B-School is Coming, But Are You Ready For It?

marie forleo's b-school video 1If you’ve been around these parts at all over the last year, you’ve probably heard me talk about Marie Forleo’s B-School and my experience as one of very few dudes who enrolled in the course. When I enrolled in 2013, by appearances in the B-School forum, I was one of about 30 guys in a group of over 6,000 women. NO, I am not exaggerating even a little—daunting, to say the least.

At first when I thought of signing up, I was intimidated by the idea of being in a group that consisted mostly of women because I didn’t want to be looked as as an interloper, but after exchanging emails with the B-School team, they reassured me that “plenty” of men join B-School (plenty, of course, being 30). After I was enrolled, however, I took my genetic disadvantage and turned it into a big win by looking at it as having incredible odds.

With 6,000 women around, all I had to do was be a decent human being and I was bound to get noticed strictly for my prominent Y-chromosome. The beauty of it was, since I was doing my best to be engaging and helpful, not only did I succeed, but I thrived. I think it’s fair to say that of the 30 guys in the group, I became one of the most notable, and it all came from me being genuinely helpful and embracing the power of the B-School community.

B-School Times, They are A-Changin’

Jump ahead to now and the annual enrollment in B-School is just around the corner, but instead of Marie’s Rich, Happy & Hot B-School, focusing toward female entrepreneurs, they have recognized that this training program resonates far beyond the ladies, and they are creating new content with a new attitude that doesn’t exclude the guys. It’s a revolution, I’m telling ya.

Now, ladies will continue to dominate in this place, but what I’ve learned over the past year is that female entrepreneurs are some of the most amazing human beings to be associated with. They are enlightened, empowered, and endearing. They are a strong and powerful force, and a majority of them will go out of their way to be helpful and encouraging to the others in the group, even if you are a smelly boy.

Also, in the past, there was this pervasive thought that B-School was only for people who want to sell virtual products and/or services, and not focused toward people who sell things. Marie and her team took this to heart and they have developed an entirely new aspect to the training that incorporates elements toward people who make and sell physical products. In other words, you artsy/craftsy types have a leg up in your product promotion and sales, where in previous years, there was no direct focus on selling physical items. This is HUGE an I cannot wait to see what Marie has planned.

So What is B-School Exactly?

Essentially, B-School is online training—an 8-week course dedicated to helping you define and create the best possible business for you. The training is deep, robust, and incredibly eye-opening when it comes to operating a business online.

When I went through the coursework, I realized that much of the elements being taught were things I kind of knew already coming from the marketing and design world, but I needed to hear them from the perspective of someone who is much further along the journey for them to make sense, and Marie does a fantastic job of describing all aspects of the course.

Over those eight weeks, you’ll be ushered through 6 different modules on topics such as planning for a profitable business, creating websites that don’t suck, developing a killer communication plan, building a crazy-solid email list, developing products and services that sell themselves, and marketing strategies that pay you for life.

Along with the modules, there are weekly live calls from Marie to help you with questions along the way, worksheets to keep you involved in the course work, and of course, a massive support community just waiting to help you work through the modules.

Why Would I Recommend B-School?

Let’s be 100% clear for a second—this training is not for everyone. If you’re a fence-rider, caught up in the fear of not ever taking a chance on your own future, then maybe B-School isn’t for you. If you’re perfectly happy living out your days in a corporate job that pays decent but doesn’t challenge you, then B-School might not be your bag. If you want a turn-key system that does all the work for you and all you have to do is sit back and collect checks—it’s time for a reality check because that stuff doesn’t exist.

However, if you got this itch in the back of your head; a tickle in your gut that tells your restless soul that it’s time to act, you are probably in the right place. B-School is a massive commitment, and I’ve seen plenty of people go in thinking it was going to answer all their business problems, but that just isn’t the case. As Picasso said, “Inspiration exists, but it has to find you working,” so goes for starting a business. Success exists, but it wants to see your nose to the grindstone.

If you’re ready for that kind of unrelenting commitment to something great, then B-School is your ticket. I’ve gone through a ton of different trainings, both online and off, and nothing has been as in-depth, easy to follow, and effective in a short amount of time.

Really, if you want to know a little more about it, follow this link and check out the free video series on the next page

marie forleo's b-school video 1Side Note: I am 100%, unabashedly an affiliate for B-School, therefore, if you sign up, I do make a commission. However, that has absolutely no bearing on whether I would promote Marie or B-School. My thoughts and intentions are the same regardless and I would sing her praises for free. Whether you use my link or not is totally up to you. The most important part is getting in there and making the investment in yourself.

Side Note to that Side Note: I’ve got some seriously tasty morsels coming your way and will be exclusive to anyone that signs up through me. I promise to help make the journey as unforgettable as possible. How’s that for a carrot?

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Comments

  1. Hi Dave,

    Thanks for your insight on b-school. I have never heard of Marie before until I read your blog. Is it really $2,000 for an 8 week course? And how can she lead effective group coaching calls if there are 6,000 people?? Did you get much individual attention from the teachers?

    Just curious.. thanks! =)

    Sandra

    • Ok, so a lot of big questions, and yes, that is the pricing, but they have options available. Each week, there are actually two calls to accommodate different schedules, at least that’s how it worked last year, but keep in mind that not all 6,000 people are on the calls at any given time. Also, there are individual questions that come in, which usually end up being the same questions a lot of people ask, so if you’re listening in, chances are you’re going to get your answer. I listened in every week and this was always the case for me.

      As far as the concern about the investment, I want you to consider that you’re not just getting the training, but you’re getting a support system unlike any you have ever witnessed. Those 6,000 people? They’re in your corner. I’m in your corner, and there are many different places to get the appropriate support for whatever your needs are, whether that’s from a specific group of colleagues, or people who are local to you.

