 53:29
Our First Cafe-cast with Photographer, Caroline White http://www.freshrag.com/our-first-cafe-cast-with-photographer-caroline-white/ Wed, 12 Nov 2014 10:00:37 +0000 http://www.freshrag.com/?p=9350 http://www.freshrag.com/our-first-cafe-cast-with-photographer-caroline-white/#comments http://www.freshrag.com/our-first-cafe-cast-with-photographer-caroline-white/feed/ 7 Well, this was a fun episode. After a lively meet up with some of my favorite people, one of those individuals and I snuck off to get a little more intimate. We walked down to a local coffee shop here in Long Beach with the intention of hanging out and having a conversation. I was testing my road rig for the first time, and I was a bit leery that it might not work. Thankfully that was not the case and this interview came out great. Granted, it's a bit rough because we were using the same mic. There's a few moments when passing the mic back and forth got a bit weird, but I think you can handle it. Of course, it wouldn't have been nearly as awesome if not for my fabulous co-host today, Miss Caroline White, a Los Angeles based photographer who I have had the pleasure of hanging out with many times. She's a good egg, and knows her stuff when it comes to shooting people the legal way. Caroline and I talk about the art of taking good photos, how she came to be a photographer from her original career path, and what she thinks it takes to make a big impact with people when you're hiding behind a camera. I think you'll enjoy the off-the-cuff nature of this conversation. In fact I know you will because we already had an audience who approved of it. More on that on the inside. Pre-Rollin This time around I talk about how obstacles and disappointments can be opportunities to make positive adjustments in your business model. Relative Links Caroline White Photography Music - Groovin' by Flamingosis x Yung Bae Life After Christmas is still coming soon Rate and subscribe to the show Well, this was a fun episode. After a lively meet up with some of my favorite people, one of those individuals and I snuck off to get a little more intimate. We walked down to a local coffee shop here in Long Beach with the intention of hanging out and having a conversation. I was testing my road rig for the first time, and I was a bit leery that it might not work. Thankfully that was not the case and this interview came out great. Granted, it’s a bit rough because we were using the same mic. There’s a few moments when passing the mic back and forth got a bit weird, but I think you can handle it.

Of course, it wouldn’t have been nearly as awesome if not for my fabulous co-host today, Miss Caroline White, a Los Angeles based photographer who I have had the pleasure of hanging out with many times. She’s a good egg, and knows her stuff when it comes to shooting people the legal way.

Caroline and I talk about the art of taking good photos, how she came to be a photographer from her original career path, and what she thinks it takes to make a big impact with people when you’re hiding behind a camera. I think you’ll enjoy the off-the-cuff nature of this conversation. In fact I know you will because we already had an audience who approved of it. More on that on the inside.

Pre-Rollin

This time around I talk about how obstacles and disappointments can be opportunities to make positive adjustments in your business model.

Relative Links

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Well, this was a fun episode. After a lively meet up with some of my favorite people, one of those individuals and I snuck off to get a little more intimate. We walked down to a local coffee shop here in Long Beach with the intention of hanging out and... Well, this was a fun episode. After a lively meet up with some of my favorite people, one of those individuals and I snuck off to get a little more intimate. We walked down to a local coffee shop here in Long Beach with the intention of hanging out and having a conversation. I was […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:15:09
Holly G. Can Make You a Video Hero http://www.freshrag.com/holly-g-can-make-you-a-video-hero/ Fri, 07 Nov 2014 18:02:47 +0000 http://www.freshrag.com/?p=9302 http://www.freshrag.com/holly-g-can-make-you-a-video-hero/#respond http://www.freshrag.com/holly-g-can-make-you-a-video-hero/feed/ 0 It's been almost a year since we had our friend Holly G. (formerly Sugrue) on the show, and based on the popularity of that one, I figured it's a good time to bring it back and share with you all, because I know how frustrating and scary creating videos can be. Holly G. makes that process easy, and she does so with such an easy going approach to the subject. Completely unrelated, but if you haven't signed up for our newsletter, you should do that now. Lot's of cool info coming at you weekly, including updates about what's going on here, all the killer guests we have on the show, and goodies only newsletter subscribers get. Sign Up Now! Relative Links Videos by Holly Holly’s Zero to Hero Challenge DIY Video Tuts Uncommon Covers is Open! Rate and subscribe to the show This show is brought to you by our friends at Bluehost, the quickest, easiest way to get your website up and running. In 10 minutes, you could be live on the internet, ready to rock and sell stuff. Check 'em out. It’s been almost a year since we had our friend Holly G. (formerly Sugrue) on the show, and based on the popularity of that one, I figured it’s a good time to bring it back and share with you all, because I know how frustrating and scary creating videos can be. Holly G. makes that process easy, and she does so with such an easy going approach to the subject.

Completely unrelated, but if you haven’t signed up for our newsletter, you should do that now. Lot’s of cool info coming at you weekly, including updates about what’s going on here, all the killer guests we have on the show, and goodies only newsletter subscribers get. Sign Up Now!

Relative Links

This show is brought to you by our friends at Bluehost, the quickest, easiest way to get your website up and running. In 10 minutes, you could be live on the internet, ready to rock and sell stuff. Check ’em out.

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It’s been almost a year since we had our friend Holly G. (formerly Sugrue) on the show, and based on the popularity of that one, I figured it’s a good time to bring it back and share with you all, because I know how frustrating and scary creating video... It’s been almost a year since we had our friend Holly G. (formerly Sugrue) on the show, and based on the popularity of that one, I figured it’s a good time to bring it back and share with you all, because I know how frustrating and scary creating videos can be. Holly G. makes that […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 40:48
Giving Vinyl a New Life, With Kari Brizius of Relan http://www.freshrag.com/giving-vinyl-and-new-life-with-kari-brizius-of-relan/ Wed, 05 Nov 2014 11:00:00 +0000 http://www.freshrag.com/?p=9293 http://www.freshrag.com/giving-vinyl-and-new-life-with-kari-brizius-of-relan/#comments http://www.freshrag.com/giving-vinyl-and-new-life-with-kari-brizius-of-relan/feed/ 3 Today on the show, I'm bringing on an uncommon personality because Kari Brizius is not a creative in the traditional sense. She definitely has a creative sense, but even she will tell you that she's not a traditionally creative person. That said, the business that she's building with her mother is doing some truly creative things. One side of most don't know about me is that I lean a bit toward the green side. I'm not living off the grid, but I do have a lot of CFL lights in my home, and I recycle just about everything I can. So, when Kari told me about the work she does, I was immediately intrigued. Relan has a unique business model because they don't sell anything direct to consumers. They're a B2B business that takes vinyl materials from companies that do billboard and banner advertising, makes products out of that vinyl, and then sells the products back to the original company. The companies then use those items as promos, trade show giveaways, or sell them in their own shops. The point of it the business model is to make businesses accountable for their waste, and do something with it other than put it into a landfill. As I said, this is an unusual conversation for the Fresh Rag Show, but I believe Relan's business model is so compelling, I had to share with you all, and I'm sure you will find some value in the story Kari shares with all of us. Relative Links Relan Bags and Accessories Support our Sponsor: Bluehost Web Services Music - Careful by Slippery Slope Rate and Subscribe to the show in iTunes   Today on the show, I’m bringing on an uncommon personality because Kari Brizius is not a creative in the traditional sense. She definitely has a creative sense, but even she will tell you that she’s not a traditionally creative person. That said, the business that she’s building with her mother is doing some truly creative things.

One side of most don’t know about me is that I lean a bit toward the green side. I’m not living off the grid, but I do have a lot of CFL lights in my home, and I recycle just about everything I can. So, when Kari told me about the work she does, I was immediately intrigued.

Relan has a unique business model because they don’t sell anything direct to consumers. They’re a B2B business that takes vinyl materials from companies that do billboard and banner advertising, makes products out of that vinyl, and then sells the products back to the original company. The companies then use those items as promos, trade show giveaways, or sell them in their own shops. The point of it the business model is to make businesses accountable for their waste, and do something with it other than put it into a landfill.

As I said, this is an unusual conversation for the Fresh Rag Show, but I believe Relan’s business model is so compelling, I had to share with you all, and I’m sure you will find some value in the story Kari shares with all of us.

Relative Links

 

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Today on the show, I’m bringing on an uncommon personality because Kari Brizius is not a creative in the traditional sense. She definitely has a creative sense, but even she will tell you that she’s not a traditionally creative person. That said, Today on the show, I’m bringing on an uncommon personality because Kari Brizius is not a creative in the traditional sense. She definitely has a creative sense, but even she will tell you that she’s not a traditionally creative person. That said, the business that she’s building with her mother is doing some truly creative […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 56:36
Janine Vangool of Uppercase Magazine Can Do Anything! http://www.freshrag.com/janine-vangool-of-uppercase-magazine-can-do-anything/ Fri, 24 Oct 2014 14:00:52 +0000 http://www.freshrag.com/?p=9229 http://www.freshrag.com/janine-vangool-of-uppercase-magazine-can-do-anything/#comments http://www.freshrag.com/janine-vangool-of-uppercase-magazine-can-do-anything/feed/ 2 I'm warning you all ahead of time, I will definitely be soaking our guest with compliments this entire episode. Well, maybe not the entire episode, but quite often, to which I'm worried it got a little uncomfortable. I promise, no flirting at all. However, I am stoked to have today's guest featured on the Fresh Rag Show today because she is someone that I have admired from a distance for awhile because of the work she does, and it was only a matter of time before I got her here. Janine Vangool is the publisher, editor, designer and founder of Uppercase Magazine, one of my top favorite independent mags, and it's fair to say that she is responsible for starting a trend in independent lifestyle magazines. It was only after her that I found some of my other favorite magazines, and I'm a happier consumer of paper goods because of Janine. Uppercase Magazine isn't something you would normally expect a strapping, burly dude like myself to read, but since I came from the magazine world, and I am a fan of really nice design, the combination of those two culminated in the pages of Uppercase makes me very happy. Relative Links Life After Christmas Janine and Uppercase Magazine Music - All I Can by My Body Rate and Subscribe to the Show I’m warning you all ahead of time, I will definitely be soaking our guest with compliments this entire episode. Well, maybe not the entire episode, but quite often, to which I’m worried it got a little uncomfortable. I promise, no flirting at all. However, I am stoked to have today’s guest featured on the Fresh Rag Show today because she is someone that I have admired from a distance for awhile because of the work she does, and it was only a matter of time before I got her here.

Janine Vangool is the publisher, editor, designer and founder of Uppercase Magazine, one of my top favorite independent mags, and it’s fair to say that she is responsible for starting a trend in independent lifestyle magazines. It was only after her that I found some of my other favorite magazines, and I’m a happier consumer of paper goods because of Janine.

Uppercase Magazine isn’t something you would normally expect a strapping, burly dude like myself to read, but since I came from the magazine world, and I am a fan of really nice design, the combination of those two culminated in the pages of Uppercase makes me very happy.

Relative Links

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I’m warning you all ahead of time, I will definitely be soaking our guest with compliments this entire episode. Well, maybe not the entire episode, but quite often, to which I’m worried it got a little uncomfortable. I promise, no flirting at all. I’m warning you all ahead of time, I will definitely be soaking our guest with compliments this entire episode. Well, maybe not the entire episode, but quite often, to which I’m worried it got a little uncomfortable. I promise, no flirting at all. However, I am stoked to have today’s guest featured on the Fresh […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 55:36
Aaron Draplin Loves You—Hates Kid Rock! http://www.freshrag.com/aaron-draplin-loves-you-hates-kid-rock/ Wed, 22 Oct 2014 08:00:01 +0000 http://www.freshrag.com/?p=9227 http://www.freshrag.com/aaron-draplin-loves-you-hates-kid-rock/#comments http://www.freshrag.com/aaron-draplin-loves-you-hates-kid-rock/feed/ 2 Today is a momentous day because I'm talking with one of my design heroes. It seems weird to consider someone who is a peer a hero, but I appreciate Aaron Draplin for all he does, and that goes beyond the scope of his design skill. Aaron has a gift for telling it exactly as he sees it, and whether that's him edifying Kid Rock, or embracing the greater aspects of Americana and punk rock, you know whatever you hear during this interview is 100% genuine Draplin, and we wouldn't have it any other way... even with all the F-Bombs. Pre-Rollin I've opened the doors for pre-order on my program, Life After Christmas. This training is all about helping you build a sustainable, year-round business that become impervious to the sway of seasonal sales fluctuations. Relative Links Life After Christmas! Draplin Design Co Field Notes Notebooks Music - Side FX by Denetia & Sene Rate and Subscribe to the Show Today is a momentous day because I’m talking with one of my design heroes. It seems weird to consider someone who is a peer a hero, but I appreciate Aaron Draplin for all he does, and that goes beyond the scope of his design skill.

