I was recently turned onto Snowboard Magazine by a coworker, regarding some interesting layout treatments they’ve done considering the format of the book. Snowboard is a small-ish book in popularity compared to some of the juggernauts in the genre, but it seems to be holding it own, at least from an aesthetic point of view.
At 8.25″ x 9.5″, Snowboard’s near square format is smaller than most other mags on the newsstand, and I’ve always wondered if doing a smaller format helps or hinders a magazine when looking for space on the shelves of Barnes & Noble or Hudson News stands. If you’re smaller, you may get lost in the shuffle of the taller books, but then again, they may put you up front to showcase your book without being blocked.
At any rate, the copy of the mag I have is an older one, but it has nice photography, some interesting layouts and creative use of typography. I’m not a snowboarder, but if I were, Snowboard Magazine would be a regular purchase. Side note to that: The Snowboard website, although clean, does not reflect the same personality as the magazine. Stick with the paper.
Thanks to my friend Cara for her research assistance