      All that said, this is where Marie would have me say that you should send them an email to bschool@marieforleo.com. They will do a better job of explaining it all than I ever can because they know many other people are having the same thoughts. Drop them an email and they will get back to you promptly, I promise. They are a very supportive group and I wouldn’t be doing this if I didn’t believe in it 100%.

      Thanks for reaching out, Sandra. Let me know if there is anything else I can do to support you.

      • Hi Dave,

        Thanks for clarifying. It’s cool to read how much BSchool has done for you! Unfortunately the price is too steep for me. Given the choice, I would rather hire somebody in my own industry to work individually with me.

        Anyway, I have purchased and read your book “Selling Art Online.” It was an informative read and I will be recommending it to my artist friends. Your “Get Up and Dance” was uplifting too… Both books were short but filled with good info.

        Keep up the good work!

        Sandra

        • Glad you got some good stuff from the books. I have a goal of expanding on Selling Art Online this year, making it even more robust, but we’ll see what happens. A lot of stuff on the docket for 2014 already.

  2. Hi Dave! Thanks for the in-depth summary about B-School. I found you through your awesome video on Marie’s site. I really loved what you had to say, and I think it’s so cool you decided to take the plunge w/6,000 women (albeit a little unknowingly…)!

    I am a freelance graphic designer, so I thought you’d be the perfect person to answer this question. I am interested in *exploring* starting a business on a larger scale, but I have no specific vision or clarity about what that would entail. I mean, I guess I have ideas of what it *could* entail, but not sure yet if those would be the appropriate avenues to pursue. Is B-School heavy on the whole gaining clarity aspect? And perhaps, presenting ideas on how to monetize skills that we may have never considered before?

    I ask because I think the program sounds great, but until I can gain some clarity, I feel like the rest would be all for naught (although I guess you get lifetime access, in case the lightbulb goes off down the road…)

    Thanks for your info!

    • Hi Azure,

      Ok, so there are two points to make here. The first being that in the very first week, you’ll be doing some really intense work on trying to find your ideal client and how you will serve them. The first module is by far the most mentally taxing because it causes you to really dig deep into what is important to you. You will find clarity in that first week, at least a little more than you had before you started.

      The second point to make is that nobody ever gets it dead on right from the start. The scope of my business has been honed down so many times since I finished B-School, you might not even consider it the same business, but I still serve the same core clientele, just in a way that fits my specific skill set way more. The point being that “shift happens” and it’s totally ok because it happens to everyone.

      The most important part is that you just start even before you’re ready because action begets success, know what I mean? Along the way, you’re going to have the training and the community to help you along the way. On top of that, anyone that signs up under me is going to have a little bit of special access, which we’ll be talking about a bit more next week. How’s that for a teaser?

      Whichever route you go, Azure, the most important thing is to take action and push forward. You don’t have to move fast, but maintain momentum toward the goal.

      • Wow, thanks for the reply. You’re totally right about shift happening…great advice. Now you’ve got me curious about your little carrot. :)

  3. Hi Dave,

    Thanks for the great read. I’ve long watched MarieTV and find your experience with B-school really quite inspiring.

    As a singer/songwriter, I’m really not sure if this is worth the hefty investment for me. I’ve tried quite a few programs on online entrepreneurship and found that whilst they had a few nuggets of genius, their strategies kind of miss the mark for someone in my situation.

    As a musician, I recognise that my business is a product-based one. I sell emotional experiences (either recorded music or live performances) and merchandise from those experiences. But people seem to want to stream/watch my music for free so I’m finding it increasingly difficult to monetize my products.

    Whilst I find most of the music business programs aren’t robust enough for me and seem to focus on surviving in a dying industry rather than thriving, I don’t want to fork out a couple of grand on B-school to find that it doesn’t quite apply to me.

    Was hoping you could shed some light on this for me?

    Thanks so much in advance.
    Steph

    • Hi Stephanie,

      You’ll be happy to know that this year, Marie has implemented a whole bunch of new training specifically geared toward product based businesses. That said, there are literally hundreds of musicians, actors, artists, and other creatives in the community, all making a go at their business. In other words, if you were worried you’d be alone in your quest, fear not. You will have an entire army of others like you in there ready to help.

      The training starts with a strong foundation in understanding who it is you are selling to, and then builds upon that with business strategy that can be applied to any business that wants to operation online. Of course, there are nuances to every niche, so what one artist does with the training might not be the same as another artist, and even more so, a musician, but you will have the tools to discern what will work for your specific business.

      Also, if you want to call it a bonus; I will be in the group as well, and anyone that signs up through me is going to get some exclusive access to help you along the journey. Having someone to turn to was essential to me, so I will be doing the same for everyone in this crew. Since a good portion of the folks who hang out here are creatives, you can guarantee that we’re going to have a big, artistic party.

      If you have more questions, feel free to hit me up.

      • Hi Dave,

        I am a visual artist and what Stephanie wrote is exactly what had me thinking if B-School is right for me or not. But I like your reply one the above question asked by Stephanie.
        Especially the part where you say that this year B-School implemented a whole bunch of new training specifically geared toward product based businesses. And that there are other artist and creatives in the community, is very reassuring to me.

        I got connected with your site via “The Thriving Artist summit” last December. And I got this connection via a contact of Maria Brophy, whom I greatly respect. I am going to sign up for B-School today and I think its only fitting if I sign up via your site. Please let me know how I can do this.

        Greets,
        Garrick.

        • Thanks Garrick, I really appreciate your thoughts and I promise you’re going to enjoy the experience. On top of that, I’m going to be right there with you the entire way making sure the folks in my crew are getting the questions answered.

          Best way to get onboard is through this link: http://www.freshrag.com/marie2014. Let me know if you need anything else.

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