Aaron has a gift for telling it exactly as he sees it, and whether that’s him edifying Kid Rock, or embracing the greater aspects of Americana and punk rock, you know whatever you hear during this interview is 100% genuine Draplin, and we wouldn’t have it any other way… even with all the F-Bombs.

Pre-Rollin

I’ve opened the doors for pre-order on my program, Life After Christmas. This training is all about helping you build a sustainable, year-round business that become impervious to the sway of seasonal sales fluctuations.

Relative Links

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Today is a momentous day because I’m talking with one of my design heroes. It seems weird to consider someone who is a peer a hero, but I appreciate Aaron Draplin for all he does, and that goes beyond the scope of his design skill. Today is a momentous day because I’m talking with one of my design heroes. It seems weird to consider someone who is a peer a hero, but I appreciate Aaron Draplin for all he does, and that goes beyond the scope of his design skill. Aaron has a gift for telling it exactly as he […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:21:40
Flying Business Class with Natalie Sisson, The Suitcase Entrepreneur http://www.freshrag.com/flying-business-class-with-natalie-sisson-the-suitcase-entrepreneur/ Wed, 15 Oct 2014 10:00:12 +0000 http://www.freshrag.com/?p=9204 http://www.freshrag.com/flying-business-class-with-natalie-sisson-the-suitcase-entrepreneur/#respond http://www.freshrag.com/flying-business-class-with-natalie-sisson-the-suitcase-entrepreneur/feed/ 0 Many of us entrepreneurs have this dream of living a lifestyle that allows us to go where we want, travel to an fro, making tracks in any direction that we deem necessary, but very few of us seem to make the jump. We have 'responsibilities' like families, bills, a business that's rooted, and the idea of picking up stakes to head off into the next green pasture seems like a near impossibility. Lord knows I've wanted to travel more, spend more time abroad, and see wonders that I will never find her in the States, but then reality sets in and we always find reasons why we can't; I find reasons why I can't, but there are other options. Today I brought on Natalie Sisson, the Suitcase Entrepreneur to talk about such problems because she is living the life she wants, and it's not just because she gets to travel wherever her whims might take her. In fact, she does have dreams of settling down a little bit, but don't tell all her reader's that. In fact, what she state on her blog, her videos, her podcast, and all her numerous products is that freedom and happiness are the goals behind her actions, and sometimes staying planted, but having wealth in other areas can be the reward. Things we discuss in this episode with Natalie Sisson Why is the word entrepreneur so hard to say and spell? What is her compulsion with chasing outrageous challenges? What's important to remember for wayward travelers who also runs businesses? How can a business owner who makes products turn their life into a suitcase carrying dream? Natalie may not have the answers to all of life's problems, but she certainly has figured out some of the biggest issues, and it all starts with a pursuit of something greater than herself. Sure, travel is fun, adventure is awesome, but helping others find their happiness and freedom is what makes her thrive. Come hang out and see what I'm talking about. Relative Links Natalie's Freedom Plan The Suitcase Entrepreneur Music - Crown by As Elephants Are Rate and Subscribe to the show! Join the newsletter and get updated faster Many of us entrepreneurs have this dream of living a lifestyle that allows us to go where we want, travel to an fro, making tracks in any direction that we deem necessary, but very few of us seem to make the jump. We have ‘responsibilities’ like families, bills, a business that’s rooted, and the idea of picking up stakes to head off into the next green pasture seems like a near impossibility.

Lord knows I’ve wanted to travel more, spend more time abroad, and see wonders that I will never find her in the States, but then reality sets in and we always find reasons why we can’t; I find reasons why I can’t, but there are other options.

Today I brought on Natalie Sisson, the Suitcase Entrepreneur to talk about such problems because she is living the life she wants, and it’s not just because she gets to travel wherever her whims might take her. In fact, she does have dreams of settling down a little bit, but don’t tell all her reader’s that. In fact, what she state on her blog, her videos, her podcast, and all her numerous products is that freedom and happiness are the goals behind her actions, and sometimes staying planted, but having wealth in other areas can be the reward.

Things we discuss in this episode with Natalie Sisson

  • Why is the word entrepreneur so hard to say and spell?
  • What is her compulsion with chasing outrageous challenges?
  • What’s important to remember for wayward travelers who also runs businesses?
  • How can a business owner who makes products turn their life into a suitcase carrying dream?

Natalie may not have the answers to all of life’s problems, but she certainly has figured out some of the biggest issues, and it all starts with a pursuit of something greater than herself. Sure, travel is fun, adventure is awesome, but helping others find their happiness and freedom is what makes her thrive. Come hang out and see what I’m talking about.

Relative Links

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Many of us entrepreneurs have this dream of living a lifestyle that allows us to go where we want, travel to an fro, making tracks in any direction that we deem necessary, but very few of us seem to make the jump. Many of us entrepreneurs have this dream of living a lifestyle that allows us to go where we want, travel to an fro, making tracks in any direction that we deem necessary, but very few of us seem to make the jump. We have ‘responsibilities’ like families, bills, a business that’s rooted, and the idea […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 43:59
Kristi Soomer Promises to Bring You Retail Bliss http://www.freshrag.com/kristi-soomer-promises-to-bring-you-retail-bliss/ Fri, 10 Oct 2014 14:46:17 +0000 http://www.freshrag.com/?p=9195 http://www.freshrag.com/kristi-soomer-promises-to-bring-you-retail-bliss/#comments http://www.freshrag.com/kristi-soomer-promises-to-bring-you-retail-bliss/feed/ 2 I've got a special guest on the show today, Kristi Soomer of Retail Bliss and Encircled. The conversation revolves around the idea of starting your own shop on your own e-commerce site, specifically Shopify.com. I've mentioned Shopify several times in the past as a viable option for those of you who might be looking to take yourself away from marketplaces like Etsy and others, but I do not have any personal experience with Shopify, so it's been tough for me to talk about. I had been casually looking for someone to talk to about the site, but honestly not putting too much energy into seeking them out. In a moment of serendipitous discovery, I saw a post in a Facebook group from Kristi about how she was hosting a free webinar on the subject of Shopify, and it's happening soon, so I wanted to get this conversation out to you so you could take advantage of that opportunity. Even if you're not looking to start your own Shopify store, there's a tremendous amount of wisdom in her words on the subject of retail and selling online. Check it out. Relative Links Join the free Spotify webinar Kristi's retail shop, Encircled What is Shopify Lose My Mind - Bel Esprit Rate and subscribe to the show   I’ve got a special guest on the show today, Kristi Soomer of Retail Bliss and Encircled. The conversation revolves around the idea of starting your own shop on your own e-commerce site, specifically Shopify.com. I’ve mentioned Shopify several times in the past as a viable option for those of you who might be looking to take yourself away from marketplaces like Etsy and others, but I do not have any personal experience with Shopify, so it’s been tough for me to talk about. I had been casually looking for someone to talk to about the site, but honestly not putting too much energy into seeking them out.

In a moment of serendipitous discovery, I saw a post in a Facebook group from Kristi about how she was hosting a free webinar on the subject of Shopify, and it’s happening soon, so I wanted to get this conversation out to you so you could take advantage of that opportunity.

Even if you’re not looking to start your own Shopify store, there’s a tremendous amount of wisdom in her words on the subject of retail and selling online. Check it out.

Relative Links

 

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I’ve got a special guest on the show today, Kristi Soomer of Retail Bliss and Encircled. The conversation revolves around the idea of starting your own shop on your own e-commerce site, specifically Shopify.com. I’ve got a special guest on the show today, Kristi Soomer of Retail Bliss and Encircled. The conversation revolves around the idea of starting your own shop on your own e-commerce site, specifically Shopify.com. I’ve mentioned Shopify several times in the past as a viable option for those of you who might be looking to […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 44:53
Michael Oneal of the Solopreneur Hour Kicked Me in the Right Place http://www.freshrag.com/michael-oneal-of-the-solopreneur-hour-kicked-me-in-the-right-place/ Wed, 08 Oct 2014 13:00:53 +0000 http://www.freshrag.com/?p=9185 http://www.freshrag.com/michael-oneal-of-the-solopreneur-hour-kicked-me-in-the-right-place/#respond http://www.freshrag.com/michael-oneal-of-the-solopreneur-hour-kicked-me-in-the-right-place/feed/ 0 In the immortal words of ICE-T, "I'd rather be a New Jack Hustler," which is the overarching theme to this episode of the Fresh Rag Show, featuring podcaster, car nut, musician and entrepreneur, Michael O'Neal of the Solopreneur Hour. I had the pleasure of meeting Michael at a podcasting conference back in August of 2014 and his keynote had a profound effect on me because it took what I thought I knew about my business model and turned it on it's head. After my his speech, and the follow-up Q&A session, I hopped in the car and headed back to the airport to head home from the conference. With time to kill in the airport, I spent the next few hours working out the future game plan of FreshRag, and I have Michael to blame for more of it. In this conversation we talk about many thing, and we diverge into some interesting areas, but here's a few items to tantalize you. What We Discuss How artists can use their voice to win fans What a proper money mindset can do for your business Whether "hustle" can be learned or not Favorite cars and heroes Why with think Chris Brogan should change his name Michael is an inspiration, and even if he's not the typical guest I would have on the show, he definitely brings the thunder when it comes to insight on how to get a business moving and keep the momentum up. I encourage you to hang out and listen in as he drops one knowledge bomb after another. If you don't walk away smarter, go back and listen again, because you might have missed something. Relative Links Michael O'Neal - Solopreneur Hour What is a sleeper? High Castle by Thurz Red Bull Sound Select Remember to subscribe and rate the show in iTunes   In the immortal words of ICE-T, “I’d rather be a New Jack Hustler,” which is the overarching theme to this episode of the Fresh Rag Show, featuring podcaster, car nut, musician and entrepreneur, Michael O’Neal of the Solopreneur Hour.

I had the pleasure of meeting Michael at a podcasting conference back in August of 2014 and his keynote had a profound effect on me because it took what I thought I knew about my business model and turned it on it’s head. After my his speech, and the follow-up Q&A session, I hopped in the car and headed back to the airport to head home from the conference. With time to kill in the airport, I spent the next few hours working out the future game plan of FreshRag, and I have Michael to blame for more of it.

In this conversation we talk about many thing, and we diverge into some interesting areas, but here’s a few items to tantalize you.

What We Discuss

  • How artists can use their voice to win fans
  • What a proper money mindset can do for your business
  • Whether “hustle” can be learned or not
  • Favorite cars and heroes
  • Why with think Chris Brogan should change his name

Michael is an inspiration, and even if he’s not the typical guest I would have on the show, he definitely brings the thunder when it comes to insight on how to get a business moving and keep the momentum up. I encourage you to hang out and listen in as he drops one knowledge bomb after another. If you don’t walk away smarter, go back and listen again, because you might have missed something.

Relative Links

 

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In the immortal words of ICE-T, “I’d rather be a New Jack Hustler,” which is the overarching theme to this episode of the Fresh Rag Show, featuring podcaster, car nut, musician and entrepreneur, Michael O’Neal of the Solopreneur Hour. In the immortal words of ICE-T, “I’d rather be a New Jack Hustler,” which is the overarching theme to this episode of the Fresh Rag Show, featuring podcaster, car nut, musician and entrepreneur, Michael O’Neal of the Solopreneur Hour. I had the pleasure of meeting Michael at a podcasting conference back in August of 2014 […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:04:41
From the Vault, The Pugilist Designer, Hollywood Mark Brickey http://www.freshrag.com/from-the-vault-the-pugilist-designer-hollywood-mark-brickey/ Fri, 03 Oct 2014 22:06:28 +0000 http://www.freshrag.com/?p=9182 http://www.freshrag.com/from-the-vault-the-pugilist-designer-hollywood-mark-brickey/#respond http://www.freshrag.com/from-the-vault-the-pugilist-designer-hollywood-mark-brickey/feed/ 0 I've decided to start bringing back some older interviews from the past and reintroducing them in a new segment called From the Vault. I'll be reintroducing some of the best interviews we've had in the past that some of you may have missed or forgotten about. Just like wine in the cellar, these interviews might be a bit dusty, but they can still be just as good now, if not better, so why not dust it off and crack this sucker open. Let's get drunk on some new, creative ideas. Today's conversation is with one of the show's most popular guests, digging back to his very first time coming on the show, and I promise you will laugh and learn your way through finding your passion in a creative business. You'll also get your fill of 4-letter words, because we get a bit rowdy with the language. Relative Links Hero Handmade Adventures in Design Rate and Subscribe to the Show Sign up to get juicy tidbits in your email inbox   I’ve decided to start bringing back some older interviews from the past and reintroducing them in a new segment called From the Vault. I’ll be reintroducing some of the best interviews we’ve had in the past that some of you may have missed or forgotten about. Just like wine in the cellar, these interviews might be a bit dusty, but they can still be just as good now, if not better, so why not dust it off and crack this sucker open. Let’s get drunk on some new, creative ideas.

Today’s conversation is with one of the show’s most popular guests, digging back to his very first time coming on the show, and I promise you will laugh and learn your way through finding your passion in a creative business. You’ll also get your fill of 4-letter words, because we get a bit rowdy with the language.

Relative Links

 

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I’ve decided to start bringing back some older interviews from the past and reintroducing them in a new segment called From the Vault. I’ll be reintroducing some of the best interviews we’ve had in the past that some of you may have missed or forgotten... I’ve decided to start bringing back some older interviews from the past and reintroducing them in a new segment called From the Vault. I’ll be reintroducing some of the best interviews we’ve had in the past that some of you may have missed or forgotten about. Just like wine in the cellar, these interviews might […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:12:25
Starving Artist vs. Hungry Artist – Which Are You? http://www.freshrag.com/starving-artist-vs-hungry-artist/ Wed, 01 Oct 2014 10:00:58 +0000 http://www.freshrag.com/?p=9165 http://www.freshrag.com/starving-artist-vs-hungry-artist/#respond http://www.freshrag.com/starving-artist-vs-hungry-artist/feed/ 0 Welcome back, Folks! I'm glad you came around to find us at our new address. If you don't know what I mean, recently I switched up the RSS feed for the podcast and it's now in a new location on iTunes, so if you were a subscriber, now is a good time to go back into iTunes and resubscribe to the new address so you don't miss a single episode. Click Here to make that happen. If you use a different app for your podcast enjoyment, you'll have to go back in and search for the show again. Hopefully you won't have any issues, but if you do, please give me a shout below, or email me direct: dave[at]freshrag[dot]com. On this episode, I talk about the future of the season, what guests I have coming on, along with some snippets of some upcoming episodes. I have a laundry list of amazing guests coming, including Aaron Draplin of Draplin Design Co., Janine Vangool of Uppercase Magazine, and Michael O'Neal of the Solopreneur Hour, just to name a few. There's going to be a lot more episodes this season because I will be incorporating some of the archive content from the past in a unique way the brings back some solid stories that deserve sharing, but gets right to the point, with no extraneous chit chat from yours truly. I also talk about a subject that's been on my mind for awhile, and that's the difference between a starving artists and hungry artists. I wrote about this on the blog, but I expanded on the subject on the episode because I think I may have solved a very important problem that needed addressing. Relative Links Rate and Subscribe Today! Blog post about starving artists vs hungry artists Boring by Kenn Drick Welcome back, Folks! I’m glad you came around to find us at our new address. If you don’t know what I mean, recently I switched up the RSS feed for the podcast and it’s now in a new location on iTunes, so if you were a subscriber, now is a good time to go back into iTunes and resubscribe to the new address so you don’t miss a single episode. Click Here to make that happen.

If you use a different app for your podcast enjoyment, you’ll have to go back in and search for the show again. Hopefully you won’t have any issues, but if you do, please give me a shout below, or email me direct: dave[at]freshrag[dot]com.

On this episode, I talk about the future of the season, what guests I have coming on, along with some snippets of some upcoming episodes. I have a laundry list of amazing guests coming, including Aaron Draplin of Draplin Design Co., Janine Vangool of Uppercase Magazine, and Michael O’Neal of the Solopreneur Hour, just to name a few.

There’s going to be a lot more episodes this season because I will be incorporating some of the archive content from the past in a unique way the brings back some solid stories that deserve sharing, but gets right to the point, with no extraneous chit chat from yours truly.

I also talk about a subject that’s been on my mind for awhile, and that’s the difference between a starving artists and hungry artists. I wrote about this on the blog, but I expanded on the subject on the episode because I think I may have solved a very important problem that needed addressing.

Relative Links

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Welcome back, Folks! I’m glad you came around to find us at our new address. If you don’t know what I mean, recently I switched up the RSS feed for the podcast and it’s now in a new location on iTunes, so if you were a subscriber, Welcome back, Folks! I’m glad you came around to find us at our new address. If you don’t know what I mean, recently I switched up the RSS feed for the podcast and it’s now in a new location on iTunes, so if you were a subscriber, now is a good time to go back […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 50:15
Let’s Talk About True Mastery http://www.freshrag.com/season-two-finale-lets-talk-about-mastery/ Wed, 10 Sep 2014 08:00:02 +0000 http://www.freshrag.com/?p=9043 http://www.freshrag.com/season-two-finale-lets-talk-about-mastery/#respond http://www.freshrag.com/season-two-finale-lets-talk-about-mastery/feed/ 0 This is episode 20, and that means the end of another killer season of the Fresh Rag Show. I'm so happy with how this season ended up, despite all the potential guests who flaked out on us. It was a seemingly rare circumstance of 10 scheduled interviews and not one of them being a male individual. That might say something about me, but more likely, something about the people who gravitate toward this show. With a demographic of mostly women, it's not ridiculous to imagine an entire season of females, and I'm sure it helps a majority of you to see that there are a lot of prominent ladies in the world making serious headway in the creative fields. Gender really doesn't matter that much in the scope of creativity, but being raised by a single mom all my young life, I'm a bit more in tune with the idea that we need to celebrate the ladies in business a bit more. My mom wouldn't have it any other way. That said, I am going to get more guys on the show next season, but don't worry, I won't be going tit for tat, trying to get a full season of Y-chromosome holders. In fact, it's already shaping up to be a good mix, so you'll enjoy it, I'm sure. As I started to wrap up this season of "Going Pro", I was stuck for a theme for Season 3. Then, as I was hanging out with people at the Podcast Movement Conference last month, in a room filled with people who have influenced me over the years, it came to me that next season should be about Influence. Everyone on the show next season comes on as either a direct influence on me, or someone that is making a bit influence with others in the creative world, and I guarantee, by the end of it all, you'll be heavily influenced as well. What's In This Episode My latest triumph over technology How I'm streamlining my process of the podcast The potential of more episodes per week in the future A short recap of all the season's highlights Introducing the Fresh Rag Masters Why community is the most important thing you should add to your business this year It's been a crazy, up and down year. I've made several announcements and proclamations during that time, many of which didn't come to fruition in a timely manner. Sometime in the spring, I mentioned that I was going to be phasing out my one-on-one coaching in lieu of group coaching. It took me a long, long time to make that happen, but when I got hit with a proverbial smack down about my business recently, I decided it was time to make the leap. Effective immediately, I'm opening the doors on The Fresh Rag Masters, my mastermind training specially designed to help you identify the holes in your branding game. Why is branding important? Branding isn't important—It's EVERYTHING! Seriously, branding is the essence of everything you do with your products and services, and if you're not considering how that is being seen by your potential customers, then you're missing an opportunity. The Fresh Rag Masters is here to help you find those opportunities before they get away from you. The wisdom of others, accountability for days, homework to keep you on point, specialized conversations with seasoned pros, and of course, direct connection to me—why wouldn't you want be involved in something so awesome? Don't hesitate—join the Fresh Rag Masters today, because the door is only open for s short time. Don't miss out. Relative Links Fresh Rag Masters Fresh Rag Show Archive 100k Podcast Downloads in 62 Days Ray Ortega of Podcaster's Studio Behringer Xenyx X1832 Mixer AudioTechnica ATR2100 Blue Icicle Preamp This episode sponsored by Bluehost. Get all your web hosting needs handled, quick, easy, and at less money than most other hosting companies. Fresh Rag is powered by Bluehost, and I wouldn’t have it any other way. This is episode 20, and that means the end of another killer season of the Fresh Rag Show. I’m so happy with how this season ended up, despite all the potential guests who flaked out on us. It was a seemingly rare circumstance of 10 scheduled interviews and not one of them being a male individual. That might say something about me, but more likely, something about the people who gravitate toward this show.

With a demographic of mostly women, it’s not ridiculous to imagine an entire season of females, and I’m sure it helps a majority of you to see that there are a lot of prominent ladies in the world making serious headway in the creative fields. Gender really doesn’t matter that much in the scope of creativity, but being raised by a single mom all my young life, I’m a bit more in tune with the idea that we need to celebrate the ladies in business a bit more. My mom wouldn’t have it any other way.

That said, I am going to get more guys on the show next season, but don’t worry, I won’t be going tit for tat, trying to get a full season of Y-chromosome holders. In fact, it’s already shaping up to be a good mix, so you’ll enjoy it, I’m sure.

As I started to wrap up this season of “Going Pro”, I was stuck for a theme for Season 3. Then, as I was hanging out with people at the Podcast Movement Conference last month, in a room filled with people who have influenced me over the years, it came to me that next season should be about Influence.

Everyone on the show next season comes on as either a direct influence on me, or someone that is making a bit influence with others in the creative world, and I guarantee, by the end of it all, you’ll be heavily influenced as well.

What’s In This Episode

  • My latest triumph over technology
  • How I’m streamlining my process of the podcast
  • The potential of more episodes per week in the future
  • A short recap of all the season’s highlights
  • Introducing the Fresh Rag Masters
  • Why community is the most important thing you should add to your business this year

It’s been a crazy, up and down year. I’ve made several announcements and proclamations during that time, many of which didn’t come to fruition in a timely manner. Sometime in the spring, I mentioned that I was going to be phasing out my one-on-one coaching in lieu of group coaching.

It took me a long, long time to make that happen, but when I got hit with a proverbial smack down about my business recently, I decided it was time to make the leap. Effective immediately, I’m opening the doors on The Fresh Rag Masters, my mastermind training specially designed to help you identify the holes in your branding game.

Why is branding important?

Branding isn’t important—It’s EVERYTHING! Seriously, branding is the essence of everything you do with your products and services, and if you’re not considering how that is being seen by your potential customers, then you’re missing an opportunity. The Fresh Rag Masters is here to help you find those opportunities before they get away from you.

The wisdom of others, accountability for days, homework to keep you on point, specialized conversations with seasoned pros, and of course, direct connection to me—why wouldn’t you want be involved in something so awesome? Don’t hesitate—join the Fresh Rag Masters today, because the door is only open for s short time. Don’t miss out.

Relative Links

This episode sponsored by Bluehost. Get all your web hosting needs handled, quick, easy, and at less money than most other hosting companies. Fresh Rag is powered by Bluehost, and I wouldn’t have it any other way.
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This is episode 20, and that means the end of another killer season of the Fresh Rag Show. I’m so happy with how this season ended up, despite all the potential guests who flaked out on us. It was a seemingly rare circumstance of 10 scheduled interview... This is episode 20, and that means the end of another killer season of the Fresh Rag Show. I’m so happy with how this season ended up, despite all the potential guests who flaked out on us. It was a seemingly rare circumstance of 10 scheduled interviews and not one of them being a male […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 49:59
What Promise Are You Making to Your Customers With Your Branding? http://www.freshrag.com/what-promise-are-you-making-to-your-customers-with-your-branding/ Mon, 08 Sep 2014 12:49:40 +0000 http://www.freshrag.com/?p=8989 http://www.freshrag.com/what-promise-are-you-making-to-your-customers-with-your-branding/#respond http://www.freshrag.com/what-promise-are-you-making-to-your-customers-with-your-branding/feed/ 0 This episode of Off The Books is a replay of my most recent webinar, Brand Mastery. Some of you may not have joined in, for whatever crazy reason, but now you can listen in to the entire webinar and get some tremendous value, if I may say so myself. You didn't even have to give up your email address. I want to give a big shout out to my friend, Berni Xiong for being the moderator of the event. She fielded questions for me during the webinar, posted up on social media, and totally engaged the crowd, for which I am eternally grateful. Please give her a big thumbs up, and visit her podcast, The Shut Up Show. What we discuss in this episode What is branding and why it's important How to implement a 5-step branding process Sharks with lasers and rockets (no, really!) Q&A live coaching with one of my favorite contemporary artists How community can help build a brand Introduction to Fresh Rag Masters, a mastermind training group for creative entrepreneurs We have one more episode in this season, and in that episode, I'm going to be talking quite about about the Fresh Rag Masters program which brings together creative peeps just like you in a way that helps foster the creative community, and gives you the power and insight to grow your business at a rapid rate. I'm really stoked to be offering this mastermind group, and I hope some of you take advantage of the opportunity. Stay tuned to Wednesday's episode if you want to know more, but you can get a jump on that by hitting up this link: www.freshrag.com/freshragmasters/ Relative Links Download the Presentation PDF Fresh Rag Masters Anne Marie Talon's art Berni Xiong Shana Lafore (for being the silent wingman) This episode sponsored by Bluehost. Get all your web hosting needs handled, quick, easy, and at less money than most other hosting companies. Fresh Rag is powered by Bluehost, and I wouldn’t have it any other way. This episode of Off The Books is a replay of my most recent webinar, Brand Mastery. Some of you may not have joined in, for whatever crazy reason, but now you can listen in to the entire webinar and get some tremendous value, if I may say so myself. You didn’t even have to give up your email address.

I want to give a big shout out to my friend, Berni Xiong for being the moderator of the event. She fielded questions for me during the webinar, posted up on social media, and totally engaged the crowd, for which I am eternally grateful. Please give her a big thumbs up, and visit her podcast, The Shut Up Show.

What we discuss in this episode

  • What is branding and why it’s important
  • How to implement a 5-step branding process
  • Sharks with lasers and rockets (no, really!)
  • Q&A live coaching with one of my favorite contemporary artists
  • How community can help build a brand
  • Introduction to Fresh Rag Masters, a mastermind training group for creative entrepreneurs

We have one more episode in this season, and in that episode, I’m going to be talking quite about about the Fresh Rag Masters program which brings together creative peeps just like you in a way that helps foster the creative community, and gives you the power and insight to grow your business at a rapid rate.

I’m really stoked to be offering this mastermind group, and I hope some of you take advantage of the opportunity. Stay tuned to Wednesday’s episode if you want to know more, but you can get a jump on that by hitting up this link: www.freshrag.com/freshragmasters/

Relative Links

This episode sponsored by Bluehost. Get all your web hosting needs handled, quick, easy, and at less money than most other hosting companies. Fresh Rag is powered by Bluehost, and I wouldn’t have it any other way.
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This episode of Off The Books is a replay of my most recent webinar, Brand Mastery. Some of you may not have joined in, for whatever crazy reason, but now you can listen in to the entire webinar and get some tremendous value, if I may say so myself. This episode of Off The Books is a replay of my most recent webinar, Brand Mastery. Some of you may not have joined in, for whatever crazy reason, but now you can listen in to the entire webinar and get some tremendous value, if I may say so myself. You didn’t even have to give […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:22:57
Questions and Answers with Dave and Linsi http://www.freshrag.com/questions-and-answers-with-dave-and-linsi/ Wed, 03 Sep 2014 08:00:17 +0000 http://www.freshrag.com/?p=9046 http://www.freshrag.com/questions-and-answers-with-dave-and-linsi/#respond http://www.freshrag.com/questions-and-answers-with-dave-and-linsi/feed/ 0 Today I brought back my friend Linsi Brownson of Spark Collaborative to help me out with a laundry list of questions I'd received from listeners. I could answer these all day long, but at some point I need a little validation or perhaps contrary point of view. I openly admit, I don't know all the answers, so Linsi is here to either back up my play, or tell me where to step off. What we discuss in this episode How to find people to interact and network with locally. When it's a good time to strike out to follow the dream of being a creative entrepreneur. What direction should you take your work if you don't know your market How to start an email list when you have nothing established What to do with your art when you're not a "good business person" And more... Make sure to get in on my live webinar... Today is your last and final chance to sign up for my free webinar, Brand Mastery. This event goes live at 6:30pm Pacific time today. If you haven't signed up for this free event, get in there because we're going to be dropping some serious knowledge on how brands succeed, and how you can use it to your advantage. Don't wait, GO NOW. Big thanks to Rebekah, Jess, Katherine, Vitus, Jules, Kara, Hilary and of course, Linsi for being part of this episode. Relative Links Brand Mastery Free Webinar! Linsi Brownson – Spark Collaborative Join the Fresh Rag Army Facebook Group Selling Art Online Book Track 1 - Northern Lights by Allo Darlin Track 2 - So Crazy by Stripper Visit Our Sponsor This episode sponsored by Bluehost. Get all your web hosting needs handled, quick, easy, and at less money than most other hosting companies. Fresh Rag is powered by Bluehost, and I wouldn’t have it any other way. Today I brought back my friend Linsi Brownson of Spark Collaborative to help me out with a laundry list of questions I’d received from listeners. I could answer these all day long, but at some point I need a little validation or perhaps contrary point of view. I openly admit, I don’t know all the answers, so Linsi is here to either back up my play, or tell me where to step off.

What we discuss in this episode

  • How to find people to interact and network with locally.
  • When it’s a good time to strike out to follow the dream of being a creative entrepreneur.
  • What direction should you take your work if you don’t know your market
  • How to start an email list when you have nothing established
  • What to do with your art when you’re not a “good business person”
  • And more…

Make sure to get in on my live webinar…

Today is your last and final chance to sign up for my free webinar, Brand Mastery. This event goes live at 6:30pm Pacific time today. If you haven’t signed up for this free event, get in there because we’re going to be dropping some serious knowledge on how brands succeed, and how you can use it to your advantage. Don’t wait, GO NOW.

Big thanks to Rebekah, Jess, Katherine, Vitus, Jules, Kara, Hilary and of course, Linsi for being part of this episode.

Relative Links

Visit Our Sponsor

This episode sponsored by Bluehost. Get all your web hosting needs handled, quick, easy, and at less money than most other hosting companies. Fresh Rag is powered by Bluehost, and I wouldn’t have it any other way.

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Today I brought back my friend Linsi Brownson of Spark Collaborative to help me out with a laundry list of questions I’d received from listeners. I could answer these all day long, but at some point I need a little validation or perhaps contrary point ... Today I brought back my friend Linsi Brownson of Spark Collaborative to help me out with a laundry list of questions I’d received from listeners. I could answer these all day long, but at some point I need a little validation or perhaps contrary point of view. I openly admit, I don’t know all the […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:18:21
Artist and Illustrator Quyen Dinh Talks About Quitting in Order to Find Success http://www.freshrag.com/artist-and-illustrator-quyen-dinh-talks-about-quitting-in-order-to-find-success/ Wed, 27 Aug 2014 13:00:01 +0000 http://www.freshrag.com/?p=8959 http://www.freshrag.com/artist-and-illustrator-quyen-dinh-talks-about-quitting-in-order-to-find-success/#respond http://www.freshrag.com/artist-and-illustrator-quyen-dinh-talks-about-quitting-in-order-to-find-success/feed/ 0 Here at Fresh Rag HQ, I get multiple emails a week from people asking to be part of the site, either as a blog post, or featured on the podcast. It's a good problem to have because I get to discover new people on a regular basis. A majority of the requests are not a good fit for the show, and it happens so often, I get a little jaded with the requests. However, every once in awhile, a golden nugget lands in my lap, and I can't help but take advantage of the opportunity, and that is how Quyen Dinh came to be on the show today. Quyen is an artist and illustrator based in Orange County, California, just a few miles away from me, and she's tapped into a gold mine with her current work. Her pension for traditional style tattooing has her crafting some truly interesting work that is a mix of that traditional style combined with various pop culture references. It's a unique idea that has taken off for her to the tune of 10,000+ sales on Etsy in 2 years. I'm glad she decided to come on the show now because if I had discovered her in a year from now, she may be too busy to deal with me. So, welcome Quyen to the show and pay attention as she lends some awesome insight about how to capitalize on opportunities when they present themselves. Make sure to rate this show in iTunes and Stitcher. When you’re done, share it! Relative Links Quyen Dinh's site Quyen on Etsy Track 1 - Catch Your Cold by Evans the Death Track 2 - Ask Me Now by Big Small Trio This episode sponsored by Bluehost. Get all your web hosting needs handled, quick, easy, and at less money than most other hosting companies. Fresh Rag is powered by Bluehost, and I wouldn’t have it any other way. Here at Fresh Rag HQ, I get multiple emails a week from people asking to be part of the site, either as a blog post, or featured on the podcast. It’s a good problem to have because I get to discover new people on a regular basis. A majority of the requests are not a good fit for the show, and it happens so often, I get a little jaded with the requests. However, every once in awhile, a golden nugget lands in my lap, and I can’t help but take advantage of the opportunity, and that is how Quyen Dinh came to be on the show today.

Quyen is an artist and illustrator based in Orange County, California, just a few miles away from me, and she’s tapped into a gold mine with her current work. Her pension for traditional style tattooing has her crafting some truly interesting work that is a mix of that traditional style combined with various pop culture references. It’s a unique idea that has taken off for her to the tune of 10,000+ sales on Etsy in 2 years. I’m glad she decided to come on the show now because if I had discovered her in a year from now, she may be too busy to deal with me.

So, welcome Quyen to the show and pay attention as she lends some awesome insight about how to capitalize on opportunities when they present themselves.

Make sure to rate this show in iTunes and Stitcher.
When you’re done, share it!

Relative Links

This episode sponsored by Bluehost. Get all your web hosting needs handled, quick, easy, and at less money than most other hosting companies. Fresh Rag is powered by Bluehost, and I wouldn’t have it any other way.

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Here at Fresh Rag HQ, I get multiple emails a week from people asking to be part of the site, either as a blog post, or featured on the podcast. It’s a good problem to have because I get to discover new people on a regular basis. Here at Fresh Rag HQ, I get multiple emails a week from people asking to be part of the site, either as a blog post, or featured on the podcast. It’s a good problem to have because I get to discover new people on a regular basis. A majority of the requests are not a […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 56:45
Is Podcasting in Your Future? A Chat With Ozeal Debastos of Connected Creatives http://www.freshrag.com/is-podcasting-in-your-future-a-chat-with-ozeal-debastos-of-connected-creatives/ Tue, 26 Aug 2014 04:09:01 +0000 http://www.freshrag.com/?p=8951 http://www.freshrag.com/is-podcasting-in-your-future-a-chat-with-ozeal-debastos-of-connected-creatives/#comments http://www.freshrag.com/is-podcasting-in-your-future-a-chat-with-ozeal-debastos-of-connected-creatives/feed/ 3 In this episode, I get back together with my friend, Ozeal Debastos of Connected Creatives and the No Permission Needed podcast where we talk about our adventure in Dallas, Texas at the the inaugural Podcast Movement Conference. Whether you're an aspsiring podcaster or not, you'll want to check out this episode because there are lessons to be learned no matter what media you choose as your main source of promotion. In this case, the word podcasting could be easily replaced with blogging, social media, or traditional media because the sentiments are the same in regards to business. What we talk about in this episode: Why is it so damn hot and muggy in Texas (we always have to talk about the weather) A new generation of media creators coming up Who is our real competition in business How to incorporate new efforts in social media Why being a copy-cat is a sure fire way to fail What is the future of broadcasting Some of you may remember my conversation with Ozeal and our mutual friend Carlton where we talked about some of these issue before. It's obvious that the future of our chosen media is right on track with what we were discussing back then, but with the added aspect of having thousands of new people joining the ranks every single week. Even though we are discussing podcasting here, the idea that your competition is increasing with each passing week still should resonate with all of us. As our business competition grows, it's more important now than ever to maintain a standard of excellence in everything we do. I've recently come to grips with this idea in my own work, and am now focusing my energy away from random projects, and refocusing my strengths toward things that benefit my brand as a whole. No longer will I chase the 'butterflies" of different business ideas if they are not in support of my overall brand. If the work I'm doing at this moment isn't in some way helping my core readers or listeners, then I'm not going to focus my attention there, and this will become even more clear this week as I rollout my first ever large scale project. Stay tuned for information regarding the Brand Mastery webinar later today. More about our guest Ozeal Debastos is the founder of Connected Creatives, and organization dedicated to bringing creative individuals together, either through the airwaves on his podcast, No Permission Needed, or in live events he hosts in his hometown of Houston, TX. "We’re a movement of creatives passionate about creativity, entrepreneurship, and discovering the edges of our greatness. Our mantra is to provoke action and inspire creatives to come together for a transformational, interactive experience." I consider Ozeal one of my best podcasting comrades, and I'm glad I got to spend some time hanging out with him, both at the event, and in this conversation. I think you will appreciate all that we had to talk about. So, go pour yourself a cocktail and enjoy the musings of two smooth talking bruthas while we discuss the future of podcasting. Make sure to rate this show in iTunes and Stitcher. When you’re done, share it! Relative Links Connected Creatives Podcast Movement Conference Michael Oneal of Solopreneur Hour Srini Rao of Unmistakable Creative Jamie Tardy of Eventual Millionaire This episode sponsored by Bluehost. Get all your web hosting needs handled, quick, easy, and at less money than most other hosting companies. Fresh Rag is powered by Bluehost, and I wouldn’t have it any other way. show-archived-banner
In this episode, I get back together with my friend, Ozeal Debastos of Connected Creatives and the No Permission Needed podcast where we talk about our adventure in Dallas, Texas at the the inaugural Podcast Movement Conference. Whether you’re an aspsiring podcaster or not, you’ll want to check out this episode because there are lessons to be learned no matter what media you choose as your main source of promotion. In this case, the word podcasting could be easily replaced with blogging, social media, or traditional media because the sentiments are the same in regards to business.

What we talk about in this episode:

  • Why is it so damn hot and muggy in Texas (we always have to talk about the weather)
  • A new generation of media creators coming up
  • Who is our real competition in business
  • How to incorporate new efforts in social media
  • Why being a copy-cat is a sure fire way to fail
  • What is the future of broadcasting

Some of you may remember my conversation with Ozeal and our mutual friend Carlton where we talked about some of these issue before. It’s obvious that the future of our chosen media is right on track with what we were discussing back then, but with the added aspect of having thousands of new people joining the ranks every single week.

Even though we are discussing podcasting here, the idea that your competition is increasing with each passing week still should resonate with all of us. As our business competition grows, it’s more important now than ever to maintain a standard of excellence in everything we do. I’ve recently come to grips with this idea in my own work, and am now focusing my energy away from random projects, and refocusing my strengths toward things that benefit my brand as a whole. No longer will I chase the ‘butterflies” of different business ideas if they are not in support of my overall brand.

If the work I’m doing at this moment isn’t in some way helping my core readers or listeners, then I’m not going to focus my attention there, and this will become even more clear this week as I rollout my first ever large scale project. Stay tuned for information regarding the Brand Mastery webinar later today.

More about our guest

Ozeal Debastos is the founder of Connected Creatives, and organization dedicated to bringing creative individuals together, either through the airwaves on his podcast, No Permission Needed, or in live events he hosts in his hometown of Houston, TX.

“We’re a movement of creatives passionate about creativity, entrepreneurship, and discovering the edges of our greatness. Our mantra is to provoke action and inspire creatives to come together for a transformational, interactive experience.”

I consider Ozeal one of my best podcasting comrades, and I’m glad I got to spend some time hanging out with him, both at the event, and in this conversation. I think you will appreciate all that we had to talk about. So, go pour yourself a cocktail and enjoy the musings of two smooth talking bruthas while we discuss the future of podcasting.

Make sure to rate this show in iTunes and Stitcher.
When you’re done, share it!

Relative Links

This episode sponsored by Bluehost. Get all your web hosting needs handled, quick, easy, and at less money than most other hosting companies. Fresh Rag is powered by Bluehost, and I wouldn’t have it any other way.
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In this episode, I get back together with my friend, Ozeal Debastos of Connected Creatives and the No Permission Needed podcast where we talk about our adventure in Dallas, Texas at the the inaugural Podcast Movement Conference. In this episode, I get back together with my friend, Ozeal Debastos of Connected Creatives and the No Permission Needed podcast where we talk about our adventure in Dallas, Texas at the the inaugural Podcast Movement Conference. Whether you’re an aspsiring podcaster or not, you’ll want to check out this episode because there are lessons […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:22:48
Is Modern Education Killing Creativity? I ask Kathleen Jasper of ConversationED http://www.freshrag.com/is-modern-education-killing-creativity-i-ask-kathleen-jasper-of-conversationed/ Wed, 20 Aug 2014 16:00:09 +0000 http://www.freshrag.com/?p=8890 http://www.freshrag.com/is-modern-education-killing-creativity-i-ask-kathleen-jasper-of-conversationed/#comments http://www.freshrag.com/is-modern-education-killing-creativity-i-ask-kathleen-jasper-of-conversationed/feed/ 3 This is not your typical Fresh Rag Show conversation, but this is a conversation that is needed probably more than any other we have had since the start of the show. Today I'm talking with Kathleen Jasper of ConversationED.com, a woman on a mission to change the status quo of how we educate our kids in America. Whether you have kids or not, this is an essential conversation because the power that be are trying to turn the children of the world into standardized test taking drones whose only goal is to study to pass a multiple-choice test that does nothing but justify the high cost of standardized testing. The truth is, not all kids learn the same way, yet we are trying our hardest to squeeze every single square peg into the round hole of Common Core. Meanwhile, as new standards in math, science and language are pushed upon them, other programs like art, music and sports are being removed to make room for industrialized education. Kathleen Jasper wants nothing more than for you to stand up for your kids, and/or the kids in your community, because it is through our communities that we can make substantial change, and that is why Kathleen is here to talk to us today. Things We Talk About in This Episode What is Standardized Testing? Who is Behind the Problem? What are the Politics Surrounding the Education Issue? What is Common Core? Who is Doing Things Right in Regards to Public Education? What Can We Do as a Society? More About Kathleen Jasper? After spending the bulk of her adult life as an educator and a school administrator, Kathleen had enough of the status quo. She left her position as a high school assistant principal in order to make ConversationED a full time effort. Kathleen admits, "On the weekends I was an activist, but during the week I was contributing to the problem as an assistant principal enforcing bad education policy," and she decided she could no longer hide her distaste for the situation normal. Kathleen is a self-proclaimed  "activist, educator, writer and game-changer inciting a conversation about education policy and action." She also work with public schools and colleges as a consultant, to "impact necessary change to move forward with innovation and creativity." This Episode's Sponsor Bluehost - Reliable, Easy and Inexpensive Web Hosting If you're in the market for a new hosting company, give Bluehost a look. There are a lot of choices out there for hosting, but nobody has given me the support I needed quite like Bluehost, even on the worst of days. They also offer one-button of software add-ons like Wordpress free of charge. They should charge more, but they don't, and their prices are some of the best around. Bluehost is the hosting company of record for FreshRag.com, and I like it that way. Relative Links ConversationED Kathleen Jasper on Twitter ConversationED on Facebook Opt-Out Organizations The Problem With Common Core Track 1 - As I Unfold by Kembe X Track 2 - I Was a Boy by The How This is not your typical Fresh Rag Show conversation, but this is a conversation that is needed probably more than any other we have had since the start of the show. Today I’m talking with Kathleen Jasper of ConversationED.com, a woman on a mission to change the status quo of how we educate our kids in America.

Whether you have kids or not, this is an essential conversation because the power that be are trying to turn the children of the world into standardized test taking drones whose only goal is to study to pass a multiple-choice test that does nothing but justify the high cost of standardized testing.

The truth is, not all kids learn the same way, yet we are trying our hardest to squeeze every single square peg into the round hole of Common Core. Meanwhile, as new standards in math, science and language are pushed upon them, other programs like art, music and sports are being removed to make room for industrialized education.

Kathleen Jasper wants nothing more than for you to stand up for your kids, and/or the kids in your community, because it is through our communities that we can make substantial change, and that is why Kathleen is here to talk to us today.

Things We Talk About in This Episode

  • What is Standardized Testing?
  • Who is Behind the Problem?
  • What are the Politics Surrounding the Education Issue?
  • What is Common Core?
  • Who is Doing Things Right in Regards to Public Education?
  • What Can We Do as a Society?

More About Kathleen Jasper?

After spending the bulk of her adult life as an educator and a school administrator, Kathleen had enough of the status quo. She left her position as a high school assistant principal in order to make ConversationED a full time effort. Kathleen admits, “On the weekends I was an activist, but during the week I was contributing to the problem as an assistant principal enforcing bad education policy,” and she decided she could no longer hide her distaste for the situation normal.

Kathleen is a self-proclaimed  “activist, educator, writer and game-changer inciting a conversation about education policy and action.” She also work with public schools and colleges as a consultant, to “impact necessary change to move forward with innovation and creativity.”

This Episode’s Sponsor

Bluehost – Reliable, Easy and Inexpensive Web Hosting

If you’re in the market for a new hosting company, give Bluehost a look. There are a lot of choices out there for hosting, but nobody has given me the support I needed quite like Bluehost, even on the worst of days. They also offer one-button of software add-ons like WordPress free of charge. They should charge more, but they don’t, and their prices are some of the best around. Bluehost is the hosting company of record for FreshRag.com, and I like it that way.

Relative Links

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This is not your typical Fresh Rag Show conversation, but this is a conversation that is needed probably more than any other we have had since the start of the show. Today I’m talking with Kathleen Jasper of ConversationED.com, This is not your typical Fresh Rag Show conversation, but this is a conversation that is needed probably more than any other we have had since the start of the show. Today I’m talking with Kathleen Jasper of ConversationED.com, a woman on a mission to change the status quo of how we educate our kids […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:05:59
Go From Scared Shitless to Unstoppable Force in a Weekend http://www.freshrag.com/go-from-scared-shitless-to-unstoppable-force-in-a-weekend/ Mon, 18 Aug 2014 22:11:14 +0000 http://www.freshrag.com/?p=8851 http://www.freshrag.com/go-from-scared-shitless-to-unstoppable-force-in-a-weekend/#comments http://www.freshrag.com/go-from-scared-shitless-to-unstoppable-force-in-a-weekend/feed/ 4 This past weekend I attended the Podcast Movement conference in Dallas, TEXAS (not California as the episode states), and despite your interest level in becoming a podcaster yourself, I can tell you without equivocation, I've never learned more about business in general than I did at this event. I gained a lot of knowledge and understanding of my craft and made some good friends, all while simultaneously getting my ass kicked. In this special Off the Books episode, I talk about my weekend experience, and why it's brought me to a place of new understanding in my business. You're not going to want to miss this one, folks. Relative Links Podcast Movement Conference Michael O'Neal Chris Brogan Chase Reeves Srini Rao Ozeal Debastos This episode sponsored by Bluehost. Get all your web hosting needs handled, quick, easy, and at less money than most other hosting companies. Fresh Rag is powered by Bluehost, and I wouldn't have it any other way. This past weekend I attended the Podcast Movement conference in Dallas, TEXAS (not California as the episode states), and despite your interest level in becoming a podcaster yourself, I can tell you without equivocation, I’ve never learned more about business in general than I did at this event. I gained a lot of knowledge and understanding of my craft and made some good friends, all while simultaneously getting my ass kicked.

In this special Off the Books episode, I talk about my weekend experience, and why it’s brought me to a place of new understanding in my business. You’re not going to want to miss this one, folks.

Relative Links

This episode sponsored by Bluehost. Get all your web hosting needs handled, quick, easy, and at less money than most other hosting companies. Fresh Rag is powered by Bluehost, and I wouldn’t have it any other way.

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This past weekend I attended the Podcast Movement conference in Dallas, TEXAS (not California as the episode states), and despite your interest level in becoming a podcaster yourself, I can tell you without equivocation, This past weekend I attended the Podcast Movement conference in Dallas, TEXAS (not California as the episode states), and despite your interest level in becoming a podcaster yourself, I can tell you without equivocation, I’ve never learned more about business in general than I did at this event. I gained a lot of knowledge and […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 52:39
Jewelry Designer, Natasha Wozniak – Fresh Rag Show http://www.freshrag.com/jewelry-designer-natasha-wozniak-fresh-rag-show/ Wed, 13 Aug 2014 16:00:18 +0000 http://www.freshrag.com/?p=8821 http://www.freshrag.com/jewelry-designer-natasha-wozniak-fresh-rag-show/#respond http://www.freshrag.com/jewelry-designer-natasha-wozniak-fresh-rag-show/feed/ 0 In today's episode, we're discussing how to sell high end handmade products with jewelry designer, Natasha Wozniak. Several people have come to me in the past and asked me my thoughts on how to approach selling products that should be regarded as higher quality and higher price point. In those situations, I contend that attitude toward the work is as important as the materials used to craft the item. How we look at ourselves as creators, and what we appreciate as being "high end" in the marketplace says a lot about us, and most of us have a problem seeing beyond the scope of our own budgets, even if we are shooting much higher with our product pricing. Natasha talks to this, and a whole slew of other pertinent questions with regard to selling high end products. Even if you sell a lower end product, you're guaranteed to get some nuggets of wisdom from Natasha, and who knows, you may start charging more for your work sooner than you think. We can only hope, right? Prerollin' I answer a burning question from a listener, this time about how to maintain our passion for our creativity when money is involved. This one is sticky, but I think I have the solution for you. Relative Links Natasha's Jewelry Natasha on Pinterest Track 1 - Razor Wire Reality by I Am Giant Track 2 - Weekend Warrior by Eytan and the Embassy Track 3 - I've Got Dirt on You by The Safewords Buy the book on Amazon Buy the book on Etsy     In today’s episode, we’re discussing how to sell high end handmade products with jewelry designer, Natasha Wozniak. Several people have come to me in the past and asked me my thoughts on how to approach selling products that should be regarded as higher quality and higher price point. In those situations, I contend that attitude toward the work is as important as the materials used to craft the item.

How we look at ourselves as creators, and what we appreciate as being “high end” in the marketplace says a lot about us, and most of us have a problem seeing beyond the scope of our own budgets, even if we are shooting much higher with our product pricing. Natasha talks to this, and a whole slew of other pertinent questions with regard to selling high end products. Even if you sell a lower end product, you’re guaranteed to get some nuggets of wisdom from Natasha, and who knows, you may start charging more for your work sooner than you think.

We can only hope, right?

Prerollin’

I answer a burning question from a listener, this time about how to maintain our passion for our creativity when money is involved. This one is sticky, but I think I have the solution for you.

Relative Links

 

 

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In today’s episode, we’re discussing how to sell high end handmade products with jewelry designer, Natasha Wozniak. Several people have come to me in the past and asked me my thoughts on how to approach selling products that should be regarded as highe... In today’s episode, we’re discussing how to sell high end handmade products with jewelry designer, Natasha Wozniak. Several people have come to me in the past and asked me my thoughts on how to approach selling products that should be regarded as higher quality and higher price point. In those situations, I contend that attitude […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:07:00
Joy The Baker, On the Fresh Rag Show http://www.freshrag.com/joy-the-baker-on-the-fresh-rag-show/ Wed, 06 Aug 2014 16:00:19 +0000 http://www.freshrag.com/?p=8779 http://www.freshrag.com/joy-the-baker-on-the-fresh-rag-show/#respond http://www.freshrag.com/joy-the-baker-on-the-fresh-rag-show/feed/ 0 I'm not sure what it is about Twitter, but it seems to have spurred most of the conversations this month. I met Grace, Rena, and now Joy Wilson all on Twitter recently, and each episode has become a part of my top favorites. Joy (aka Joy the Baker) is a formally trained baker who turned her passion into words, her words into a community, and her community into a legion. She built a small empire with that legion, branching off into several avenues including books, videos, and a podcast network of her own. There's no moss gathering on this rock star. In today's chat, I talk with Joy about her comeuppance, her growth, and how she keeps from spreading too thin. We talk business success, and also quite a bit of nonsense. There's a bit about hot dogs that you have to hear—during editing, I laughed so hard, I cried. So, yeah, it was fun, and I thank Joy for being on the show. Relative Links Joy the Baker Joy's cookbook Joy and Tracy's podcast Homefries Podcasting Network Track 1 - The Crusaders' Street Life - Remixed by Synapson Track 2 - Ed Sheeran's Sing - Cover by Holly Drummond Track 3 - Here and Gone - Colored Lights Gratuitous Links The Book! The Book on Etsy The Party in Big D.   I’m not sure what it is about Twitter, but it seems to have spurred most of the conversations this month. I met Grace, Rena, and now Joy Wilson all on Twitter recently, and each episode has become a part of my top favorites.

Joy (aka Joy the Baker) is a formally trained baker who turned her passion into words, her words into a community, and her community into a legion. She built a small empire with that legion, branching off into several avenues including books, videos, and a podcast network of her own. There’s no moss gathering on this rock star.

In today’s chat, I talk with Joy about her comeuppance, her growth, and how she keeps from spreading too thin. We talk business success, and also quite a bit of nonsense. There’s a bit about hot dogs that you have to hear—during editing, I laughed so hard, I cried. So, yeah, it was fun, and I thank Joy for being on the show.

Relative Links

Gratuitous Links

 

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I’m not sure what it is about Twitter, but it seems to have spurred most of the conversations this month. I met Grace, Rena, and now Joy Wilson all on Twitter recently, and each episode has become a part of my top favorites. I’m not sure what it is about Twitter, but it seems to have spurred most of the conversations this month. I met Grace, Rena, and now Joy Wilson all on Twitter recently, and each episode has become a part of my top favorites. Joy (aka Joy the Baker) is a formally trained baker who turned […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 59:04
Rena Tom Dropping Retail Science http://www.freshrag.com/rena-tom-is-my-new-best-friend/ Wed, 30 Jul 2014 08:00:01 +0000 http://www.freshrag.com/?p=9068 http://www.freshrag.com/rena-tom-is-my-new-best-friend/#respond http://www.freshrag.com/rena-tom-is-my-new-best-friend/feed/ 0 I'm loud and boisterous. Rena Tom is subtle yet subversive, and I think that makes us a good pair for, at the very least, criminal activity. The world can be thankful though because Rena and I have decided to use our powers for good, and you'll be glad she did in this interview. I'm not saying she gave away all the secrets to the world, but she did drop quite a few knowledge bombs and if you listen carefully to her, you will walk away a smarter and more savvy business person. In this chat, we talk about starting a business out of a need for creativity, launching a retail shop, launching another retail shop, selling those and launching a third business. Rena also talk about how she helps creative entrepreneurs build their brands in a more traditional marketing way. Really, that's just a portion of all the good things we discuss, so stop reading and get to listening. Prerollin' Lots of housekeeping in the up front, including the announcement of my very first, official-unofficial meet-up in Dallas on August 15th, 2014. Stay tuned! Relative Links Rena Tom's site Makeshift Society Rena's book, Retail Readiness Peter Korn - "Why We Make Things, And Why It Matters" Artist, Sigmar Polke Podcast Movement Conference The Fresh Rag Army Facebook Group Selling Art Online PRINT VERSION! Track 1 - The Floor by Gina's a Dead Model Track 2 - In Bed by PanSTARRS Track 3 - Get on Your Horse by The Furrs       I’m loud and boisterous. Rena Tom is subtle yet subversive, and I think that makes us a good pair for, at the very least, criminal activity. The world can be thankful though because Rena and I have decided to use our powers for good, and you’ll be glad she did in this interview. I’m not saying she gave away all the secrets to the world, but she did drop quite a few knowledge bombs and if you listen carefully to her, you will walk away a smarter and more savvy business person.

In this chat, we talk about starting a business out of a need for creativity, launching a retail shop, launching another retail shop, selling those and launching a third business. Rena also talk about how she helps creative entrepreneurs build their brands in a more traditional marketing way. Really, that’s just a portion of all the good things we discuss, so stop reading and get to listening.

Prerollin’

Lots of housekeeping in the up front, including the announcement of my very first, official-unofficial meet-up in Dallas on August 15th, 2014. Stay tuned!

Relative Links

 

 

 

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I’m loud and boisterous. Rena Tom is subtle yet subversive, and I think that makes us a good pair for, at the very least, criminal activity. The world can be thankful though because Rena and I have decided to use our powers for good, I’m loud and boisterous. Rena Tom is subtle yet subversive, and I think that makes us a good pair for, at the very least, criminal activity. The world can be thankful though because Rena and I have decided to use our powers for good, and you’ll be glad she did in this interview. I’m not […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:06:55
Photography Business Wisdom from Anne Ruthmann http://www.freshrag.com/photography-business-wisdom-from-anne-ruthmann/ Wed, 23 Jul 2014 08:00:24 +0000 http://www.freshrag.com/?p=9066 http://www.freshrag.com/photography-business-wisdom-from-anne-ruthmann/#respond http://www.freshrag.com/photography-business-wisdom-from-anne-ruthmann/feed/ 0 I know a lot of photographers; I mean A LOT of photographers, all of different styles and specializations, and the one thing I can say about all of them is that none of them do business the same. Every other aspect of what they do differs from one shooter to the next. To find someone that has a formula that is the sure-fire approach to being a professional photographer; that's a white whale of a quest. One thing I can say for certain is I can spot a true professional when I see them, someone who has their business nailed down, and that is exactly what I saw when I first met Anne Ruthmann. I've only known Anne a short while, but everything I've seen screams hardcore pro. Is she famous? No, but is she solid and savvy? H-E-Double-L yes! Here's this woman, traveling the globe, shooting weddings and events on multiple continents, and just when you think you know a little bit about her, she flips the script, and changes her approach. Anne is the queen of pivoting in my book, and you'll be amazed at how smooth a transition she made while jumping from one niche of photography to another. Even if you're not a photographer, there are serious lessons to be learned. Anne sets me straight several times in this conversation and I have no qualms saying that she's far wiser than I could ever hope to be, and now you can glean some of what wisdom. "I never look at any competitive market as a killer for me because I know how to make myself work" - Anne Ruthmann [tweet this] Prerollin' In the up front portion, I pay homage to my friends Greg and Srini for taking big leaps with their business, and why that's good for you. Relative Links Anne Ruthmann photography Anne's blog Visual Acoustics - Julius Shulman documentary Srini and Greg of Unmistakable Creative Track 1: Nowhere by Paul Janszen Track 2: Wash You Away by Shunkan Track 3: Cops Capacity by DZ Deathrays I know a lot of photographers; I mean A LOT of photographers, all of different styles and specializations, and the one thing I can say about all of them is that none of them do business the same. Every other aspect of what they do differs from one shooter to the next. To find someone that has a formula that is the sure-fire approach to being a professional photographer; that’s a white whale of a quest.

One thing I can say for certain is I can spot a true professional when I see them, someone who has their business nailed down, and that is exactly what I saw when I first met Anne Ruthmann. I’ve only known Anne a short while, but everything I’ve seen screams hardcore pro. Is she famous? No, but is she solid and savvy? H-E-Double-L yes!

Here’s this woman, traveling the globe, shooting weddings and events on multiple continents, and just when you think you know a little bit about her, she flips the script, and changes her approach. Anne is the queen of pivoting in my book, and you’ll be amazed at how smooth a transition she made while jumping from one niche of photography to another.

Even if you’re not a photographer, there are serious lessons to be learned. Anne sets me straight several times in this conversation and I have no qualms saying that she’s far wiser than I could ever hope to be, and now you can glean some of what wisdom.

“I never look at any competitive market as a killer for me because I know how to make myself work”
– Anne Ruthmann [tweet this]

Prerollin’

In the up front portion, I pay homage to my friends Greg and Srini for taking big leaps with their business, and why that’s good for you.

Relative Links

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I know a lot of photographers; I mean A LOT of photographers, all of different styles and specializations, and the one thing I can say about all of them is that none of them do business the same. Every other aspect of what they do differs from one shoo... I know a lot of photographers; I mean A LOT of photographers, all of different styles and specializations, and the one thing I can say about all of them is that none of them do business the same. Every other aspect of what they do differs from one shooter to the next. To find someone […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 54:58
Jen Murse of Plastique and Papertrail Fights Battles on Two Fronts http://www.freshrag.com/jen-murse-of-plastique-and-papertrail-fights-battles-on-two-fronts/ Wed, 16 Jul 2014 13:05:44 +0000 http://www.freshrag.com/?p=8711 http://www.freshrag.com/jen-murse-of-plastique-and-papertrail-fights-battles-on-two-fronts/#respond http://www.freshrag.com/jen-murse-of-plastique-and-papertrail-fights-battles-on-two-fronts/feed/ 0 I've known Jen Murse of Plastique for a few years now, built a friendship over several meetings during local art and craft shows. Her jewelry designs are unique and resonated with me because of their graphic art themes. Who wouldn't want to wear a Golden Rectangle ring or ⌘Z necklace?  Ok, maybe not the first thing you would expect me to wear, and I haven't, but I did ask Jen to make a knuckle duster that says CMYK. Just when Jen was getting comfortable with her success, she decided to up her game with a second company, completely unrelated, with a whole slew of new products—this time, all stationery goods. On top of that, she jumped into with both feet and took her line to the National Stationery Show in New York City, the largest stationery expo in the country. Not bad for someone who had no orders placed yet. This take charge attitude is only one of the reasons I brought Jen onto the show. The rest you'll just have to find out for yourself, because it's worth a listen. "Wade out into the deep end. If you sit in the shallow end, you'll never get anywhere" - Jen Murse [Tweet it] Relative Links Plastique* Jewelry Designs Paper Trail Modern Stationery Goods Track 1 - Do Nothing by the Rodents Track 2 - Leggo' my Ego by Longing for Atlantic Track 3 - Banana Clipper by Run the Jewels         I’ve known Jen Murse of Plastique for a few years now, built a friendship over several meetings during local art and craft shows. Her jewelry designs are unique and resonated with me because of their graphic art themes. Who wouldn’t want to wear a Golden Rectangle ring or ⌘Z necklace? 

Ok, maybe not the first thing you would expect me to wear, and I haven’t, but I did ask Jen to make a knuckle duster that says CMYK. Just when Jen was getting comfortable with her success, she decided to up her game with a second company, completely unrelated, with a whole slew of new products—this time, all stationery goods. On top of that, she jumped into with both feet and took her line to the National Stationery Show in New York City, the largest stationery expo in the country.

Not bad for someone who had no orders placed yet. This take charge attitude is only one of the reasons I brought Jen onto the show. The rest you’ll just have to find out for yourself, because it’s worth a listen.

“Wade out into the deep end. If you sit in the shallow end, you’ll never get anywhere” – Jen Murse [Tweet it]

Relative Links

 

 

 

 

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I’ve known Jen Murse of Plastique for a few years now, built a friendship over several meetings during local art and craft shows. Her jewelry designs are unique and resonated with me because of their graphic art themes. I’ve known Jen Murse of Plastique for a few years now, built a friendship over several meetings during local art and craft shows. Her jewelry designs are unique and resonated with me because of their graphic art themes. Who wouldn’t want to wear a Golden Rectangle ring or ⌘Z necklace?  Ok, maybe not the first thing you […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:05:04
Grace Bonney of Design Sponge Gives Advice on Going Pro http://www.freshrag.com/grace-bonney-of-design-sponge-gives-advice-on-going-pro/ Fri, 11 Jul 2014 04:59:47 +0000 http://www.freshrag.com/?p=8692 http://www.freshrag.com/grace-bonney-of-design-sponge-gives-advice-on-going-pro/#comments http://www.freshrag.com/grace-bonney-of-design-sponge-gives-advice-on-going-pro/feed/ 4 We're trying something new this time around, and it may seem a bit repetitive, but I'm playing around with the show notes for the podcast. You see, with every podcast published through Wordpress, you need a plugin that allows you to embed the audio file into the post. When I first started, I was using one plugin, but was getting some very buggy response, so I switched. The new plugin works great except for one small detail change—the posts never made it into my regular RSS feed, so anyone who subscribed to the blog via RSS never got the updates of what was happening on the podcast. Some of you may not even know that I have a podcast, but I do, and it is great (at least I think so). Now, with 70+ episodes in the archive, it would be a real pain to try and switch the plugin again, and repost all that content. It would also have the added effect of sending out all those posts again to my RSS readers, which might be a bit of a shock, especially if you subscribe via email. What's a guy to do? Make a work around, that's what. So, here I am creating a separate blog post that corresponds with the associate podcast post, and now the RSS readers get to check out the show if they haven't already. All of that is a long winded answer to tell you that the format is changing a bit here, for visual effect and subscriber retention. I hope to make this as pain free as possible, but you're welcome to call me out. I promise I won't have diatribes at the beginning of all my podcast posts in the future. Without any further adieu... today's show: Grace Bonney is the founder of DesignSponge.com and the author of the book Design Sponge at Home. She's been blogging about interior design, remodeling, refurbishing, arts and crafts, and food among other things. I have been a fan of Grace and Design Sponge for awhile, and it's been a dream to get her over for an interview. Luckily she said yes without blinking. Links from the show: Design*Sponge Grace's book, Design Sponge at Home After The Jump podcast One King's Lane blog Steven Alan Stores Benjamin Hole on Instagram Finn and Phebes New York Ice Cream Track 1 - Sinking Feeling by Gorgeous Bully Track 2 - Dirty Dancer (Alvin Risk remix) by Oh My Track 3 - Open Spaces by Nicholas McBride The Fresh Rag Show and FreshRag.com are powered by Bluehost. If you’re looking for a reliable and inexpensive web hosting solution, and you want to support this show, head on over to freshrag.com/bluehost. Sign up today and get my 10 tips for making your Wordpress site kick ass.      We’re trying something new this time around, and it may seem a bit repetitive, but I’m playing around with the show notes for the podcast. You see, with every podcast published through WordPress, you need a plugin that allows you to embed the audio file into the post. When I first started, I was using one plugin, but was getting some very buggy response, so I switched.

The new plugin works great except for one small detail change—the posts never made it into my regular RSS feed, so anyone who subscribed to the blog via RSS never got the updates of what was happening on the podcast. Some of you may not even know that I have a podcast, but I do, and it is great (at least I think so).

Now, with 70+ episodes in the archive, it would be a real pain to try and switch the plugin again, and repost all that content. It would also have the added effect of sending out all those posts again to my RSS readers, which might be a bit of a shock, especially if you subscribe via email. What’s a guy to do?

Make a work around, that’s what.

So, here I am creating a separate blog post that corresponds with the associate podcast post, and now the RSS readers get to check out the show if they haven’t already. All of that is a long winded answer to tell you that the format is changing a bit here, for visual effect and subscriber retention. I hope to make this as pain free as possible, but you’re welcome to call me out. I promise I won’t have diatribes at the beginning of all my podcast posts in the future.

Without any further adieu… today’s show:

Grace Bonney is the founder of DesignSponge.com and the author of the book Design Sponge at Home. She’s been blogging about interior design, remodeling, refurbishing, arts and crafts, and food among other things. I have been a fan of Grace and Design Sponge for awhile, and it’s been a dream to get her over for an interview. Luckily she said yes without blinking.

Links from the show:

The Fresh Rag Show and FreshRag.com are powered by Bluehost. If you’re looking for a reliable and inexpensive web hosting solution, and you want to support this show, head on over to freshrag.com/bluehost. Sign up today and get my 10 tips for making your WordPress site kick ass.

 

 

 

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We’re trying something new this time around, and it may seem a bit repetitive, but I’m playing around with the show notes for the podcast. You see, with every podcast published through WordPress, you need a plugin that allows you to embed the audio fil... We’re trying something new this time around, and it may seem a bit repetitive, but I’m playing around with the show notes for the podcast. You see, with every podcast published through WordPress, you need a plugin that allows you to embed the audio file into the post. When I first started, I was using […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 54:38
Jeanette Champion-Fanning of Sweet Perversion Says Forget You to Conventional Business Ideals http://www.freshrag.com/jeanette-champion-fanning-of-sweet-perversion-says-f-you-to-conventional-business-ideals/ Wed, 18 Jun 2014 08:00:38 +0000 http://www.freshrag.com/?p=9073 http://www.freshrag.com/jeanette-champion-fanning-of-sweet-perversion-says-f-you-to-conventional-business-ideals/#respond http://www.freshrag.com/jeanette-champion-fanning-of-sweet-perversion-says-f-you-to-conventional-business-ideals/feed/ 0 Today is a momentous episode. Not only is this the 1-year anniversary of the show, but it's also the one where I conned my friend Jeanette to come over and do a recording. Little did she know that I would be wrangling her for over an hour while we experimented with my first ever two-mic setup. The sound quality on this one is a bit different because I'm still working out the kinks on how to make this in-studio setup work, but the content is solid, and Jeanette puts the FU in fun and functional [tweet it], so stay tuned. Oh, and yes, we use a lot of big kid language in this one, so if you have little ones around, you might want to wait and listen until they're in bed or not in the vicinity. A little background on Jeanette—her and I met through Twitter years ago and we've been good friends ever since. Her sense of humor makes me giggle like a 12-year old boy, or guffaw like a lunatic, and we have many of the same points of view on business. We do have some differences though, including what makes a solid social media profile, but who am I to say what works and what doesn't when her Etsy sales have skyrocketed, and that's all without a conventional marketing approach. Who needs a blog when you're an Etsy darling? Prerollin' Mostly housekeeping, with lots of little announcements about where we are at, and where we are heading with this season finale episode. Relative Links Sweet Perversion on Etsy Ambition is a Dirty Word by You Were The King (music) Go by Eerie Glue (music) Little People by Poster Child (music) Subscribe and rate the show Share this show with your friends! Join the newsletter to get updates, and get a free book out of it.   Today is a momentous episode. Not only is this the 1-year anniversary of the show, but it’s also the one where I conned my friend Jeanette to come over and do a recording. Little did she know that I would be wrangling her for over an hour while we experimented with my first ever two-mic setup.

The sound quality on this one is a bit different because I’m still working out the kinks on how to make this in-studio setup work, but the content is solid, and Jeanette puts the FU in fun and functional [tweet it], so stay tuned. Oh, and yes, we use a lot of big kid language in this one, so if you have little ones around, you might want to wait and listen until they’re in bed or not in the vicinity.

A little background on Jeanette—her and I met through Twitter years ago and we’ve been good friends ever since. Her sense of humor makes me giggle like a 12-year old boy, or guffaw like a lunatic, and we have many of the same points of view on business. We do have some differences though, including what makes a solid social media profile, but who am I to say what works and what doesn’t when her Etsy sales have skyrocketed, and that’s all without a conventional marketing approach. Who needs a blog when you’re an Etsy darling?

Prerollin’

Mostly housekeeping, with lots of little announcements about where we are at, and where we are heading with this season finale episode.

Relative Links

 

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Today is a momentous episode. Not only is this the 1-year anniversary of the show, but it’s also the one where I conned my friend Jeanette to come over and do a recording. Little did she know that I would be wrangling her for over an hour while we expe... Today is a momentous episode. Not only is this the 1-year anniversary of the show, but it’s also the one where I conned my friend Jeanette to come over and do a recording. Little did she know that I would be wrangling her for over an hour while we experimented with my first ever two-mic […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:15:30
Claudine Helmuth Talks Cupcakes, Crafting and Etsy Success http://www.freshrag.com/claudine-helmuth-talks-cupcakes-crafting-and-etsy-success/ Wed, 11 Jun 2014 08:00:41 +0000 http://www.freshrag.com/?p=9075 http://www.freshrag.com/claudine-helmuth-talks-cupcakes-crafting-and-etsy-success/#comments http://www.freshrag.com/claudine-helmuth-talks-cupcakes-crafting-and-etsy-success/feed/ 2   I'm back from Europe. Did you miss me? Of course not, because I made sure the show did not miss a beat while I was gone, and that right there is one of the aspects I've decided to embrace in the soon to be coming season 2 of the Fresh Rag Show, and that theme is "Going Pro". We're not there yet, but we will be soon, and it's all about taking your business to the next level. We're not half stepping anymore. We're doing it for real now, and it's time to act like it. For now, though, we've got another Etsy and handmade crafting superstar on the show, Claudine Helmuth. I met Claudine some time ago on Twitter and we've had a loose connection, but when I was looking for new people to feature on the show, she coincidentally messaged me on Twitter. One thing led to another, and here we are, picking her brain about how she makes her business so "fly". "You have to be willing to pivot your business to see what people will respond to." - Claudine Helmuth [Tweet This] Prerollin' In the beginning, I go on a rant about how Europe affected my artistic sensibilities, and I encourage you to get out of your studio and go do some essential traveling, because it will change your life like it has mine. Relative Links Claudine Helmuth's blog Claudine's Etsy shop My Instagram (for Europe photos) I Concede by Moab [music] Dissolve by Gorgeous Bully [music] Take it to the Hoop by The Derevolutions [music]  

I’m back from Europe. Did you miss me?

Of course not, because I made sure the show did not miss a beat while I was gone, and that right there is one of the aspects I’ve decided to embrace in the soon to be coming season 2 of the Fresh Rag Show, and that theme is “Going Pro”. We’re not there yet, but we will be soon, and it’s all about taking your business to the next level. We’re not half stepping anymore. We’re doing it for real now, and it’s time to act like it.

For now, though, we’ve got another Etsy and handmade crafting superstar on the show, Claudine Helmuth. I met Claudine some time ago on Twitter and we’ve had a loose connection, but when I was looking for new people to feature on the show, she coincidentally messaged me on Twitter. One thing led to another, and here we are, picking her brain about how she makes her business so “fly”.

“You have to be willing to pivot your business to see what people will respond to.” – Claudine Helmuth [Tweet This]

Prerollin’

In the beginning, I go on a rant about how Europe affected my artistic sensibilities, and I encourage you to get out of your studio and go do some essential traveling, because it will change your life like it has mine.

Relative Links

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  I’m back from Europe. Did you miss me? Of course not, because I made sure the show did not miss a beat while I was gone, and that right there is one of the aspects I’ve decided to embrace in the soon to be coming season 2 of the Fresh Rag Show,   I’m back from Europe. Did you miss me? Of course not, because I made sure the show did not miss a beat while I was gone, and that right there is one of the aspects I’ve decided to embrace in the soon to be coming season 2 of the Fresh Rag Show, and that […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 59:19
Former NBC Correspondent, Diana Alvear Says the Truth Will Set You Free http://www.freshrag.com/former-nbc-correspondent-diana-alvear-says-the-truth-will-set-you-free/ Wed, 04 Jun 2014 19:13:30 +0000 http://www.freshrag.com/?p=9077 http://www.freshrag.com/former-nbc-correspondent-diana-alvear-says-the-truth-will-set-you-free/#respond http://www.freshrag.com/former-nbc-correspondent-diana-alvear-says-the-truth-will-set-you-free/feed/ 0   Sometimes people come into your life through a combination of circumstances that you couldn't have predicted if you wanted, and if you repeated those steps, probably wouldn't happen the same way again, but yet here you are. I met former Today Show correspondent, Diana Alvear through the Instigator Experience a few weeks back, and although our relationship started out as me hollering at her to take her seat, over the course of that weekend, I grew really fond of her vibe, style, and approach to asking the questions other people couldn't or wouldn't ask. Jump ahead a bit, and I heard her again on the Unmistakable Creative, putting Srini Rao on the other side of the mic. She interviewed him about the event and what it meant to him as a person and a businessman. I've never heard anyone pull out information from someone like Diana did with Srini. In that moment, I knew I had to invite her on here to talk about her former life as a TV reporter, her transition into consultation, and how it is that she can pull out information from people that otherwise would be locked away. Even I had quite a few aha moments during this conversation, so I encourage you to check it out and see what kinds of secrets she can help you expose about yourself. It'll be a fun ride, I promise. "You hold the keys to free others from their own prisons." [Tweet it] Relative Links Diana's website Instigator Experience Who is Christiane Amanpour? Tunes She Can't Decide by Pastel Colours A Win for Us by Heat Hummingbird Dust In Your Eyes by Shunkan  

Sometimes people come into your life through a combination of circumstances that you couldn’t have predicted if you wanted, and if you repeated those steps, probably wouldn’t happen the same way again, but yet here you are.

I met former Today Show correspondent, Diana Alvear through the Instigator Experience a few weeks back, and although our relationship started out as me hollering at her to take her seat, over the course of that weekend, I grew really fond of her vibe, style, and approach to asking the questions other people couldn’t or wouldn’t ask.

Jump ahead a bit, and I heard her again on the Unmistakable Creative, putting Srini Rao on the other side of the mic. She interviewed him about the event and what it meant to him as a person and a businessman. I’ve never heard anyone pull out information from someone like Diana did with Srini. In that moment, I knew I had to invite her on here to talk about her former life as a TV reporter, her transition into consultation, and how it is that she can pull out information from people that otherwise would be locked away.

Even I had quite a few aha moments during this conversation, so I encourage you to check it out and see what kinds of secrets she can help you expose about yourself. It’ll be a fun ride, I promise.

“You hold the keys to free others from their own prisons.” [Tweet it]

Relative Links

Tunes

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  Sometimes people come into your life through a combination of circumstances that you couldn’t have predicted if you wanted, and if you repeated those steps, probably wouldn’t happen the same way again, but yet here you are.   Sometimes people come into your life through a combination of circumstances that you couldn’t have predicted if you wanted, and if you repeated those steps, probably wouldn’t happen the same way again, but yet here you are. I met former Today Show correspondent, Diana Alvear through the Instigator Experience a few weeks back, and […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 48:22
Linsi Brownson Comes Over to Talk Social Media, Staying Motivated, and Tacos http://www.freshrag.com/linsi-brownson-comes-over-to-talk-social-media-staying-motivate-and-tacos/ Wed, 28 May 2014 19:16:24 +0000 http://www.freshrag.com/?p=9079 http://www.freshrag.com/linsi-brownson-comes-over-to-talk-social-media-staying-motivate-and-tacos/#respond http://www.freshrag.com/linsi-brownson-comes-over-to-talk-social-media-staying-motivate-and-tacos/feed/ 0 In a social experiment, I invited my friend Linsi Brownson of Spark Collaborative over to the office for my first ever in-studio conversation, and the results are pretty awesome. We had a great time talking about how to get yourself motivated to work when you've been out of work mode for awhile. You know you've been there—struggling through a project because you spent a long weekend away on vacation, or you stumbled on a project and can't seem to get back in gear. We discuss the next steps to get you through that down spot. I also wanted to talk to Linsi about social media, namely Facebook and all the changes they've made lately. She's a branding expert, and when it comes to not getting the same organic reach you once did through a social media outlet, that definitely effects the brand. The big question we ask and answer is, "do numbers matter?" Aside from all that goodness, we discuss the plight of the creative entrepreneur on many levels, and then we talk about lunch a little, which is always good. Mix that with some good jamming tunes, and I think we've got quite the episode loaded up for you here. Relative Links Linsey's company, Spark Collaborative Underground Art Initiative Ariele Alasko's Instagram Tunes Impressions of a City Morning by Brown Recluse All Things Considered by Julie Rakal Broken Arrows by Francisco the Man Icy Poles by Alpine In a social experiment, I invited my friend Linsi Brownson of Spark Collaborative over to the office for my first ever in-studio conversation, and the results are pretty awesome.

We had a great time talking about how to get yourself motivated to work when you’ve been out of work mode for awhile. You know you’ve been there—struggling through a project because you spent a long weekend away on vacation, or you stumbled on a project and can’t seem to get back in gear. We discuss the next steps to get you through that down spot.

I also wanted to talk to Linsi about social media, namely Facebook and all the changes they’ve made lately. She’s a branding expert, and when it comes to not getting the same organic reach you once did through a social media outlet, that definitely effects the brand. The big question we ask and answer is, “do numbers matter?”

Aside from all that goodness, we discuss the plight of the creative entrepreneur on many levels, and then we talk about lunch a little, which is always good. Mix that with some good jamming tunes, and I think we’ve got quite the episode loaded up for you here.

Relative Links

Tunes

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In a social experiment, I invited my friend Linsi Brownson of Spark Collaborative over to the office for my first ever in-studio conversation, and the results are pretty awesome. We had a great time talking about how to get yourself motivated to work w... In a social experiment, I invited my friend Linsi Brownson of Spark Collaborative over to the office for my first ever in-studio conversation, and the results are pretty awesome. We had a great time talking about how to get yourself motivated to work when you’ve been out of work mode for awhile. You know you’ve […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:01:48
Entrepreneurship is Fashionable, but is It Easy? http://www.freshrag.com/entrepreneurship-is-fashionable-but-is-it-easy/ Wed, 21 May 2014 16:18:47 +0000 http://www.freshrag.com/?p=9083 http://www.freshrag.com/entrepreneurship-is-fashionable-but-is-it-easy/#comments http://www.freshrag.com/entrepreneurship-is-fashionable-but-is-it-easy/feed/ 1 One subject I know very little about is fashion, so it would seem strange that I was compelled to bring two ladies onto the show who have their own podcast centered around a topic I know little about. However, when I had a chance meeting with Lisa Rowan and Kaarin Vembar of the Pop Fashion podcast, I was immediately caught up in the parallels that we shared. They talk fashion and pop culture. I talk about creativity and media, but the themes of entrepreneurship and business management seem to to transcend perfectly between both areas. Mix that with a sharp wit and a intelligent banter, and I was hooked on these ladies. Long story short, it was a no-brainer to invite them to come onto the Fresh Rag Show to talk about their show, their businesses, selling on Etsy, and working with your friends. If you don't learn and laugh, then we haven't done our job, but I'm pretty certain there's no risk of that. I've listened to this episode a few times now, and I learn something each time I do, and laugh all the way through. Relative Links Pop Fashion Podcast Kaarin's link Lisa's link Let's Run by Grayson Matthews Britney Spears' Toxic by Holly Drummond Girlfriend by Streets of Laredo One subject I know very little about is fashion, so it would seem strange that I was compelled to bring two ladies onto the show who have their own podcast centered around a topic I know little about.

However, when I had a chance meeting with Lisa Rowan and Kaarin Vembar of the Pop Fashion podcast, I was immediately caught up in the parallels that we shared.

They talk fashion and pop culture. I talk about creativity and media, but the themes of entrepreneurship and business management seem to to transcend perfectly between both areas. Mix that with a sharp wit and a intelligent banter, and I was hooked on these ladies.

Long story short, it was a no-brainer to invite them to come onto the Fresh Rag Show to talk about their show, their businesses, selling on Etsy, and working with your friends.

If you don’t learn and laugh, then we haven’t done our job, but I’m pretty certain there’s no risk of that. I’ve listened to this episode a few times now, and I learn something each time I do, and laugh all the way through.

Relative Links

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One subject I know very little about is fashion, so it would seem strange that I was compelled to bring two ladies onto the show who have their own podcast centered around a topic I know little about. However, One subject I know very little about is fashion, so it would seem strange that I was compelled to bring two ladies onto the show who have their own podcast centered around a topic I know little about. However, when I had a chance meeting with Lisa Rowan and Kaarin Vembar of the Pop Fashion […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:08:35
Strippers, Convicts and A-Holes—How Telling Stories Can Lead to Success http://www.freshrag.com/strippers-convicts-and-a-holes-how-telling-stories-can-lead-to-success/ Wed, 14 May 2014 16:04:55 +0000 http://www.freshrag.com/?p=9072 http://www.freshrag.com/strippers-convicts-and-a-holes-how-telling-stories-can-lead-to-success/#respond http://www.freshrag.com/strippers-convicts-and-a-holes-how-telling-stories-can-lead-to-success/feed/ 0 In this episode, we are going to stretch your mind a little. We are going to take what you know about story telling and turn it on it's head, because you may have spent some of your life thinking that story telling was about painting a pretty picture, and that's not always the case in our life. In my conversation with Meg Worden and Erika Lyremark, we dig deep into how our personal stories can both help, and maybe hinder our lives, but it often makes good solid sense to tell that story anyway. You see, that story, regardless of its content, is what will bind you to your tribe of fans and customers. I met both Erika and Meg at an event here in Los Angeles, and after 2+ days of interaction, it was clear the conversations we had needed to be documented for posterity. As surreal as the image above may seem, it was the most accurate representation of the weekend, at least from my perspective. If you take that at face value, you'll know exactly why I had to have them on the show. Relative Links Erika Lyremark Meg Worden Tunes Confessions by You Were the King Rumour by Chlöe Howl Snow in Tokyo by Deadbear If you liked this episode and want more, head on over to iTunes or Stitcher and subscribe to the show. In this episode, we are going to stretch your mind a little. We are going to take what you know about story telling and turn it on it’s head, because you may have spent some of your life thinking that story telling was about painting a pretty picture, and that’s not always the case in our life.

In my conversation with Meg Worden and Erika Lyremark, we dig deep into how our personal stories can both help, and maybe hinder our lives, but it often makes good solid sense to tell that story anyway.

You see, that story, regardless of its content, is what will bind you to your tribe of fans and customers. I met both Erika and Meg at an event here in Los Angeles, and after 2+ days of interaction, it was clear the conversations we had needed to be documented for posterity. As surreal as the image above may seem, it was the most accurate representation of the weekend, at least from my perspective. If you take that at face value, you’ll know exactly why I had to have them on the show.

Relative Links

Tunes

If you liked this episode and want more, head on over to iTunes or Stitcher and subscribe to the show.

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In this episode, we are going to stretch your mind a little. We are going to take what you know about story telling and turn it on it’s head, because you may have spent some of your life thinking that story telling was about painting a pretty picture, In this episode, we are going to stretch your mind a little. We are going to take what you know about story telling and turn it on it’s head, because you may have spent some of your life thinking that story telling was about painting a pretty picture, and that’s not always the case in […] The Fresh Rag Show - Creative Business Expertise and Insight From Leaders in the Industry yes 1:01:23